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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for noriel.ronoriel.ro

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1.5M
Revenue
Dec 25
759.4K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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  • Main country of store: ROMANIA
  • Website category: GAMES

The website noriel.ro is an e-commerce platform based in Romania. It offers a wide range of products, specifically selling toys, games, and baby care items. Customers can browse and purchase various brands and models online, catering to the needs and preferences of children of different ages and interests.

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noriel.ro Annual Revenue and Growth

noriel.ro's annual sales on its online store amounted to $11.8M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$11.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
noriel.ro revenue by year

noriel.ro's monthly revenueOVER TIME
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Over the past three months, noriel.ro revenue has experienced growth of 39%, compared to the preceding three months.

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noriel.ro revenue growth for last six months
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OVERVIEW
In December 2025, noriel.ro generated $1,459,992 in online sales, significantly surpassing the games industry median of $100,760, although it remains far behind the leading competitor, tcgplayer.com, with $138,100,879. Its conversion rate of 2.00-2.50% is below the industry high of 3.91%, while its average order value (AOV) ranged from $75 to $100, compared to the very high AOV of $403. With 759,369 sessions, noriel.ro's traffic is well above the median of 28,044 in the games sector, but still a fraction of lego.com's 78,256,133 sessions.
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noriel.ro competitors

In December 2025, noriel.ro reported a revenue of $1,459,992 with 15,628 transactions and 759,369 sessions, boasting an average order value (AOV) of $75-$100 and a conversion rate of 2.00-2.50%. In comparison, lego.com, a competitor, recorded a significantly higher revenue of $100,070,165 from 2,072,841 transactions and 78,256,133 sessions. However, lego.com had a lower AOV of $25-$50 but a slightly higher conversion rate of 2.50-3.00%. Despite the revenue gap between noriel.ro and lego.com, noriel.ro displayed a higher AOV and competitive conversion rate, indicating a more effective sales strategy in generating revenue from a relatively smaller customer base. This suggests that noriel.ro focuses on higher-priced items or has a more targeted marketing approach compared to lego.com.

lego.com screenshot
#1 lego.com
100.1M
Revenue
78.3M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
noriel.ro vs top market performers
noriel.ro
top retailers
conversion rate vs average order value for noriel.ro and its competitors
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Revenue share by device at noriel.ro

In December large majority of sales on noriel.ro, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.

In December large majority of sales on noriel.ro, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.
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brands overtime comparison

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noriel.ro channels

Identify top traffic channels that drive growth for noriel.roand discover how performance of traffic channels has changed over time.

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noriel.ro Google Ads spend

Evaluate noriel.ro's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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noriel.ro devices

Review noriel.ro's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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noriel.ro top markets

Explore noriel.ro's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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noriel.ro country & global rank

Assess the ranking of noriel.ro among other retailers within its primary country and worldwide.

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