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Oct 2025
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Home/Insights/Retailers/promgirl.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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250.1K
Revenue
Oct 25
261K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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Promgirl.com is an online platform offering a wide selection of deisgner dresses for prom, formal events, and special occasions. The site boasts an extensive inventory featuring various styles, colors, and sizes to cater to diverse fashion preferences. Additionally, they offer accessories and shoes to complete a stylish ensemble.

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promgirl.com Annual Revenue and Growth

promgirl.com's annual sales on its online store amounted to $3.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$3.6M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
promgirl.com revenue by year

promgirl.com's monthly revenueOVER TIME
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Over the past three months, promgirl.com revenue has experienced growth of 11%, compared to the preceding three months.

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promgirl.com revenue growth for last six months
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OVERVIEW
In October 2025, promgirl.com, a player in the lifestyle/fashion and apparel industry, generated $250,121 in online sales, significantly surpassing the median of $80,524; it achieved a conversion rate of 0.50-1.00%, which is below the industry high of 3.36%, while its average order value (AOV) ranged from $175-200, lower than the high of $378; with 260,956 sessions, promgirl.com exceeded the industry median of 33,163 but remained far behind shein.com, the leading competitor with $977,396,912 in revenue and 321,650,758 sessions.
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promgirl.com competitors

In October 2025, promgirl.com stands out among its competitors in terms of revenue, with $250,121 generated from 1,365 transactions and 260,956 sessions. Its average order value (AOV) ranges between $175-200, with a conversion rate of 0.50-1.00. When compared to its competitors, promgirl.com is on par with simplydresses.com in terms of AOV and conversion rate. However, peachesboutique.com has a higher AOV of $550-575 but a lower conversion rate of 0.00-0.50. jovani.com leads in revenue with $768,256, driven by a high AOV of $525-550 and an impressive conversion rate of 1.50-2.00. The Dress Outlet and Couture Candy also excel in revenue, with AOV ranging between $175-200 and $550-575, and conversion rates of 0.50-1.00. Despite strong competition, promgirl.com holds its own in the online formalwear market.

peachesboutique.com screenshot
#1 peachesboutique.com
43.7K
Revenue
25.9K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
simplydresses.com screenshot
#2 simplydresses.com
21.2K
Revenue
49.8K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
jovani.com screenshot
#3 jovani.com
768.3K
Revenue
95.2K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
thedressoutlet.com screenshot
#4 thedressoutlet.com
324.1K
Revenue
176.5K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
couturecandy.com screenshot
#5 couturecandy.com
910.7K
Revenue
225.2K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
promgirl.com vs top market performers
promgirl.com
top retailers
conversion rate vs average order value for promgirl.com and its competitors
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Revenue share by device at promgirl.com

In October large majority of sales on promgirl.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on promgirl.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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promgirl.com channels

Identify top traffic channels that drive growth for promgirl.comand discover how performance of traffic channels has changed over time.

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promgirl.com Google Ads spend

Evaluate promgirl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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promgirl.com devices

Review promgirl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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promgirl.com top markets

Explore promgirl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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promgirl.com country & global rank

Assess the ranking of promgirl.com among other retailers within its primary country and worldwide.

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