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May 2026
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Home/Insights/Retailers/lakeland.co.uk
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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2.8M
Revenue
May 26
1.4M
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$75-100
AOV
May 26
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Lakeland.co.uk is a website offering a diverse range of products. Their inventory includes kitchenware, home appliances, bakeware, cookware, cleaning supplies, and food storage items. The website features an easy-to-navigate interface, providing customers with a seamless shopping experience. Additionally, it offers interactive features such as customer reviews and expert tips.

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lakeland.co.uk Annual Revenue and Growth

lakeland.co.uk's annual sales on its online store amounted to $39.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$39.7M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
lakeland.co.uk revenue by year

lakeland.co.uk's monthly revenueOVER TIME
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Over the past three months, lakeland.co.uk revenue has experienced decline of 27%, compared to the preceding three months.

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lakeland.co.uk revenue decline for last six months
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OVERVIEW
In May 2026, lakeland.co.uk achieved impressive online sales revenue of $2,756,811, significantly surpassing the median of $120,627 in the home_and_garden sector, while its conversion rate of 2.00-2.50% falls slightly below the industry high of 3.47%. The average order value (AOV) ranged between $75-100, which is lower than the high of $688. With 1,352,666 sessions, lakeland.co.uk stands out compared to the median of 34,297 sessions, yet remains distant from the market leader homedepot.com, which leads with 184,815,510 sessions and revenue of $1,343,827,521.
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lakeland.co.uk competitors

In May 2026, lakeland.co.uk generated a revenue of $2,756,811 from 31,704 transactions over 1,352,666 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. In contrast, competitors like nisbets.co.uk achieved significantly higher revenue of $17,167,732, with 72,360 transactions and a conversion rate of 5.00-5.50%. dunelm.com led the pack with a staggering revenue of $38,237,337, albeit with a lower conversion rate of 1.00-1.50%. wilko.com had a revenue of $13,165,891 and a more competitive AOV of $100-125. therange.co.uk matched its revenue closely at $36,764,736, with a conversion rate at 1.50-2.00%. Meanwhile, currys.co.uk dominated the market with an impressive $231,525,394 in revenue. Overall, while lakeland.co.uk shows a solid performance, it still trails significantly behind its more established competitors.

nisbets.co.uk screenshot
#1 nisbets.co.uk
17.2M
Revenue
1.4M
Sessions
5.0-5.5%
Conv. rate
$225-250
AOV
dunelm.com screenshot
#2 dunelm.com
38.2M
Revenue
18.1M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
wilko.com screenshot
#3 wilko.com
13.2M
Revenue
3M
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
therange.co.uk screenshot
#4 therange.co.uk
36.8M
Revenue
11.6M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
currys.co.uk screenshot
#5 currys.co.uk
231.5M
Revenue
19.2M
Sessions
3.0-3.5%
Conv. rate
$325-350
AOV
lakeland.co.uk vs top market performers
lakeland.co.uk
top retailers
conversion rate vs average order value for lakeland.co.uk and its competitors
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Revenue share by device at lakeland.co.uk

In May large majority of sales on lakeland.co.uk, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on lakeland.co.uk, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lakeland.co.uk channels

Identify top traffic channels that drive growth for lakeland.co.ukand discover how performance of traffic channels has changed over time.

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lakeland.co.uk Google Ads spend

Evaluate lakeland.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lakeland.co.uk devices

Review lakeland.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lakeland.co.uk top markets

Explore lakeland.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lakeland.co.uk country & global rank

Assess the ranking of lakeland.co.uk among other retailers within its primary country and worldwide.

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