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Oct 2025
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Home/Insights/Retailers/immersionresearch.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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61.9K
Revenue
Oct 25
23.7K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$225-250
AOV
Oct 25
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Immersionresearch.com is a website that offers a range of products for outdoor enthusiasts. Their catalogue consists of high-quality gear and apparel designed for kayakers and other water sports enthusiasts. They provide various items including drysuits, splash jackets, dry tops, and bottoms, made to enhance performance and withstand harsh environments.

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immersionresearch.com Annual Revenue and Growth

immersionresearch.com's annual sales on its online store amounted to $712.1K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$712.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
immersionresearch.com revenue by year

immersionresearch.com's monthly revenueOVER TIME
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Over the past three months, immersionresearch.com revenue has experienced decline of 33%, compared to the preceding three months.

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immersionresearch.com revenue decline for last six months
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OVERVIEW
In October 2025, immersionresearch.com generated $61,937 in online sales with a conversion rate of 1.00-1.50%, below the sports industry's median of $84,340 and the high of 3.14%. The average order value (AOV) ranged between $225-250, compared to a high of $550 in the sector. The website attracted 23,662 sessions, falling short of the median of 29,455 sessions in sports and significantly less than the leader, dickssportinggoods.com, at 38,669,098 sessions. Overall, immersionresearch.com showcases potential for growth amid competitive market benchmarks.
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immersionresearch.com competitors

In October 2025, when comparing immersionresearch.com to its competitors, immersionresearch.com generated $61,937 in revenue from 260 transactions with 23,662 sessions, resulting in an average order value (AOV) of $225-250 and a conversion rate of 1.00-1.50%. In contrast, kayakacademy.com generated $20,357 in revenue from 81 transactions with 5,757 sessions, rareform.com generated $80,887 in revenue from 886 transactions with 35,996 sessions, olympicoutdoorcenter.com generated $36,140 in revenue from 86 transactions with 9,099 sessions, outdoorplay.com generated $46,958 in revenue from 124 transactions with 19,378 sessions, and outdoornewengland.com generated $29,846 in revenue from 33 transactions with 3,324 sessions. Each competitor has its own strengths and weaknesses in terms of revenue, transactions, sessions, AOV, and conversion rate compared to immersionresearch.com.

kayakacademy.com screenshot
#1 kayakacademy.com
20.4K
Revenue
5.8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
rareform.com screenshot
#2 rareform.com
80.9K
Revenue
36K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
olympicoutdoorcenter.com screenshot
#3 olympicoutdoorcenter.com
36.1K
Revenue
9.1K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
outdoorplay.com screenshot
#4 outdoorplay.com
47K
Revenue
19.4K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
outdoornewengland.com screenshot
#5 outdoornewengland.com
29.8K
Revenue
3.3K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
immersionresearch.com vs top market performers
immersionresearch.com
top retailers
conversion rate vs average order value for immersionresearch.com and its competitors
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Revenue share by device at immersionresearch.com

In October large majority of sales on immersionresearch.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on immersionresearch.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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immersionresearch.com channels

Identify top traffic channels that drive growth for immersionresearch.comand discover how performance of traffic channels has changed over time.

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immersionresearch.com Google Ads spend

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immersionresearch.com devices

Review immersionresearch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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immersionresearch.com top markets

Explore immersionresearch.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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immersionresearch.com country & global rank

Assess the ranking of immersionresearch.com among other retailers within its primary country and worldwide.

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