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Dec 2025
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Home/Insights/Retailers/pinkcherry.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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2.6M
Revenue
Dec 25
1.5M
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

PinkCherry.com is a retail website that offers a wide range of adult products and toys for sexual wellness and pleasure. They provide an extensive selection of items including vibrators, lubricants, handcuffs, lingerie, and other intimate accessories. The site aims to cater to diverse preferences and create a comfortable shopping experience for adults exploring their personal desires.

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pinkcherry.com Annual Revenue and Growth

pinkcherry.com's annual sales on its online store amounted to $30.5M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$30.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
pinkcherry.com revenue by year

pinkcherry.com's monthly revenueOVER TIME
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Over the past three months, pinkcherry.com revenue has experienced growth of 38%, compared to the preceding three months.

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pinkcherry.com revenue growth for last six months
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OVERVIEW
In December 2025, pinkcherry.com generated $2,568,197 in online sales, significantly outperforming the e-commerce industry median of $110,409, but still trailing behind the leading store, qvc.com, at $151,023,785. With a conversion rate between 2.00-2.50%, pinkcherry.com remains below the industry high of 3.94% but above the low of 0.85%. The average order value (AOV) stands at $50-75, which is competitive compared to the industry's high AOV of $338. Additionally, pinkcherry.com recorded 1,522,640 sessions, considerably exceeding the median of 47,805 yet far from the highest sessions on boots.com, which reached 49,388,130.
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pinkcherry.com competitors

In December 2025, pinkcherry.com had a revenue of $2,568,197 from 34,686 transactions and 1,522,640 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, lovehoney.com outperformed pinkcherry.com with a revenue of $3,980,981 from 66,372 transactions and 1,730,091 sessions, with a higher conversion rate of 3.50-4.00%. hustlerhollywood.com had lower revenue of $571,815 from 5,140 transactions and 309,642 sessions, with a higher AOV of $100-125 but a slightly lower conversion rate of 1.50-2.00%. theenhancedmale.com lagged behind with revenue of $63,940 from 452 transactions and 301,190 sessions, with the lowest conversion rate of 0.00-0.50%. bboutique.co had a revenue of $3,047,085 from 42,807 transactions and 1,610,838 sessions, with a higher conversion rate of 2.50-3.00%. Lastly, joylovedolls.com had a revenue of $934,143 from 5,981 transactions and 413,758 sessions, with a higher AOV of $150-175 but a lower conversion rate of 1.00-1.50%.

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pinkcherry.com vs top market performers
pinkcherry.com
top retailers
conversion rate vs average order value for pinkcherry.com and its competitors
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Revenue share by device at pinkcherry.com

In December large majority of sales on pinkcherry.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

In December large majority of sales on pinkcherry.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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pinkcherry.com channels

Identify top traffic channels that drive growth for pinkcherry.comand discover how performance of traffic channels has changed over time.

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pinkcherry.com Google Ads spend

Evaluate pinkcherry.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pinkcherry.com devices

Review pinkcherry.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pinkcherry.com top markets

Explore pinkcherry.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pinkcherry.com country & global rank

Assess the ranking of pinkcherry.com among other retailers within its primary country and worldwide.

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