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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for parador.deparador.de

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246.5K
Revenue
Apr 26
90.1K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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  • Main country of store: GERMANY
  • Website category: CONSTRUCTION AND MAINTENANCE

Parador, die führende internationale Einrichtungsmarke, steht für klassische Designs mit höchsten Ansprüchen an Qualität und Nachhaltigkeit. Veredeln Sie Ihre Innenräume mit unseren Fußbodenbelägen, Wand- & Deckenlösungen sowie einer ausgewählten Auswahl an Zubehör, Pflegeprodukten und Wandfarben. Entdecken Sie unsere Kollektion und verwandeln Sie Ihren Raum noch heute!

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parador.de Annual Revenue and Growth

parador.de's annual sales on its online store amounted to $2.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
parador.de revenue by year

parador.de's monthly revenueOVER TIME
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Over the past three months, parador.de revenue has experienced decline of 48%, compared to the preceding three months.

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parador.de revenue decline for last six months
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OVERVIEW
In April 2026, parador.de generated $246,520 in online sales, significantly surpassing the industry median of $134,312, yet trailing behind the leading competitor, grainger.com, with $93,748,044. The site's conversion rate ranged from 1.50% to 2.00%, below the high benchmark of 2.73%, while its average order value (AOV) fell between $125-$150, far lower than the industry high of $927. With 90,106 sessions, parador.de also remained behind the industry leader’s staggering 10,858,185 sessions, though it surpassed the median of 21,640 for the heavy industry and engineering sector.
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parador.de competitors

In April 2026, parador.de reported a revenue of $246,520 from 1,776 transactions across 90,106 sessions, resulting in an average order value (AOV) between $125-150 and a conversion rate of 1.50-2.00%. Competitors show varied performance; for instance, holz-kunz.de leads significantly with $1,016,461 in revenue from 5,692 transactions and 197,252 sessions, boasting a higher conversion rate of 2.50-3.00% and an AOV of $175-200. Meanwhile, bodenfuchs24.de closely follows parador.de with $254,968 in revenue and 591 transactions but with a lower AOV of $425-450. bodenverkauf.de, despite having a lower revenue of $220,164 and fewer transactions (440), matches parador.de's conversion rate at 1.50-2.00%. In contrast, vinylbodenoutlet.de's $7,746 revenue from 98 transactions highlights its challenges, as it has the lowest AOV at $75-100 and a conversion rate between 1.00-1.50%.

bodenverkauf.de screenshot
#1 bodenverkauf.de
220.2K
Revenue
27.2K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
parkettkaiser.de screenshot
#2 parkettkaiser.de
119.6K
Revenue
30.4K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
holz-kunz.de screenshot
#3 holz-kunz.de
1M
Revenue
197.3K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
vinylbodenoutlet.de screenshot
#4 vinylbodenoutlet.de
7.7K
Revenue
7.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
bodenfuchs24.de screenshot
#5 bodenfuchs24.de
255K
Revenue
50.6K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
parador.de vs top market performers
parador.de
top retailers
conversion rate vs average order value for parador.de and its competitors
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Revenue share by device at parador.de

In April large majority of sales on parador.de, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on parador.de, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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parador.de channels

Identify top traffic channels that drive growth for parador.deand discover how performance of traffic channels has changed over time.

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parador.de Google Ads spend

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parador.de devices

Review parador.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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parador.de top markets

Explore parador.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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parador.de country & global rank

Assess the ranking of parador.de among other retailers within its primary country and worldwide.

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