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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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40.9M
Revenue
Apr 26
6.6M
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$500-600
AOV
Apr 26
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Discover all PRADA collections for men and women and buy luxury clothing, shoes and accessories online on our official website and in store.

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prada.com Annual Revenue and Growth

prada.com's annual sales on its online store amounted to $413.8M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$413.8M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
prada.com revenue by year

prada.com's monthly revenueOVER TIME
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Over the past three months, prada.com revenue has experienced decline of 14%, compared to the preceding three months.

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prada.com revenue decline for last six months
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OVERVIEW
In April 2026, prada.com generated online sales revenue of $40,871,274, significantly higher than the median of $78,791 in the FASHION AND APPAREL sector. With a conversion rate of 1.00-1.50%, it falls short of the industry high of 3.05%. The average order value (AOV) ranged from $575 to $600, well above the sector's high of $389. Additionally, prada.com attracted 6,608,004 sessions, considerably fewer than the leading site shein.com, which saw 281,585,790 sessions. Overall, prada.com showcases strong revenue and AOV but has room for improvement in conversion rates and user engagement compared to its competitors.
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prada.com competitors

In April 2026, prada.com generated $40,871,274 in revenue from 70,082 transactions across 6,608,004 sessions, boasting an average order value (AOV) of $575-$600 and a conversion rate of 1.00-1.50%. In comparison, mytheresa.com recorded $32,920,691 in revenue with a higher AOV of $700-$725 but a lower conversion rate of 0.50-1.00%. rebag.com, while significantly trailing with $8,499,401 in revenue and 16,035 transactions, matched prada.com's conversion rate range at 1.00-1.50%. bergdorfgoodman.com generated $15,837,001 in revenue with a lower AOV of $400-$425 and a conversion rate of 0.50-1.00%. cettire.com, with revenue of $33,219,699 and a higher conversion rate of 1.50-2.00%, still fell short of prada.com’s total transactions and revenue. Overall, prada.com stands out for its strong revenue performance despite competition with higher AOVs.

mytheresa.com screenshot
#1 mytheresa.com
32.9M
Revenue
7.1M
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
rebag.com screenshot
#2 rebag.com
8.5M
Revenue
1.6M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
shoparticleconsignment.com screenshot
#3 shoparticleconsignment.com
4.5K
Revenue
2.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
bergdorfgoodman.com screenshot
#4 bergdorfgoodman.com
15.8M
Revenue
3.9M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
cettire.com screenshot
#5 cettire.com
33.2M
Revenue
3.7M
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
prada.com vs top market performers
prada.com
top retailers
conversion rate vs average order value for prada.com and its competitors
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Revenue share by device at prada.com

In April large majority of sales on prada.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on prada.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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prada.com channels

Identify top traffic channels that drive growth for prada.comand discover how performance of traffic channels has changed over time.

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prada.com Google Ads spend

Evaluate prada.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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prada.com devices

Review prada.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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prada.com top markets

Explore prada.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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prada.com country & global rank

Assess the ranking of prada.com among other retailers within its primary country and worldwide.

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