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May 2025
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Home/Insights/Retailers/nordictrack.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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10.1M
Revenue
561K
Sessions
2.0-2.5%
Conv. rate
$800-900
AOV
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NordicTrack.com is a website that focuses on offering a range of fitness equipment and accessories. Their inventory primarily consists of treadmills, ellipticals, exercise bikes, rowers, and strength training machines that cater to various fitness goals. The website provides ample product information and customer support to assist with informed purchases.

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nordictrack.com's revenueOVER TIME
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Over the past three months, nordictrack.com revenue has experienced decline of 39%, compared to the preceding three months.

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nordictrack.com revenue decline for last six months
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OVERVIEW
In May 2025, nordictrack.com in the SPORTS industry had a revenue of $10,097,369, conversion rate of 2.00-2.50%, AOV of $825-850, and 560,989 sessions. The highest online store revenue was garmin.com with $189,203,870, highest conversion rate was 3.0%, highest AOV was $565, and highest sessions were 47,255,232. The median revenue was $84,330, median conversion rate was 0.65%, median AOV was $79, and median sessions were 29,719.
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nordictrack.com competitors

In May 2025, nordictrack.com outperformed its competitors in terms of revenue, generating $10,097,369 with 11,896 transactions and 560,989 sessions. Its average order value (AOV) ranged from $825 to $850, with a conversion rate of 2.00-2.50%. In comparison, johnsonfitness.com only generated $1,019,235 in revenue with 845 transactions and 188,698 sessions, while having a higher AOV of $1200-1225 but a lower conversion rate of 0.00-0.50%. 360fitnesssuperstore.com, proform.com, and ifit.com also lagged behind nordictrack.com in revenue, transactions, sessions, AOV, and conversion rate. proform.com came the closest with $384,330 in revenue, 602 transactions, 90,629 sessions, an AOV of $625-650, and a conversion rate of 0.50-1.00%. However, ifit.com performed well with $5,611,398 in revenue, 18,400 transactions, 486,585 sessions, an AOV of $300-325, and a high conversion rate of 3.50-4.00%.

ifit.com screenshot
#1 ifit.com
5.6M
Revenue
486.6K
Sessions
3.5-4.0%
Conv. rate
$300-325
AOV
proform.com screenshot
#2 proform.com
384.3K
Revenue
90.6K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
johnsonfitness.com screenshot
#3 johnsonfitness.com
1M
Revenue
188.7K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
360fitnesssuperstore.com screenshot
#4 360fitnesssuperstore.com
127.8K
Revenue
28.4K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
sunnyhealthfitness.com screenshot
#5 sunnyhealthfitness.com
354K
Revenue
272.1K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
nordictrack.com vs top market performers
nordictrack.com
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conversion rate vs average order value for nordictrack.com and its competitors
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Revenue share by device at nordictrack.com

In May large majority of sales on nordictrack.com, 71% was finalized on mobile devices, with 29% of sales coming from desktop devices.

In May large majority of sales on nordictrack.com, 71% was finalized on mobile devices, with 29% of sales coming from desktop devices.
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nordictrack.com channels

Identify top traffic channels that drive growth for nordictrack.comand discover how performance of traffic channels has changed over time.

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nordictrack.com Google Ads spend

Evaluate nordictrack.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nordictrack.com devices

Review nordictrack.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nordictrack.com top markets

Explore nordictrack.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nordictrack.com country & global rank

Assess the ranking of nordictrack.com among other retailers within its primary country and worldwide.

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