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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for noriel.ronoriel.ro

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938.5K
Revenue
Nov 25
482.7K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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  • Main country of store: ROMANIA
  • Website category: GAMES

The website noriel.ro is an e-commerce platform based in Romania. It offers a wide range of products, specifically selling toys, games, and baby care items. Customers can browse and purchase various brands and models online, catering to the needs and preferences of children of different ages and interests.

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noriel.ro Annual Revenue and Growth

noriel.ro's annual sales on its online store amounted to $11.8M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$11.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
noriel.ro revenue by year

noriel.ro's monthly revenueOVER TIME
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Over the past three months, noriel.ro revenue has experienced decline of 2%, compared to the preceding three months.

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noriel.ro revenue decline for last six months
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OVERVIEW
In November 2025, noriel.ro, a key player in the games industry, achieved online sales revenue of $938,453, significantly exceeding the median of $75,113, although it remains far from the leading store, tcgplayer.com, which generated $143,002,130. The site's conversion rate ranged from 1.50% to 2.00%, below the industry high of 3.82%, while its average order value (AOV) of $75-$100 was moderate compared to a peak of $419. With 482,683 sessions, noriel.ro surpassed the industry median of 27,423 but trailed significantly behind lego.com’s 70,194,174 sessions.
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noriel.ro competitors

In November 2025, noriel.ro reported a revenue of 938,453 with 9,577 transactions and 482,683 sessions, resulting in an Average Order Value (AOV) of 75-100 and a conversion rate of 1.50-2.00. In comparison, lego.com, one of its competitors, generated a significantly higher revenue of 92,873,986 with 1,952,308 transactions and 70,194,174 sessions. Despite lego.com having a lower AOV range of 25-50, their conversion rate was higher at 2.50-3.00. This indicates that while noriel.ro may have a higher AOV, lego.com is able to convert more sessions into transactions, resulting in a much higher revenue. This suggests that noriel.ro may need to focus on increasing their conversion rate in order to compete more effectively with lego.com in the toy market.

lego.com screenshot
#1 lego.com
92.9M
Revenue
70.2M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
noriel.ro vs top market performers
noriel.ro
top retailers
conversion rate vs average order value for noriel.ro and its competitors
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Revenue share by device at noriel.ro

In November large majority of sales on noriel.ro, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.

In November large majority of sales on noriel.ro, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.
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noriel.ro channels

Identify top traffic channels that drive growth for noriel.roand discover how performance of traffic channels has changed over time.

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noriel.ro Google Ads spend

Evaluate noriel.ro's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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noriel.ro devices

Review noriel.ro's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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noriel.ro top markets

Explore noriel.ro's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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noriel.ro country & global rank

Assess the ranking of noriel.ro among other retailers within its primary country and worldwide.

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