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Home/Insights/Retailers/nordictrack.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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7.2M
Revenue
Mar 26
676.1K
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$500-600
AOV
Mar 26
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NordicTrack.com is a website that focuses on offering a range of fitness equipment and accessories. Their inventory primarily consists of treadmills, ellipticals, exercise bikes, rowers, and strength training machines that cater to various fitness goals. The website provides ample product information and customer support to assist with informed purchases.

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nordictrack.com Annual Revenue and Growth

nordictrack.com's annual sales on its online store amounted to $188.6M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$188.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
nordictrack.com revenue by year

nordictrack.com's monthly revenueOVER TIME
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Over the past three months, nordictrack.com revenue has experienced decline of 11%, compared to the preceding three months.

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nordictrack.com revenue decline for last six months
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OVERVIEW
In March 2026, nordictrack.com generated $7,154,704 in online sales with a conversion rate between 1.50-2.00%, below the industry high of 3.09%. Its average order value (AOV) ranged from $550-575, slightly above the sports industry high of $538. With 676,064 sessions, it outperformed the median of 31,259 but fell short of dickssportinggoods.com's impressive 42,240,065 sessions. Overall, nordictrack.com’s performance highlights significant revenue potential within the sports category, despite being overshadowed by leaders like garmin.com and dickssportinggoods.com.
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nordictrack.com competitors

In March 2026, nordictrack.com generated a revenue of $7,154,704 from 12,654 transactions and 676,064 sessions with an average order value (AOV) of $550-$575 and a conversion rate of 1.50-2.00%. Compared to its competitors, ifit.com leads the pack with a revenue of $7,794,772 from 29,578 transactions and 1,153,122 sessions. They have an AOV of $250-$275 and a conversion rate of 2.50-3.00%. proform.com lags behind with revenue of $342,047 from 582 transactions and 88,659 sessions, but they have a higher AOV of $575-$600. johnsonfitness.com and 360fitnesssuperstore.com fall in between, with varying revenue, transactions, sessions, AOV, and conversion rates. Overall, nordictrack.com performs well in terms of revenue and transactions but falls slightly behind in conversion rate compared to ifit.com.

ifit.com screenshot
#1 ifit.com
7.8M
Revenue
1.2M
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
proform.com screenshot
#2 proform.com
342K
Revenue
88.7K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
johnsonfitness.com screenshot
#3 johnsonfitness.com
1.4M
Revenue
265K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
360fitnesssuperstore.com screenshot
#4 360fitnesssuperstore.com
100.1K
Revenue
37.5K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
sunnyhealthfitness.com screenshot
#5 sunnyhealthfitness.com
567K
Revenue
352.4K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
nordictrack.com vs top market performers
nordictrack.com
top retailers
conversion rate vs average order value for nordictrack.com and its competitors
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Revenue share by device at nordictrack.com

In March large majority of sales on nordictrack.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In March large majority of sales on nordictrack.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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nordictrack.com channels

Identify top traffic channels that drive growth for nordictrack.comand discover how performance of traffic channels has changed over time.

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nordictrack.com Google Ads spend

Evaluate nordictrack.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nordictrack.com devices

Review nordictrack.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nordictrack.com top markets

Explore nordictrack.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nordictrack.com country & global rank

Assess the ranking of nordictrack.com among other retailers within its primary country and worldwide.

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