lulus.com
Lulus.com is an e-commerce platform offering a wide range of fashionable clothing and accessories for women. Their products include dresses, tops, bottoms, shoes, and various accessories. The online store provides a user-friendly shopping experience and showcases an extensive collection of trendy and affordable fashion items.
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lulus.com Annual Revenue and Growth
lulus.com's annual sales on its online store amounted to $317.6M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
lulus.com's monthly revenueOVER TIME
Over the past three months, lulus.com revenue has experienced decline of 8.3%, compared to the preceding three months.
lulus.com competitors
In December 2025, lulus.com generated a revenue of $12,636,246 from 127,471 transactions and 6,397,267 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 1.50-2.00%. Compared to its competitors, lulus.com falls behind ASOS, which reported a significantly higher revenue of $142,254,322 from 995,558 transactions and 60,338,504 sessions, with an AOV of $125-150 and a similar conversion rate of 1.50-2.00%. boohoo.com also outperformed lulus.com in terms of revenue, with $17,218,443 from 287,464 transactions and 9,167,885 sessions, showcasing a higher conversion rate of 3.00-3.50%. While lulus.com remains competitive within its industry, it may need to focus on increasing its revenue and conversion rate to catch up to top performers like ASOS and boohoo.com.
Revenue share by device at lulus.com
In December large majority of sales on lulus.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lulus.com channels
Identify top traffic channels that drive growth for lulus.comand discover how performance of traffic channels has changed over time.
lulus.com Google Ads spend
Evaluate lulus.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lulus.com devices
Review lulus.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
