selfridges.com
Selfridges.com is an online retail platform that offers a wide range of fashionable products. The website sells clothing, accessories, beauty and grooming products, home decor items, and high-quality gifts. With a diverse selection of internationally recognized brands, shoppers can find trendy and luxurious items conveniently delivered to their doorstep.
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selfridges.com Annual Revenue and Growth
selfridges.com's annual sales on its online store amounted to $246.6M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
selfridges.com's monthly revenueOVER TIME
Over the past three months, selfridges.com revenue has experienced growth of 151%, compared to the preceding three months.
selfridges.com competitors
In December 2025, selfridges.com reported a revenue of $31,260,809 with 130,611 transactions and 8,395,154 sessions, boasting an average order value (AOV) of $225-250 and a conversion rate of 1.50-2.00%. Compared to its competitors, selfridges.com stands out as a strong performer. harrods.com had a revenue of $16,939,053 with 49,911 transactions and 5,686,078 sessions, featuring a higher AOV of $325-350 but a lower conversion rate of 0.50-1.00%. farfetch.com led the pack with a revenue of $107,065,192 from 348,519 transactions and 28,509,269 sessions, with a slightly higher AOV of $300-325 and a comparable conversion rate of 1.00-1.50%. Other competitors like lyst.co.uk, harveynichols.com, and houseoffraser.co.uk showed varying performances in revenue, transactions, AOV, and conversion rates, but selfridges.com maintained a solid position in the market.
Revenue share by device at selfridges.com
In December large majority of sales on selfridges.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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selfridges.com channels
Identify top traffic channels that drive growth for selfridges.comand discover how performance of traffic channels has changed over time.
selfridges.com Google Ads spend
Evaluate selfridges.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
selfridges.com devices
Review selfridges.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
