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Sep 2025
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Home/Insights/Retailers/primalkitchen.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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219.9K
Revenue
Sep 25
155K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Primalkitchen.com is an online retail platform offering a variety of food products. They sell items such as sauces, dressings, oils, and snacks. With a focus on high-quality ingredients, they aim to provide customers with healthy and flavorful options. The website also provides information on recipes and wellness content.

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primalkitchen.com Annual Revenue and Growth

primalkitchen.com's annual sales on its online store amounted to $6.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$6.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
primalkitchen.com revenue by year

primalkitchen.com's monthly revenueOVER TIME
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Over the past three months, primalkitchen.com revenue has experienced decline of 17%, compared to the preceding three months.

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primalkitchen.com revenue decline for last six months
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OVERVIEW
In September 2025, primalkitchen.com generated $219,904 in online sales, significantly exceeding the food and drink industry median of $38,144, with a conversion rate of 2.50-3.00%, lower than the sector high of 5.26%. The average order value (AOV) ranged from $50 to $75, below the high of $182, while sessions totaled 155,045, far surpassing the median of 14,912 but minuscule compared to kroger.com’s 38,495,850 sessions. Overall, primalkitchen.com demonstrates strong performance relative to industry averages, particularly in revenue and traffic, positioning itself as a competitive player in the food and drink grocery sector.
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primalkitchen.com competitors

In September 2025, primalkitchen.com outperformed some of its competitors in terms of revenue, transactions, and sessions. With a revenue of $219,904 and 4,215 transactions from 155,045 sessions, their Average Order Value (AOV) ranged from $50-$75 and had a conversion rate of 2.50-3.00%. Comparing this to chosenfoods.com and chomps.com, primalkitchen.com had significantly higher revenue and transactions. However, vitalproteins.com also had strong numbers with a revenue of $398,084, 7,098 transactions, and 280,924 sessions. While primalkitchen.com had a similar AOV and conversion rate to vitalproteins.com, it had fewer transactions and sessions. furtherfood.com and peopleschoicebeefjerky.com fell behind in revenue and transactions compared to primalkitchen.com, showcasing the website's strong performance in the health and wellness market in September 2025.

chosenfoods.com screenshot
#1 chosenfoods.com
62.2K
Revenue
67.3K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
chomps.com screenshot
#2 chomps.com
62.2K
Revenue
312.1K
Sessions
0.0-0.5%
Conv. rate
$25-50
AOV
vitalproteins.com screenshot
#3 vitalproteins.com
398.1K
Revenue
280.9K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
furtherfood.com screenshot
#4 furtherfood.com
24.8K
Revenue
48.5K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
peopleschoicebeefjerky.com screenshot
#5 peopleschoicebeefjerky.com
52.8K
Revenue
129.3K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
primalkitchen.com vs top market performers
primalkitchen.com
top retailers
conversion rate vs average order value for primalkitchen.com and its competitors
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Revenue share by device at primalkitchen.com

In September large majority of sales on primalkitchen.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on primalkitchen.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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primalkitchen.com channels

Identify top traffic channels that drive growth for primalkitchen.comand discover how performance of traffic channels has changed over time.

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primalkitchen.com Google Ads spend

Evaluate primalkitchen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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primalkitchen.com devices

Review primalkitchen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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primalkitchen.com top markets

Explore primalkitchen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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primalkitchen.com country & global rank

Assess the ranking of primalkitchen.com among other retailers within its primary country and worldwide.

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