Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/protecdirect.co.uk
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for protecdirect.co.ukprotecdirect.co.uk

Start benchmarking for free
Sign in with GoogleSign up with Google
55K
Revenue
Apr 26
18.6K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
Loading...

Protecdirect.co.uk is a website that provides a wide range of safety equipment and protective solutions. It offers products such as reflective clothing, helmets, gloves, footwear, and safety signs. The website caters to various sectors and industries, aiming to fulfill safety requirements for individuals and organizations.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

protecdirect.co.uk Annual Revenue and Growth

protecdirect.co.uk's annual sales on its online store amounted to $1.8M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
protecdirect.co.uk revenue by year

protecdirect.co.uk's monthly revenueOVER TIME
View real-time data

Over the past three months, protecdirect.co.uk revenue has experienced decline of 76%, compared to the preceding three months.

View real-time data
protecdirect.co.uk revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, protecdirect.co.uk generated $54,977 in online sales with a conversion rate between 2.00-2.50%, below the FASHION AND APPAREL median of $78,791 and the category's high of 3.05%. Their average order value (AOV) ranged from $100-125, significantly lower than the high of $389. With 18,601 sessions, they lagged behind the median of 35,276 and the category leader, shein.com, which boasted 281,585,790 sessions, highlighting challenges in both traffic and revenue compared to industry benchmarks.
Read more

protecdirect.co.uk competitors

In April 2026, protecdirect.co.uk generated $54,977 in revenue from 442 transactions, achieving a conversion rate of 2.00-2.50% with sessions numbering 18,601. In comparison, safetecdirect.co.uk led the market with a significant revenue of $751,260, benefiting from a higher conversion rate of 5.50-6.00% across 96,689 sessions. safetygloves.co.uk closely followed with revenue of $741,198 and an impressive conversion rate of 6.00-6.50%. Meanwhile, faballey.com reported slightly higher revenue at $57,795 but lagged with a much lower conversion rate of 2.00-2.50%. legendarywhitetails.com achieved $297,021 in revenue, maintaining the same conversion range as protecdirect.co.uk. Lastly, greatplains.co.uk struggled with only $1,664 in revenue and a conversion rate of 0.50-1.00%, indicating it trails behind both protecdirect.co.uk and its competitors in performance.

greatplains.co.uk screenshot
#1 greatplains.co.uk
1.7K
Revenue
1.2K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
faballey.com screenshot
#2 faballey.com
57.8K
Revenue
74.5K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
safetecdirect.co.uk screenshot
#3 safetecdirect.co.uk
751.3K
Revenue
96.7K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
safetygloves.co.uk screenshot
#4 safetygloves.co.uk
741.2K
Revenue
100.8K
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
legendarywhitetails.com screenshot
#5 legendarywhitetails.com
297K
Revenue
149K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
protecdirect.co.uk vs top market performers
protecdirect.co.uk
top retailers
conversion rate vs average order value for protecdirect.co.uk and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at protecdirect.co.uk

In April large majority of sales on protecdirect.co.uk, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on protecdirect.co.uk, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

protecdirect.co.uk channels

Identify top traffic channels that drive growth for protecdirect.co.ukand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

protecdirect.co.uk Google Ads spend

Evaluate protecdirect.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

protecdirect.co.uk devices

Review protecdirect.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

protecdirect.co.uk top markets

Explore protecdirect.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

protecdirect.co.uk country & global rank

Assess the ranking of protecdirect.co.uk among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard