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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for oreo.comoreo.com

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186.5K
Revenue
Oct 25
446.5K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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Oreo.com is a website offering information about Oreo cookies. Operated by the brand Nabisco, they showcase various flavors and products, including Oreo Thins, Mini Oreo, and special edition cookies. The website keeps users informed about product ingredients, allergen information, company news, and provides recipes involving Oreo cookies.

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oreo.com Annual Revenue and Growth

oreo.com's annual sales on its online store amounted to $5.8M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
oreo.com revenue by year

oreo.com's monthly revenueOVER TIME
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Over the past three months, oreo.com revenue has experienced decline of 22%, compared to the preceding three months.

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oreo.com revenue decline for last six months
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OVERVIEW
In October 2025, oreo.com generated $186,509 in online sales, significantly outperforming the food_and_drink median of $49,912, yet falling short of nespresso.com's leading $127,160,132. The site's conversion rate ranged from 0.50-1.00%, below the high industry standard of 5.16% and above the low of 1.04%. The average order value (AOV) was between $25-50, substantially lower than the high AOV of $334. With 446,513 sessions, oreo.com again trailed nespresso.com’s 15,877,344, but exceeded the food_and_drink median of 14,922 sessions, showcasing a strong yet competitive performance within its category.
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oreo.com competitors

In October 2025, oreo.com reported a revenue of $186,509 with 3,921 transactions and 446,513 sessions. The average order value (AOV) ranged from $25 to $50, and the conversion rate was between 0.50% and 1.00%. Comparing these metrics to its competitors, hoffmans.com had lower revenue ($13,683) and fewer transactions (214) and sessions (6,614) but a higher AOV of $50 to $75 and a conversion rate of 3.00% to 3.50%. dessertladies.com also had lower revenue ($11,993) and fewer transactions (106) and sessions (2,916) but a higher AOV of $100 to $125 and a conversion rate of 3.50% to 4.00%. cookingwithkarli.com outperformed oreo.com with a higher revenue of $419,246, more transactions (6,705) and sessions (436,780), a similar AOV of $50 to $75, and a conversion rate of 1.50% to 2.00%. samurai-inc.com and itsugar.com had varying performance metrics compared to oreo.com, showcasing different strengths and weaknesses in terms of revenue, transactions, sessions, AOV, and conversion rates.

hoffmans.com screenshot
#1 hoffmans.com
13.7K
Revenue
6.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
dessertladies.com screenshot
#2 dessertladies.com
12K
Revenue
2.9K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
cookingwithkarli.com screenshot
#3 cookingwithkarli.com
419.2K
Revenue
436.8K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
samurai-inc.com screenshot
#4 samurai-inc.com
23.5K
Revenue
5.3K
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
itsugar.com screenshot
#5 itsugar.com
121.5K
Revenue
93.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
oreo.com vs top market performers
oreo.com
top retailers
conversion rate vs average order value for oreo.com and its competitors
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Revenue share by device at oreo.com

In October large majority of sales on oreo.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In October large majority of sales on oreo.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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oreo.com channels

Identify top traffic channels that drive growth for oreo.comand discover how performance of traffic channels has changed over time.

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oreo.com Google Ads spend

Evaluate oreo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oreo.com devices

Review oreo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oreo.com top markets

Explore oreo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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oreo.com country & global rank

Assess the ranking of oreo.com among other retailers within its primary country and worldwide.

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