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Sep 2025
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Home/Insights/Retailers/pinkcherry.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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1.3M
Revenue
Sep 25
1.1M
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

PinkCherry.com is a retail website that offers a wide range of adult products and toys for sexual wellness and pleasure. They provide an extensive selection of items including vibrators, lubricants, handcuffs, lingerie, and other intimate accessories. The site aims to cater to diverse preferences and create a comfortable shopping experience for adults exploring their personal desires.

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pinkcherry.com Annual Revenue and Growth

pinkcherry.com's annual sales on its online store amounted to $30.5M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$30.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
pinkcherry.com revenue by year

pinkcherry.com's monthly revenueOVER TIME
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Over the past three months, pinkcherry.com revenue has experienced decline of 5.7%, compared to the preceding three months.

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pinkcherry.com revenue decline for last six months
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OVERVIEW
In September 2025, pinkcherry.com achieved impressive online sales of $1,308,140, significantly outpacing the median of $81,105 in the e-commerce and shopping industry. The site's conversion rate ranged from 1.50% to 2.00%, below the high benchmark of 3.72%, while the average order value (AOV) fell between $50 and $75, far from the exceptional AOV of $351. With 1,067,107 sessions, pinkcherry.com showcased substantial traffic, yet it still lagged behind the highest recorded sessions of 30,281,186 by michaels.com, highlighting areas for potential growth in both engagement and conversion strategies.
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pinkcherry.com competitors

In September 2025, pinkcherry.com had a revenue of $1,308,140 with 18,091 transactions and 1,067,107 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 1.50-2.00%. When compared to its competitors, lovehoney.com outperformed pinkcherry.com with a revenue of $1,556,748, 26,346 transactions, and 1,220,386 sessions, along with a higher conversion rate of 2.00-2.50%. On the other hand, hustlerhollywood.com had lower revenue at $526,841 but a higher AOV of $100-125. theenhancedmale.com lagged behind with the lowest revenue of $53,004 and a minimal conversion rate of 0.00-0.50%. bboutique.co had comparable revenue to pinkcherry.com at $811,998 but a slightly higher conversion rate of 1.00-1.50%. joylovedolls.com also had lower revenue but a higher AOV compared to pinkcherry.com.

lovehoney.com screenshot
#1 lovehoney.com
1.6M
Revenue
1.2M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
hustlerhollywood.com screenshot
#2 hustlerhollywood.com
526.8K
Revenue
269.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
theenhancedmale.com screenshot
#3 theenhancedmale.com
53K
Revenue
236.7K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
bboutique.co screenshot
#4 bboutique.co
812K
Revenue
1M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
joylovedolls.com screenshot
#5 joylovedolls.com
486.4K
Revenue
404.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
pinkcherry.com vs top market performers
pinkcherry.com
top retailers
conversion rate vs average order value for pinkcherry.com and its competitors
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Revenue share by device at pinkcherry.com

In September large majority of sales on pinkcherry.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.

In September large majority of sales on pinkcherry.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.
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pinkcherry.com channels

Identify top traffic channels that drive growth for pinkcherry.comand discover how performance of traffic channels has changed over time.

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pinkcherry.com Google Ads spend

Evaluate pinkcherry.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pinkcherry.com devices

Review pinkcherry.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pinkcherry.com top markets

Explore pinkcherry.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pinkcherry.com country & global rank

Assess the ranking of pinkcherry.com among other retailers within its primary country and worldwide.

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