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Home/Insights/Retailers/pnumaoutdoors.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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88.6K
Revenue
Nov 25
28.9K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

The website pnumaoutdoors.com offers a wide range of outdoor gear and apparel. With a focus on performance and durability, they sell products like hunting clothing, base layers, outerwear, accessories, and equipment. Pnuma Outdoors caters to customers seeking high-quality and reliable outdoor gear for their outdoor adventures.

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pnumaoutdoors.com Annual Revenue and Growth

pnumaoutdoors.com's annual sales on its online store amounted to $1.5M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
pnumaoutdoors.com revenue by year

pnumaoutdoors.com's monthly revenueOVER TIME
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Over the past three months, pnumaoutdoors.com revenue has experienced growth of 150%, compared to the preceding three months.

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pnumaoutdoors.com revenue growth for last six months
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OVERVIEW
In November 2025, pnumaoutdoors.com, an e-commerce site, generated $88,574 in online sales, below the industry median of $101,517, with a conversion rate of 1.50-2.00%, notably lower than the high benchmark of 4.05%. The site's average order value (AOV) ranged between $175-200, compared to the e-commerce high of $337. With 28,908 sessions, it fell significantly short of the median 41,915 sessions in the sector, while the top competitor, qvc.com, achieved a staggering $175,248,381 in revenue. Overall, pnumaoutdoors.com faces challenges in enhancing sales and traffic performance.
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pnumaoutdoors.com competitors

In November 2025, pnumaoutdoors.com reported a revenue of $88,574 with 504 transactions and 28,908 sessions, resulting in an average order value (AOV) of $175-200 and a conversion rate of 1.50-2.00%. In comparison, skregear.com had a revenue of $250,369 with 542 transactions and 46,475 sessions, boasting a higher AOV of $450-475 but a lower conversion rate of 1.00-1.50%. forloh.com had a revenue of $174,854 with 521 transactions and 100,741 sessions, offering an AOV of $325-350 and a conversion rate of 0.50-1.00%. kingscamo.com excelled with a revenue of $413,498 from 4,042 transactions and 58,593 sessions, showcasing a lower AOV of $100-125 but a higher conversion rate of 6.50-7.00%. firstlite.com dominated the competition with a revenue of $2,057,725 from 12,880 transactions and 561,776 sessions, maintaining a steady AOV of $150-175 and a conversion rate of 2.00-2.50%.

skregear.com screenshot
#1 skregear.com
250.4K
Revenue
46.5K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
forloh.com screenshot
#2 forloh.com
174.9K
Revenue
100.7K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
kingscamo.com screenshot
#3 kingscamo.com
413.5K
Revenue
58.6K
Sessions
6.5-7.0%
Conv. rate
$100-125
AOV
scentlok.com screenshot
#4 scentlok.com
34.3K
Revenue
47.5K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
firstlite.com screenshot
#5 firstlite.com
2.1M
Revenue
561.8K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
pnumaoutdoors.com vs top market performers
pnumaoutdoors.com
top retailers
conversion rate vs average order value for pnumaoutdoors.com and its competitors
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Revenue share by device at pnumaoutdoors.com

In November large majority of sales on pnumaoutdoors.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In November large majority of sales on pnumaoutdoors.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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pnumaoutdoors.com channels

Identify top traffic channels that drive growth for pnumaoutdoors.comand discover how performance of traffic channels has changed over time.

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pnumaoutdoors.com Google Ads spend

Evaluate pnumaoutdoors.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pnumaoutdoors.com devices

Review pnumaoutdoors.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pnumaoutdoors.com top markets

Explore pnumaoutdoors.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pnumaoutdoors.com country & global rank

Assess the ranking of pnumaoutdoors.com among other retailers within its primary country and worldwide.

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