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Aug 2025
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Home/Insights/Retailers/pennylaneonline.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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22.5K
Revenue
2.2K
Sessions
3.5-4.0%
Conv. rate
$275-300
AOV
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penny lane

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pennylaneonline.com's revenueOVER TIME
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Over the past three months, pennylaneonline.com revenue has experienced decline of 35%, compared to the preceding three months.

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pennylaneonline.com revenue decline for last six months
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OVERVIEW
In August 2025, pennylaneonline.com achieved a revenue of $22,504 with a conversion rate ranging from 3.50-4.00%, an average order value (AOV) between $275-300, and a total of 2,192 sessions on the website.
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pennylaneonline.com competitors

In August 2025, pennylaneonline.com lags behind its competitors in terms of revenue, with only $22,504 compared to frankandeileen.com's $906,737, moussy-global.com's $142,118, Christina's Luxuries' $11,910, shirtini.com's $14,212, and Nili Lotan's $496,969. The number of transactions on pennylaneonline.com is also lower at 78, while frankandeileen.com has 2,471, moussy-global.com has 396, Christina's Luxuries has 90, shirtini.com has 49, and Nili Lotan has 1,275. Additionally, the conversion rate on pennylaneonline.com falls within the middle range at 3.50-4.00%, whereas frankandeileen.com, moussy-global.com, Christina's Luxuries, shirtini.com, and Nili Lotan have conversion rates ranging from 0.50-2.00%. Despite having a similar Average Order Value (AOV) as shirtini.com and falling within the same range as frankandeileen.com, pennylaneonline.com has lower revenue and transaction numbers, indicating room for improvement in driving sales and conversions.

frankandeileen.com screenshot
#1 frankandeileen.com
906.7K
Revenue
340.1K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
moussy-global.com screenshot
#2 moussy-global.com
142.1K
Revenue
34.6K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
christinasluxuries.com screenshot
#3 christinasluxuries.com
11.9K
Revenue
4.8K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
shirtini.com screenshot
#4 shirtini.com
14.2K
Revenue
1.7K
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
nililotan.com screenshot
#5 nililotan.com
497K
Revenue
211.4K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
pennylaneonline.com vs top market performers
pennylaneonline.com
top retailers
conversion rate vs average order value for pennylaneonline.com and its competitors
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Revenue share by device at pennylaneonline.com

In August large majority of sales on pennylaneonline.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on pennylaneonline.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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pennylaneonline.com channels

Identify top traffic channels that drive growth for pennylaneonline.comand discover how performance of traffic channels has changed over time.

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pennylaneonline.com Google Ads spend

Evaluate pennylaneonline.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pennylaneonline.com devices

Review pennylaneonline.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pennylaneonline.com top markets

Explore pennylaneonline.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pennylaneonline.com country & global rank

Assess the ranking of pennylaneonline.com among other retailers within its primary country and worldwide.

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