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Sep 2025
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Home/Insights/Retailers/outdoorplay.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for outdoorplay.comoutdoorplay.com

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72.4K
Revenue
Sep 25
30.9K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$375-400
AOV
Sep 25
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Outdoorplay.com is an e-commerce platform that offers a range of outdoor gears and apparel. The website provides various products for outdoor activities such as camping, hiking, kayaking, and paddleboarding. It aims to cater to adventurers and outdoor enthusiasts with a diverse selection of quality merchandise.

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outdoorplay.com Annual Revenue and Growth

outdoorplay.com's annual sales on its online store amounted to $8.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$8.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
outdoorplay.com revenue by year

outdoorplay.com's monthly revenueOVER TIME
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Over the past three months, outdoorplay.com revenue has experienced decline of 83%, compared to the preceding three months.

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outdoorplay.com revenue decline for last six months
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OVERVIEW
In September 2025, outdoorplay.com generated $72,383 in revenue, slightly below the sports industry median of $77,565, with a conversion rate of 0.50-1.00%, compared to a high of 3.05% and a low of 0.59%; the average order value (AOV) ranged from $375-400, while the industry high is $539, and sessions totaled 30,927, surpassing the median of 30,275 but far behind the leading site, garmin.com, with 47,231,640 sessions and $183,476,907 in revenue.
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outdoorplay.com competitors

In September 2025, outdoorplay.com generated $72,383 in revenue from 189 transactions and 30,927 sessions, with an average order value (AOV) ranging from $375 to $400 and a conversion rate of 0.50-1.00%. In comparison, nrs.com led the pack with $1,014,868 in revenue from 4,088 transactions and 213,314 sessions, with an AOV of $225-$250 and a conversion rate of 1.50-2.00%. olympicoutdoorcenter.com followed with $65,562 in revenue from 162 transactions and 17,606 sessions, offering an AOV of $400-$425 and a conversion rate of 0.50-1.00%. kayakacademy.com, storeyourboard.com, and brooklynkayakcompany.com also presented competitive numbers, showcasing varying revenue, transaction, session, AOV, and conversion rate metrics in the outdoor gear and activity industry.

nrs.com screenshot
#1 nrs.com
1M
Revenue
213.3K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
olympicoutdoorcenter.com screenshot
#2 olympicoutdoorcenter.com
65.6K
Revenue
17.6K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
kayakacademy.com screenshot
#3 kayakacademy.com
18.1K
Revenue
5.3K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
storeyourboard.com screenshot
#4 storeyourboard.com
234.2K
Revenue
125.7K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
brooklynkayakcompany.com screenshot
#5 brooklynkayakcompany.com
157.3K
Revenue
68.6K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
outdoorplay.com vs top market performers
outdoorplay.com
top retailers
conversion rate vs average order value for outdoorplay.com and its competitors
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Revenue share by device at outdoorplay.com

In September large majority of sales on outdoorplay.com, 91% was finalized on desktop devices, with 8.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on outdoorplay.com, 91% was finalized on desktop devices, with 8.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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outdoorplay.com channels

Identify top traffic channels that drive growth for outdoorplay.comand discover how performance of traffic channels has changed over time.

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outdoorplay.com Google Ads spend

Evaluate outdoorplay.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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outdoorplay.com devices

Review outdoorplay.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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outdoorplay.com top markets

Explore outdoorplay.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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outdoorplay.com country & global rank

Assess the ranking of outdoorplay.com among other retailers within its primary country and worldwide.

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