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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for ooni.comooni.com

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13.7M
Revenue
Nov 25
1.7M
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$325-350
AOV
Nov 25
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Ooni.com is an online platform that offers a range of outdoor pizza ovens alongside various accessories and related resources. The website enables users to explore and purchase these products, browse recipes, access cooking tips, and join a community passionate about making delicious homemade pizza in their own backyards.

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ooni.com Annual Revenue and Growth

ooni.com's annual sales on its online store amounted to $108.6M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$108.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ooni.com revenue by year

ooni.com's monthly revenueOVER TIME
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Over the past three months, ooni.com revenue has experienced growth of 16%, compared to the preceding three months.

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ooni.com revenue growth for last six months
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Top products on ooni.comby revenue

#1 Ooni Halo Pro Spiral Mixer
$799
Price
$7.3M
Revenue
#2 Ooni Koda 2 Max Outdoor Kitchen Bundle
$1.7K
Price
$5.8M
Revenue
#3 Ooni Pizza Steel 13
$67.1
Price
$5.1M
Revenue
#4 Ooni Gift Card
$131
Price
Revenue
#5 Ooni Dough Ball Maker Bundle
$969
Price
Revenue
#6 Ooni Koda 2 Pro Essentials Bundle
$928.2
Price
Revenue
#7 Ooni Roasting Pan
$148.2
Price
Revenue
#8 Ooni Volt 12 Electric Pizza Oven
$638.2
Price
Revenue
#9 Ooni Pizza Stone
$34.6
Price
Revenue
#10 Ooni Koda 16 Ultimate Bundle
$945.9
Price
Revenue
#1 Ooni Halo Pro Spiral Mixer
$799
Price
$7.3M
Revenue
#2 Ooni Koda 2 Max Outdoor Kitchen Bundle
$1.7K
Price
$5.8M
Revenue
#3 Ooni Pizza Steel 13
$67.1
Price
$5.1M
Revenue
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OVERVIEW
In November 2025, ooni.com, operating in the home and garden industry, achieved online sales revenue of $13,667,209, significantly above the median of $122,040, with a conversion rate of 2.00-2.50%, falling short of the industry high of 3.53%. Their average order value (AOV) ranged from $325 to $350, compared to a high of $672 and a low of $95 in the sector. The site recorded 1,745,392 sessions, well above the median of 32,500 but far behind homedepot.com's leading 171,906,089 sessions, highlighting a strong market presence within the category.
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ooni.com competitors

In November 2025, ooni.com outperformed its competitors in terms of revenue, with a total of $13,667,209 compared to the closest competitor, gozney.com, which had $1,170,085 in revenue. ooni.com also had the highest number of transactions at 40,242, while other competitors like fornobravo.com and patioandpizza.com had significantly fewer transactions. In terms of conversion rate, ooni.com falls in the middle range at 2.00-2.50, with competitors like gozney.com having a lower conversion rate of 0.00-0.50. However, when looking at average order value (AOV), ooni.com falls behind gozney.com and patioandpizza.com, who have higher AOV ranges of 750-775 and 775-800 respectively. Overall, ooni.com maintains a strong position in the market with high revenue and transaction numbers, but could focus on increasing their AOV to compete more effectively with certain competitors.

gozney.com screenshot
#1 gozney.com
1.2M
Revenue
775.2K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
fornobravo.com screenshot
#2 fornobravo.com
180.7K
Revenue
45.1K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
patioandpizza.com screenshot
#3 patioandpizza.com
72.8K
Revenue
13.7K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
bakingsteel.com screenshot
#4 bakingsteel.com
177.8K
Revenue
125.7K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
lakeland.co.uk screenshot
#5 lakeland.co.uk
6.9M
Revenue
2.7M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
ooni.com vs top market performers
ooni.com
top retailers
conversion rate vs average order value for ooni.com and its competitors
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Revenue share by device at ooni.com

In November large majority of sales on ooni.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on ooni.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ooni.com channels

Identify top traffic channels that drive growth for ooni.comand discover how performance of traffic channels has changed over time.

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ooni.com Google Ads spend

Evaluate ooni.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ooni.com devices

Review ooni.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ooni.com top markets

Explore ooni.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ooni.com country & global rank

Assess the ranking of ooni.com among other retailers within its primary country and worldwide.

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