lulus.com
Lulus.com is an e-commerce platform offering a wide range of fashionable clothing and accessories for women. Their products include dresses, tops, bottoms, shoes, and various accessories. The online store provides a user-friendly shopping experience and showcases an extensive collection of trendy and affordable fashion items.
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lulus.com Annual Revenue and Growth
lulus.com's annual sales on its online store amounted to $230.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
lulus.com's monthly revenueOVER TIME
Over the past three months, lulus.com revenue has experienced decline of 9.9%, compared to the preceding three months.
lulus.com competitors
In September 2026, lulus.com excels in sessions, achieving 8.7 million, which places it second among its competitors. This performance surpasses competitors like windsorstore.com with 5.3 million sessions and prettylittlething.us at 3.1 million sessions. However, lulus.com trails behind asos.com, which leads significantly with 72.8 million sessions. While lulus.com generated revenue of $17.4 million and 184,000 transactions, it ranks third in both categories, falling short of asos.com’s remarkable $153.9 million in revenue and 1.1 million transactions. In comparison to boohoo.com, which generated $14.4 million and 196,000 transactions, lulus.com holds its ground but does not outpace it. The average order value (AOV) for lulus.com remains competitive at $75-100, similar to prettylittlething.us, while higher than boohoo.com's $50-75 AOV. In conversion rates, lulus.com, with a rate between 2.00-2.50%, trails prettylittlething.us and boohoo.com, both achieving rates between 2.50-3.00%.
Revenue share by device at lulus.com
In September large majority of sales on lulus.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries lulus.com operates in
lulus.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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lulus.com channels
Identify top traffic channels that drive growth for lulus.comand discover how performance of traffic channels has changed over time.
lulus.com Google Ads spend
Evaluate lulus.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lulus.com devices
Review lulus.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
