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Dec 2025
All countries
Home/Insights/Retailers/outdoorplay.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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142.2K
Revenue
Dec 25
17.4K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$375-400
AOV
Dec 25
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Outdoorplay.com is an e-commerce platform that offers a range of outdoor gears and apparel. The website provides various products for outdoor activities such as camping, hiking, kayaking, and paddleboarding. It aims to cater to adventurers and outdoor enthusiasts with a diverse selection of quality merchandise.

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outdoorplay.com Annual Revenue and Growth

outdoorplay.com's annual sales on its online store amounted to $8.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$8.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
outdoorplay.com revenue by year

outdoorplay.com's monthly revenueOVER TIME
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Over the past three months, outdoorplay.com revenue has experienced decline of 42%, compared to the preceding three months.

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outdoorplay.com revenue decline for last six months
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OVERVIEW
In December 2025, outdoorplay.com generated $142,154 in online sales, outperforming the sports industry's median revenue of $90,105, yet falling short of the leading competitor, garmin.com, at $197,575,281. The site achieved a conversion rate of 2.00-2.50%, below the high benchmark of 3.13% and above the low of 0.69%. With an average order value (AOV) between $375-400, outdoorplay.com is also positioned lower than the sports category's high of $535. The site had 17,383 sessions, significantly trailing the median of 34,350 and the industry leader, dickssportinggoods.com, with 64,737,034 sessions.
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outdoorplay.com competitors

In December 2025, outdoorplay.com generated a revenue of $142,154 with 363 transactions and 17,383 sessions, resulting in an average order value (AOV) of $375-$400 and a conversion rate of 2.00-2.50%. When comparing these metrics to its competitors, outdoorplay.com falls behind in terms of revenue, transactions, and sessions. nrs.com leads the pack with a revenue of $1,099,803 from 4,296 transactions and 179,152 sessions, with an AOV of $250-$275 and a similar conversion rate. olympicoutdoorcenter.com boasts a higher AOV of $450-$475 but has lower revenue and sessions. kayakacademy.com and storeyourboard.com have lower revenues compared to outdoorplay.com but are on par in terms of AOV and conversion rates. brooklynkayakcompany.com stands out with a high AOV of $925-$950 but has fewer transactions and sessions than outdoorplay.com. Overall, outdoorplay.com lags behind its competitors in revenue and sessions but maintains a competitive AOV and conversion rate.

nrs.com screenshot
#1 nrs.com
1.1M
Revenue
179.2K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
olympicoutdoorcenter.com screenshot
#2 olympicoutdoorcenter.com
24.6K
Revenue
5.7K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
kayakacademy.com screenshot
#3 kayakacademy.com
13K
Revenue
3.3K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
storeyourboard.com screenshot
#4 storeyourboard.com
225.8K
Revenue
101.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
brooklynkayakcompany.com screenshot
#5 brooklynkayakcompany.com
258.3K
Revenue
47.5K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
outdoorplay.com vs top market performers
outdoorplay.com
top retailers
conversion rate vs average order value for outdoorplay.com and its competitors
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Revenue share by device at outdoorplay.com

In December large majority of sales on outdoorplay.com, 91% was finalized on desktop devices, with 8.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on outdoorplay.com, 91% was finalized on desktop devices, with 8.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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outdoorplay.com channels

Identify top traffic channels that drive growth for outdoorplay.comand discover how performance of traffic channels has changed over time.

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outdoorplay.com Google Ads spend

Evaluate outdoorplay.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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outdoorplay.com devices

Review outdoorplay.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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outdoorplay.com top markets

Explore outdoorplay.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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outdoorplay.com country & global rank

Assess the ranking of outdoorplay.com among other retailers within its primary country and worldwide.

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