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Oct 2025
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Home/Insights/Retailers/primalkitchen.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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240.5K
Revenue
Oct 25
124.7K
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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Primalkitchen.com is an online retail platform offering a variety of food products. They sell items such as sauces, dressings, oils, and snacks. With a focus on high-quality ingredients, they aim to provide customers with healthy and flavorful options. The website also provides information on recipes and wellness content.

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primalkitchen.com Annual Revenue and Growth

primalkitchen.com's annual sales on its online store amounted to $6.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$6.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
primalkitchen.com revenue by year

primalkitchen.com's monthly revenueOVER TIME
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Over the past three months, primalkitchen.com revenue has experienced decline of 8.8%, compared to the preceding three months.

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primalkitchen.com revenue decline for last six months
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OVERVIEW
In October 2025, primalkitchen.com, operating in the FOOD AND DRINK sector, generated online sales revenue of $240,503, significantly surpassing the industry median of $43,384, while also achieving a conversion rate of 3.50-4.00%, which is competitive against the sector's high of 5.49%. With an average order value (AOV) between $50-75, it remains below the category's high of $181, and the site attracted 124,710 sessions, well above the median of 15,100, yet far behind the leading site, kroger.com, which saw an impressive 41,924,642 sessions.
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primalkitchen.com competitors

In October 2025, primalkitchen.com outperformed some of its competitors in terms of revenue and transactions. With a revenue of $240,503 and 4,512 transactions, primalkitchen.com showed strength in generating sales. However, when comparing the metrics to its competitors, vitalproteins.com emerged as the leader in revenue with $505,479 and 8,952 transactions. chosenfoods.com had a revenue of $108,704 and 2,133 transactions, while chomps.com and peopleschoicebeefjerky.com lagged behind with $73,842 and $67,918 in revenue, respectively. In terms of sessions, chomps.com stood out with 315,236 sessions, but its conversion rate was lower compared to primalkitchen.com. Overall, primalkitchen.com performed well in revenue and transactions compared to some competitors, but there is still room for improvement to compete with the likes of vitalproteins.com.

chosenfoods.com screenshot
#1 chosenfoods.com
108.7K
Revenue
64.8K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
chomps.com screenshot
#2 chomps.com
73.8K
Revenue
315.2K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
vitalproteins.com screenshot
#3 vitalproteins.com
505.5K
Revenue
245.6K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
peopleschoicebeefjerky.com screenshot
#4 peopleschoicebeefjerky.com
67.9K
Revenue
121.8K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
heartandsoil.co screenshot
#5 heartandsoil.co
1.1M
Revenue
276.5K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
primalkitchen.com vs top market performers
primalkitchen.com
top retailers
conversion rate vs average order value for primalkitchen.com and its competitors
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Revenue share by device at primalkitchen.com

In October large majority of sales on primalkitchen.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on primalkitchen.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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primalkitchen.com channels

Identify top traffic channels that drive growth for primalkitchen.comand discover how performance of traffic channels has changed over time.

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primalkitchen.com Google Ads spend

Evaluate primalkitchen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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primalkitchen.com devices

Review primalkitchen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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primalkitchen.com top markets

Explore primalkitchen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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primalkitchen.com country & global rank

Assess the ranking of primalkitchen.com among other retailers within its primary country and worldwide.

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