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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for petals.competals.com

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274.7K
Revenue
63.5K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Petals.com offers a wide range of floral arrangements, plant gifts, and flower delivery services. The website provides a platform for customers to browse and purchase floral products for various occasions. Additionally, it offers added services such as personalized messages, gift cards, and a user-friendly interface for convenient online shopping.

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petals.com's revenueOVER TIME
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Over the past three months, petals.com revenue has experienced decline of 22%, compared to the preceding three months.

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petals.com revenue decline for last six months
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OVERVIEW
In July 2025, petals.com in the HOME AND GARDEN industry generated $274,732 in online sales, with a conversion rate of 2.00-2.50% and an AOV of $175-200. This is above the median revenue of $124,626, while below the very high metrics of $1,339,846,577 for revenue, 3.28% for conversion rate, and $673 for AOV in the category. petals.com had 63,472 sessions, surpassing the median of 36,567 but falling short of the highest 175,364,207 from homedepot.com. The performance metrics show a strong position for petals.com in the HOME AND GARDEN sector.
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petals.com competitors

In July 2025, petals.com outperformed its competitors in terms of revenue, with $274,732 compared to silkplantsdirect.com at $42,871, nearlynatural.com at $1,224,240, afloral.com at $793,980, jamaligarden.com at $1,166,980, and thebridesbouquet.com at $10,314. petals.com also had a higher number of transactions at 1,392, surpassing its competitors. While the number of sessions on petals.com was lower than nearlynatural.com, jamaligarden.com, and afloral.com, the conversion rate for petals.com ranged between 2.00-2.50%, putting it on par with the top competitors in the industry. Additionally, petals.com had a competitive average order value (AOV) in the range of $175-200, falling slightly below nearlynatural.com but outperforming the other competitors. Overall, petals.com demonstrated strong performance and competitiveness within the floral and plant industry in July 2025.

silkplantsdirect.com screenshot
#1 silkplantsdirect.com
42.9K
Revenue
10.5K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
nearlynatural.com screenshot
#2 nearlynatural.com
1.2M
Revenue
271.2K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
afloral.com screenshot
#3 afloral.com
794K
Revenue
163.9K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
jamaligarden.com screenshot
#4 jamaligarden.com
1.2M
Revenue
189.9K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
thebridesbouquet.com screenshot
#5 thebridesbouquet.com
10.3K
Revenue
7.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
petals.com vs top market performers
petals.com
top retailers
conversion rate vs average order value for petals.com and its competitors
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Revenue share by device at petals.com

In July large majority of sales on petals.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on petals.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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petals.com channels

Identify top traffic channels that drive growth for petals.comand discover how performance of traffic channels has changed over time.

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petals.com Google Ads spend

Evaluate petals.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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petals.com devices

Review petals.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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petals.com top markets

Explore petals.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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petals.com country & global rank

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