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Nov 2025
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Home/Insights/Retailers/safetecdirect.co.uk
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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768.7K
Revenue
Nov 25
67.2K
Sessions
Nov 25
6.5-7.0%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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  • Main country of store: UNITED KINGDOM
  • Website category: BUSINESS AND CONSUMER SERVICES

Safetec Direct is a website based in the UK that offers a range of safety and personal protective equipment (PPE). They sell items such as high visibility clothing, safety footwear, protective eyewear, and respiratory masks. The website provides a convenient platform for customers to browse and purchase various safety products.

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safetecdirect.co.uk Annual Revenue and Growth

safetecdirect.co.uk's annual sales on its online store amounted to $6.1M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$6.1M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
safetecdirect.co.uk revenue by year

safetecdirect.co.uk's monthly revenueOVER TIME
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Over the past three months, safetecdirect.co.uk revenue has experienced growth of 8.1%, compared to the preceding three months.

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safetecdirect.co.uk revenue growth for last six months
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OVERVIEW
In November 2025, safetecdirect.co.uk generated $768,722 in online sales, significantly surpassing the business_and_consumer_services median of $226,409, with a strong conversion rate of 6.50-7.00%, well above the sector's high of 5.98%. Its average order value (AOV) ranged between $150-175, lower than the very high AOV of $548. The site attracted 67,247 sessions, above the median of 31,755 but far below the leading competitor, staples.com, with 12,295,358 sessions, highlighting a solid performance in the business_and_consumer_services sector despite the competitive landscape.
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safetecdirect.co.uk competitors

In November 2025, safetecdirect.co.uk stands out in terms of revenue and transactions compared to its competitors. safetecdirect.co.uk generated $768,722 in revenue from 4,469 transactions, with 67,247 sessions, boasting an Average Order Value (AOV) of $150-175 and a conversion rate of 6.50-7.00%. In contrast, safetygloves.co.uk had the highest revenue at $1,634,972, with 16,083 transactions and 113,034 sessions, but had a lower AOV of $100-125 and a higher conversion rate of 14.00-14.50%. hivis.co.uk, protecdirect.co.uk, and siteking.co.uk also had lower revenue and transaction numbers compared to safetecdirect.co.uk. While each competitor excels in different areas, safetecdirect.co.uk's solid revenue and transaction numbers demonstrate its strong performance in the safety equipment market.

hivis.co.uk screenshot
#1 hivis.co.uk
279K
Revenue
15.5K
Sessions
6.0-6.5%
Conv. rate
$275-300
AOV
safetygloves.co.uk screenshot
#2 safetygloves.co.uk
1.6M
Revenue
113K
Sessions
14.0-14.5%
Conv. rate
$100-125
AOV
protecdirect.co.uk screenshot
#3 protecdirect.co.uk
191.4K
Revenue
45.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
siteking.co.uk screenshot
#4 siteking.co.uk
225K
Revenue
66.3K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
safetecdirect.co.uk vs top market performers
safetecdirect.co.uk
top retailers
conversion rate vs average order value for safetecdirect.co.uk and its competitors
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Revenue share by device at safetecdirect.co.uk

In November large majority of sales on safetecdirect.co.uk, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on safetecdirect.co.uk, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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safetecdirect.co.uk channels

Identify top traffic channels that drive growth for safetecdirect.co.ukand discover how performance of traffic channels has changed over time.

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safetecdirect.co.uk Google Ads spend

Evaluate safetecdirect.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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safetecdirect.co.uk devices

Review safetecdirect.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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safetecdirect.co.uk top markets

Explore safetecdirect.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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safetecdirect.co.uk country & global rank

Assess the ranking of safetecdirect.co.uk among other retailers within its primary country and worldwide.

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