Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2026
All countries
Home/Insights/Retailers/nbcstore.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for nbcstore.comnbcstore.com

Start benchmarking for free
Sign in with GoogleSign up with Google
184.8K
Revenue
Sep 26
228.3K
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$50-75
AOV
Sep 26
Loading...
  • Main country of store: UNITED STATES
  • Website category: TV MOVIES AND STREAMING

NBC Store is an online retail platform offering a wide range of products related to popular TV shows and personalities associated with NBC. Their inventory includes an assortment of merchandise such as clothing, accessories, collectibles, DVDs, and other items associated with NBC programs.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

nbcstore.com Annual Revenue and Growth

nbcstore.com's annual sales on its online store amounted to $4M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$4M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
nbcstore.com revenue by year

nbcstore.com's monthly revenueOVER TIME
View real-time data

Over the past three months, nbcstore.com revenue has experienced decline of 27%, compared to the preceding three months.

View real-time data
nbcstore.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
nbcstore.com is positioned within the tv movies and streaming category, generating $185,000 in online sales for the month of September 2026. This figure significantly exceeds the revenue of a typical tv movies and streaming store, which is around $58,700. The site's conversion rate ranges from 1.00-1.50%, falling slightly below the typical range of 1.51% to 4.37%. With an average order value (AOV) of $50-75, nbcstore.com is within the typical range of $51 to $174. Additionally, the site recorded 228,000 sessions, far exceeding the approximately 26,100 sessions seen by a typical tv movies and streaming store.
Read more

nbcstore.com competitors

In the competitive landscape of online retail, nbcstore.com, nerdkungfu.com, lululemon.com, funko.com, rsvlts.com, and localstealsanddeals.com each offer distinct performance metrics. In September 2026, nbcstore.com reported revenue of $185,000 from 3,317 transactions across 228,000 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate between 1.00-1.50%. lululemon.com, leading the field, achieved a staggering $135.1 million in revenue, with 784,000 transactions and 30.6 million sessions, benefiting from a higher AOV of $150-175 and a conversion rate of 2.50-3.00%. funko.com also excelled, generating $7.5 million from 144,000 transactions across 4.7 million sessions, with a conversion rate of 3.00-3.50%. In comparison, nbcstore.com trails behind these competitors, particularly in revenue, transactions, and sessions, ranking fourth in each metric among the set.

moneylinetees.com screenshot
#1 moneylinetees.com
936.2
Revenue
405
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
nerdkungfu.com screenshot
#2 nerdkungfu.com
3.4K
Revenue
3.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
lululemon.com screenshot
#3 lululemon.com
135.1M
Revenue
30.6M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
funko.com screenshot
#4 funko.com
7.5M
Revenue
4.7M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
rsvlts.com screenshot
#5 rsvlts.com
1.5M
Revenue
790.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
nbcstore.com vs top market performers
nbcstore.com
top retailers
conversion rate vs average order value for nbcstore.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at nbcstore.com

In September large majority of sales on nbcstore.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In September large majority of sales on nbcstore.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

nbcstore.com channels

Identify top traffic channels that drive growth for nbcstore.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

nbcstore.com Google Ads spend

Evaluate nbcstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

nbcstore.com devices

Review nbcstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

nbcstore.com top markets

Explore nbcstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

nbcstore.com country & global rank

Assess the ranking of nbcstore.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard