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Sep 2025
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Home/Insights/Retailers/northlandtackle.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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109.3K
Revenue
Sep 25
63K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Northlandtackle.com is an internet platform that offers various fishing products for sale. Their inventory encompasses a wide range of fishing tackle and equipment, including lures, jigs, spinnerbaits, fishing rods, reels, and accessories. The website serves as a convenient online destination for purchasing fishing-related supplies.

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northlandtackle.com Annual Revenue and Growth

northlandtackle.com's annual sales on its online store amounted to $831.7K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$831.7K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
northlandtackle.com revenue by year

northlandtackle.com's monthly revenueOVER TIME
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Over the past three months, northlandtackle.com revenue has experienced growth of 32%, compared to the preceding three months.

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northlandtackle.com revenue growth for last six months
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OVERVIEW
In September 2025, northlandtackle.com generated $109,284 in online sales, surpassing the e-commerce industry's median revenue of $81,105, with a conversion rate of 2.00-2.50%, below the industry's high of 3.72%. The average order value (AOV) ranged between $50-75, notably lower than the industry's peak of $351. With 62,989 sessions, northlandtackle.com outperformed the median of 37,786 sessions but remained far behind the leading store, michaels.com, which recorded 30,281,186 sessions, indicating a competitive yet modest online presence within the e-commerce sector.
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northlandtackle.com competitors

In September 2025, northlandtackle.com reported a revenue of $109,284 from 1,564 transactions and 62,989 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. Compared to its competitors, northlandtackle.com falls behind lurenet.com in revenue, transactions, and AOV, but surpasses shopkarls.com and tailoredtackle.com in these metrics. However, it lags significantly behind berkley-fishing.com and omniafishing.com in terms of revenue and sessions, although it has a similar AOV and conversion rate as berkley-fishing.com. Overall, northlandtackle.com holds its own in the competitive fishing tackle market, but may need to focus on increasing revenue and sessions to stay competitive with the top players in the industry.

lurenet.com screenshot
#1 lurenet.com
147.1K
Revenue
61.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
shopkarls.com screenshot
#2 shopkarls.com
34.5K
Revenue
16.8K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
tailoredtackle.com screenshot
#3 tailoredtackle.com
985.1
Revenue
2.7K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
berkley-fishing.com screenshot
#4 berkley-fishing.com
215K
Revenue
121.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
omniafishing.com screenshot
#5 omniafishing.com
378.9K
Revenue
93.5K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
northlandtackle.com vs top market performers
northlandtackle.com
top retailers
conversion rate vs average order value for northlandtackle.com and its competitors
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Revenue share by device at northlandtackle.com

In September large majority of sales on northlandtackle.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In September large majority of sales on northlandtackle.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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northlandtackle.com channels

Identify top traffic channels that drive growth for northlandtackle.comand discover how performance of traffic channels has changed over time.

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northlandtackle.com Google Ads spend

Evaluate northlandtackle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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northlandtackle.com devices

Review northlandtackle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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northlandtackle.com top markets

Explore northlandtackle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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northlandtackle.com country & global rank

Assess the ranking of northlandtackle.com among other retailers within its primary country and worldwide.

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