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Jul 2026
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Home/Insights/Retailers/pinatas.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for pinatas.compinatas.com

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14.1K
Revenue
Jul 26
7.5K
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Pinatas.com is an e-commerce platform offering a vast assortment of pinatas for various occasions and events. Their inventory includes a wide selection of themed pinatas, ranging from popular characters to traditional designs. Additionally, customers can find related party supplies like blindfolds and fillers to enhance their celebration experience.

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pinatas.com Annual Revenue and Growth

pinatas.com's annual sales on its online store amounted to $250.1K in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$250.1K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
pinatas.com revenue by year

pinatas.com's monthly revenueOVER TIME
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Over the past three months, pinatas.com revenue has experienced decline of 36%, compared to the preceding three months.

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pinatas.com revenue decline for last six months
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OVERVIEW
pinatas.com generated $14,100 in revenue for online sales in July 2026, which is below the typical e-commerce and shopping retailer's figure of around $80,800. Its conversion rate is between 1.50-2.00%, aligning with the typical e-commerce and shopping retailer's range of 0.75% to 3.8%. The average order value (AOV) is within the typical range of $75-100, while the typical e-commerce and shopping retailer sees AOVs ranging from $59 to $332. pinatas.com recorded 7,467 sessions, significantly lower than the typical e-commerce and shopping retailer's 35,800 sessions per month. The most-visited site, qvc.com, achieves 34.3 million sessions.
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pinatas.com competitors

In July 2026, pinatas.com outperformed its competitors with a conversion rate of 1.50-2.00%, showcasing a more effective sales funnel compared to nipyata.com, which had a higher conversion rate of 3.50-4.00%. However, pinatas.com ranks second overall in revenue, earning $14,100, trailing mayorgacoffee.com by $31,400. In terms of transactions, pinatas.com achieved 149 sales, again ranking second but falling short of mayorgacoffee.com by 636. The website also recorded 7,467 sessions, significantly less than mayorgacoffee.com, which garnered 25,600 sessions, leaving a gap of 18,100. While pinatas.com competes well in conversion, its overall performance metrics reveal room for improvement, particularly in traffic and total revenue when compared to mayorgacoffee.com and nipyata.com. Despite these challenges, its AOV remains steady between $75-100, aligning closely with the competitors.

nipyata.com screenshot
#1 nipyata.com
7.3K
Revenue
2.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
mayorgacoffee.com screenshot
#2 mayorgacoffee.com
45.5K
Revenue
25.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
pinatas.com vs top market performers
pinatas.com
top retailers
conversion rate vs average order value for pinatas.com and its competitors
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Revenue share by device at pinatas.com

In July large majority of sales on pinatas.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on pinatas.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries pinatas.com operates in

pinatas.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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pinatas.com channels

Identify top traffic channels that drive growth for pinatas.comand discover how performance of traffic channels has changed over time.

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pinatas.com Google Ads spend

Evaluate pinatas.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pinatas.com devices

Review pinatas.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pinatas.com top markets

Explore pinatas.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pinatas.com country & global rank

Assess the ranking of pinatas.com among other retailers within its primary country and worldwide.

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