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Dec 2025
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Home/Insights/Retailers/primalkitchen.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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259.8K
Revenue
Dec 25
189K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$25-50
AOV
Dec 25
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Primalkitchen.com is an online retail platform offering a variety of food products. They sell items such as sauces, dressings, oils, and snacks. With a focus on high-quality ingredients, they aim to provide customers with healthy and flavorful options. The website also provides information on recipes and wellness content.

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primalkitchen.com Annual Revenue and Growth

primalkitchen.com's annual sales on its online store amounted to $6.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$6.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
primalkitchen.com revenue by year

primalkitchen.com's monthly revenueOVER TIME
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Over the past three months, primalkitchen.com revenue has experienced growth of 8.9%, compared to the preceding three months.

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primalkitchen.com revenue growth for last six months
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OVERVIEW
In December 2025, primalkitchen.com generated $259,815 in online sales, significantly exceeding the food and drink/groceries median of $58,922, while maintaining a conversion rate of 3.00-3.50%, which is above the category's low of 1.72% but below the high of 6.41%. With an average order value (AOV) between $25-50, primalkitchen.com sits below the category's high AOV of $182. The website recorded 189,001 sessions, far surpassing the median of 19,185, though it remains distant from the highest session count of 47,270,812 seen at kroger.com.
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primalkitchen.com competitors

In December 2025, primalkitchen.com outperformed its competitors in terms of revenue, with $259,815 in revenue compared to its closest competitor, vitalproteins.com, which had $403,044. However, when looking at conversion rates, primalkitchen.com falls in the middle of the pack at 3.00-3.50%, while vitalproteins.com also had a similar conversion rate. chosenfoods.com and furtherfood.com had lower conversion rates at 2.00-2.50% and 1.00-1.50% respectively, while chomps.com had the lowest conversion rate at 0.50-1.00%. In terms of transactions and sessions, primalkitchen.com had more transactions and sessions than chosenfoods.com and furtherfood.com, but less than vitalproteins.com. Overall, primalkitchen.com's revenue was strong, but there is room for improvement in its conversion rate compared to its competitors.

chosenfoods.com screenshot
#1 chosenfoods.com
62K
Revenue
51.8K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
chomps.com screenshot
#2 chomps.com
60K
Revenue
255.7K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
vitalproteins.com screenshot
#3 vitalproteins.com
403K
Revenue
208.7K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
furtherfood.com screenshot
#4 furtherfood.com
28.5K
Revenue
39.6K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
peopleschoicebeefjerky.com screenshot
#5 peopleschoicebeefjerky.com
92.5K
Revenue
139.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
primalkitchen.com vs top market performers
primalkitchen.com
top retailers
conversion rate vs average order value for primalkitchen.com and its competitors
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Revenue share by device at primalkitchen.com

In December large majority of sales on primalkitchen.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on primalkitchen.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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primalkitchen.com channels

Identify top traffic channels that drive growth for primalkitchen.comand discover how performance of traffic channels has changed over time.

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primalkitchen.com Google Ads spend

Evaluate primalkitchen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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primalkitchen.com devices

Review primalkitchen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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primalkitchen.com top markets

Explore primalkitchen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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primalkitchen.com country & global rank

Assess the ranking of primalkitchen.com among other retailers within its primary country and worldwide.

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