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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for oreo.comoreo.com

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183.5K
Revenue
Sep 25
587.3K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Oreo.com is a website offering information about Oreo cookies. Operated by the brand Nabisco, they showcase various flavors and products, including Oreo Thins, Mini Oreo, and special edition cookies. The website keeps users informed about product ingredients, allergen information, company news, and provides recipes involving Oreo cookies.

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oreo.com Annual Revenue and Growth

oreo.com's annual sales on its online store amounted to $5.8M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
oreo.com revenue by year

oreo.com's monthly revenueOVER TIME
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Over the past three months, oreo.com revenue has experienced decline of 29%, compared to the preceding three months.

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oreo.com revenue decline for last six months
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OVERVIEW
In September 2025, oreo.com generated $183,464 in online sales, significantly above the food and drink industry's median of $50,437, yet far behind the leading nespresso.com, which achieved $124,192,434. The site's conversion rate ranged from 0.50% to 1.00%, lower than the industry's high of 4.99%. oreo.com’s average order value (AOV) was between $50 and $75, compared to the high benchmark of $340. With 587,350 sessions, oreo.com also fell short of the industry median of 16,302 sessions and the top performer nespresso.com with 15,599,588 sessions, indicating potential for growth in engagement and conversion.
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oreo.com competitors

When comparing oreo.com to its competitors in September 2025, it is clear that oreo.com falls in the middle of the pack in terms of revenue and transactions. With a revenue of $183,464 and 3,664 transactions, oreo.com has higher numbers than dessertladies.com and hoffmans.com but lower than cookingwithkarli.com. In terms of sessions, oreo.com has the highest number at 587,350, showing a strong online presence. The average order value (AOV) for oreo.com falls in the middle range of $50-75, similar to its competitor cookingwithkarli.com. However, oreo.com has a lower conversion rate of 0.50-1.00 compared to its competitors such as samurai-inc.com and dessertladies.com. Overall, oreo.com performs well in terms of sessions but may benefit from improving its conversion rate to compete more effectively with its competitors.

hoffmans.com screenshot
#1 hoffmans.com
11.8K
Revenue
3.9K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
dessertladies.com screenshot
#2 dessertladies.com
10.3K
Revenue
1.7K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
cookingwithkarli.com screenshot
#3 cookingwithkarli.com
379.7K
Revenue
397.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
samurai-inc.com screenshot
#4 samurai-inc.com
26K
Revenue
6.3K
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
itsugar.com screenshot
#5 itsugar.com
93.4K
Revenue
93.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
oreo.com vs top market performers
oreo.com
top retailers
conversion rate vs average order value for oreo.com and its competitors
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Revenue share by device at oreo.com

In September large majority of sales on oreo.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In September large majority of sales on oreo.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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oreo.com channels

Identify top traffic channels that drive growth for oreo.comand discover how performance of traffic channels has changed over time.

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oreo.com Google Ads spend

Evaluate oreo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oreo.com devices

Review oreo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oreo.com top markets

Explore oreo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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oreo.com country & global rank

Assess the ranking of oreo.com among other retailers within its primary country and worldwide.

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