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Dec 2025
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Home/Insights/Retailers/promgirl.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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175.7K
Revenue
Dec 25
249.8K
Sessions
Dec 25
0.0-0.5%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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Promgirl.com is an online platform offering a wide selection of deisgner dresses for prom, formal events, and special occasions. The site boasts an extensive inventory featuring various styles, colors, and sizes to cater to diverse fashion preferences. Additionally, they offer accessories and shoes to complete a stylish ensemble.

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promgirl.com Annual Revenue and Growth

promgirl.com's annual sales on its online store amounted to $3.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$3.6M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
promgirl.com revenue by year

promgirl.com's monthly revenueOVER TIME
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Over the past three months, promgirl.com revenue has experienced growth of 11%, compared to the preceding three months.

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promgirl.com revenue growth for last six months
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OVERVIEW
In December 2025, promgirl.com generated $175,682 in online sales, significantly surpassing the FASHION AND APPAREL median of $92,600, yet lagging far behind market leader macys.com's $926,839,757. The site’s conversion rate ranged from 0.00-0.50%, well below the industry average of 3.17%, while its average order value (AOV) of $175-200 fell short of the high of $389 and above the low of $75. promgirl.com recorded 249,846 sessions, notably higher than the median of 39,789 but dwarfed by shein.com’s leading figure of 304,519,814, indicating potential for growth in traffic and conversion strategies.
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promgirl.com competitors

In December 2025, promgirl.com had a revenue of $175,682 from 922 transactions with 249,846 sessions, an AOV of $175-200, and a conversion rate of 0.00-0.50%. Compared to its competitors, promgirl.com falls in the middle range in terms of revenue. peachesboutique.com had a revenue of $57,341 with 106 transactions and 28,501 sessions, a higher AOV of $525-550, but a similar conversion rate. simplydresses.com had the lowest revenue at $17,019 with 100 transactions and 50,251 sessions, a lower AOV of $150-175, and the same conversion rate. jovani.com had the highest revenue at $529,692 with 934 transactions and 91,393 sessions, a higher AOV of $550-575, and a conversion rate of 1.00-1.50%. Overall, promgirl.com is competitive within its market segment, with room for growth in revenue compared to some competitors.

peachesboutique.com screenshot
#1 peachesboutique.com
57.3K
Revenue
28.5K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
simplydresses.com screenshot
#2 simplydresses.com
17K
Revenue
50.3K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
jovani.com screenshot
#3 jovani.com
529.7K
Revenue
91.4K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
thedressoutlet.com screenshot
#4 thedressoutlet.com
283.8K
Revenue
200.7K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
couturecandy.com screenshot
#5 couturecandy.com
654.7K
Revenue
212K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
promgirl.com vs top market performers
promgirl.com
top retailers
conversion rate vs average order value for promgirl.com and its competitors
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Revenue share by device at promgirl.com

In December large majority of sales on promgirl.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on promgirl.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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promgirl.com channels

Identify top traffic channels that drive growth for promgirl.comand discover how performance of traffic channels has changed over time.

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promgirl.com Google Ads spend

Evaluate promgirl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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promgirl.com devices

Review promgirl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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promgirl.com top markets

Explore promgirl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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promgirl.com country & global rank

Assess the ranking of promgirl.com among other retailers within its primary country and worldwide.

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