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Oct 2025
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Home/Insights/Retailers/northlandtackle.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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77.8K
Revenue
Oct 25
44.9K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Northlandtackle.com is an internet platform that offers various fishing products for sale. Their inventory encompasses a wide range of fishing tackle and equipment, including lures, jigs, spinnerbaits, fishing rods, reels, and accessories. The website serves as a convenient online destination for purchasing fishing-related supplies.

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northlandtackle.com Annual Revenue and Growth

northlandtackle.com's annual sales on its online store amounted to $831.7K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$831.7K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
northlandtackle.com revenue by year

northlandtackle.com's monthly revenueOVER TIME
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Over the past three months, northlandtackle.com revenue has experienced growth of 19%, compared to the preceding three months.

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northlandtackle.com revenue growth for last six months
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OVERVIEW
In October 2025, northlandtackle.com generated $77,799 in online sales, below the e-commerce median of $93,795, with a conversion rate between 2.00-2.50%, falling short of the industry high of 3.89%. The Average Order Value (AOV) ranged from $50-75, significantly lower than the high of $350. With 44,950 sessions, northlandtackle.com surpassed the median of 39,049, yet remains far behind the leading store, michaels.com, which boasts over 32 million sessions and revenue exceeding $105 million. Overall, these metrics highlight areas for improvement in both sales performance and customer engagement strategies.
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northlandtackle.com competitors

In October 2025, northlandtackle.com had a revenue of $77,799 with 1,064 transactions and 44,950 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, lurenet.com had a higher revenue of $113,698 with 1,224 transactions and 39,212 sessions, along with a higher AOV of $75-100 and a higher conversion rate of 3.00-3.50%. On the other hand, shopkarls.com had a lower revenue of $41,640 with 236 transactions and 15,106 sessions, but a higher AOV of $175-200. tailoredtackle.com had the lowest revenue of $2,827 with 26 transactions and 5,322 sessions, but a higher AOV of $100-125 compared to northlandtackle.com. Overall, northlandtackle.com falls in the middle in terms of revenue and conversion rate compared to its competitors in the fishing tackle industry.

lurenet.com screenshot
#1 lurenet.com
113.7K
Revenue
39.2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
shopkarls.com screenshot
#2 shopkarls.com
41.6K
Revenue
15.1K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
tailoredtackle.com screenshot
#3 tailoredtackle.com
2.8K
Revenue
5.3K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
berkley-fishing.com screenshot
#4 berkley-fishing.com
270.2K
Revenue
117.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
omniafishing.com screenshot
#5 omniafishing.com
347.5K
Revenue
72.7K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
northlandtackle.com vs top market performers
northlandtackle.com
top retailers
conversion rate vs average order value for northlandtackle.com and its competitors
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Revenue share by device at northlandtackle.com

In October large majority of sales on northlandtackle.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In October large majority of sales on northlandtackle.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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northlandtackle.com channels

Identify top traffic channels that drive growth for northlandtackle.comand discover how performance of traffic channels has changed over time.

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northlandtackle.com Google Ads spend

Evaluate northlandtackle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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northlandtackle.com devices

Review northlandtackle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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northlandtackle.com top markets

Explore northlandtackle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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northlandtackle.com country & global rank

Assess the ranking of northlandtackle.com among other retailers within its primary country and worldwide.

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