Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jun 2026
All countries
Home/Insights/Retailers/selfridges.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for selfridges.comselfridges.com

Start benchmarking for free
Sign in with GoogleSign up with Google
14.1M
Revenue
Jun 26
5M
Sessions
Jun 26
1.0-1.5%
Conv. rate
Jun 26
$225-250
AOV
Jun 26
Loading...

Selfridges.com is an online retail platform that offers a wide range of fashionable products. The website sells clothing, accessories, beauty and grooming products, home decor items, and high-quality gifts. With a diverse selection of internationally recognized brands, shoppers can find trendy and luxurious items conveniently delivered to their doorstep.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

selfridges.com Annual Revenue and Growth

selfridges.com's annual sales on its online store amounted to $209.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$209.3M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
selfridges.com revenue by year

selfridges.com's monthly revenueOVER TIME
View real-time data

Over the past three months, selfridges.com revenue has experienced decline of 14%, compared to the preceding three months.

View real-time data
selfridges.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In June 2026, selfridges.com achieved online sales revenue of $14,097,490, significantly higher than the median of $72,361 in the FASHION AND APPAREL industry, though still far below the $810,274,273 of leader shein.com. The site recorded a conversion rate of 1.00-1.50%, trailing the industry high of 3.17%, with an average order value (AOV) between $225-250, compared to the high of $404. selfridges.com attracted 5,003,677 sessions, vastly exceeding the median of 28,254 but dwarfed by shein.com’s 281,242,442 sessions, highlighting both strengths and areas for improvement in its competitive landscape.
Read more

selfridges.com competitors

In June 2026, selfridges.com reported a revenue of $14,097,490 from 60,262 transactions across 5,003,677 sessions, with an average order value (AOV) of $225-250 and a conversion rate of 1.00-1.50%. In comparison, harrods.com outperformed selfridges.com with $17,717,763 in revenue, despite lower transactions (44,207) and sessions (4,137,599), showcasing a higher AOV of $400-425. farfetch.com dominated the sector, generating $126,865,811 from 352,398 transactions, with a substantial AOV of $350-375 over 32,023,069 sessions. Meanwhile, lyst.co.uk and harveynichols.com lagged behind in revenue, with $8,169,002 and $7,998,742 respectively. Notably, houseoffraser.co.uk had a higher transaction count (128,917) but a significantly lower AOV of $75-100 and conversion rate of 3.50-4.00%. Overall, while selfridges.com performed well, it faces tough competition from high-revenue and AOV peers.

harrods.com screenshot
#1 harrods.com
17.7M
Revenue
4.1M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
farfetch.com screenshot
#2 farfetch.com
126.9M
Revenue
32M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
lyst.co.uk screenshot
#3 lyst.co.uk
8.2M
Revenue
4.8M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
harveynichols.com screenshot
#4 harveynichols.com
8M
Revenue
2.2M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
houseoffraser.co.uk screenshot
#5 houseoffraser.co.uk
12.1M
Revenue
3.4M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
selfridges.com vs top market performers
selfridges.com
top retailers
conversion rate vs average order value for selfridges.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Industries selfridges.com operates in

selfridges.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

selfridges.com channels

Identify top traffic channels that drive growth for selfridges.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

selfridges.com Google Ads spend

Evaluate selfridges.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

selfridges.com devices

Review selfridges.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

selfridges.com top markets

Explore selfridges.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

selfridges.com country & global rank

Assess the ranking of selfridges.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard