lulus.com
Lulus.com is an e-commerce platform offering a wide range of fashionable clothing and accessories for women. Their products include dresses, tops, bottoms, shoes, and various accessories. The online store provides a user-friendly shopping experience and showcases an extensive collection of trendy and affordable fashion items.
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lulus.com Annual Revenue and Growth
lulus.com's annual sales on its online store amounted to $230.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
lulus.com's monthly revenueOVER TIME
Over the past three months, lulus.com revenue has experienced decline of 15%, compared to the preceding three months.
lulus.com competitors
In January 2026, lulus.com generated $14,807,961 in revenue from 152,067 transactions and 7,618,236 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, prettylittlething.us had lower revenue at $8,788,752 from 86,942 transactions and 2,784,186 sessions, but a higher AOV of $100-125 and a conversion rate of 3.00-3.50%. boohoo.com had slightly higher revenue than lulus.com at $14,914,345, with 244,406 transactions and 8,416,876 sessions, a lower AOV of $50-75, and a similar conversion rate of 2.50-3.00%. asos.com outperformed all competitors in revenue with $121,373,839 from 836,627 transactions and 58,321,788 sessions, with a higher AOV of $125-150 and a conversion rate of 1.00-1.50%. David's Bridal had revenue similar to lulus.com at $15,744,432 from 120,915 transactions and 4,414,255 sessions, with a higher AOV of $125-150 and a comparable conversion rate of 2.50-3.00%.
Revenue share by device at lulus.com
In January large majority of sales on lulus.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lulus.com channels
Identify top traffic channels that drive growth for lulus.comand discover how performance of traffic channels has changed over time.
lulus.com Google Ads spend
Evaluate lulus.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lulus.com devices
Review lulus.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
