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Nov 2025
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Home/Insights/Retailers/purenature.de
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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193.9K
Revenue
Nov 25
63.8K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Purenature.de is a website that focuses on selling environmentally-friendly products. Their extensive range includes organic food, home and cleaning supplies, natural cosmetics, and eco-friendly household items. With a commitment to sustainable living, they offer a diverse selection of ethically sourced products for customers seeking healthier and greener alternatives.

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purenature.de Annual Revenue and Growth

purenature.de's annual sales on its online store amounted to $4M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
purenature.de revenue by year

purenature.de's monthly revenueOVER TIME
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Over the past three months, purenature.de revenue has experienced decline of 14%, compared to the preceding three months.

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purenature.de revenue decline for last six months
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OVERVIEW
In November 2025, purenature.de generated $193,888 in online sales, significantly surpassing the HEALTH median of $88,366, while its conversion rate of 3.50-4.00% remains strong, albeit below the sector's high of 5.5%. With an average order value (AOV) between $75-100, it aligns with the industry's lower end, as high AOVs can reach $370. The website recorded 63,771 sessions, markedly above the median of 24,054, but still dwarfed by walgreens.com’s 57,360,068 sessions, highlighting purenature.de's competitive yet growing position within the HEALTH sector.
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purenature.de competitors

In November 2025, purenature.de generated a revenue of 193,888 with 2,381 transactions and 63,771 sessions, boasting an average order value (AOV) of 75-100 and a conversion rate of 3.50-4.00. Compared to its competitors, avocadostore.de led the pack with a revenue of 1,749,452, 15,639 transactions, and 998,680 sessions, with an AOV of 100-125 and a conversion rate of 1.50-2.00. oeko-planet.com followed closely behind with a revenue of 202,469, 896 transactions, and 39,161 sessions, showcasing a high AOV of 225-250 and a conversion rate of 2.00-2.50. violey.com also stood out with 818,780 in revenue, 4,048 transactions, and 99,191 sessions, achieving an AOV of 200-225 and a conversion rate of 4.00-4.50. In contrast, purenature.de excelled in conversion rate, falling in the middle range for revenue and transactions among its competitors.

avocadostore.de screenshot
#1 avocadostore.de
1.7M
Revenue
998.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
oeko-planet.com screenshot
#2 oeko-planet.com
202.5K
Revenue
39.2K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
violey.com screenshot
#3 violey.com
818.8K
Revenue
99.2K
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
hessnatur.com screenshot
#4 hessnatur.com
9M
Revenue
1.4M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
waschbaer.de screenshot
#5 waschbaer.de
50.2K
Revenue
75.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
purenature.de vs top market performers
purenature.de
top retailers
conversion rate vs average order value for purenature.de and its competitors
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Revenue share by device at purenature.de

In November large majority of sales on purenature.de, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on purenature.de, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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purenature.de channels

Identify top traffic channels that drive growth for purenature.deand discover how performance of traffic channels has changed over time.

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purenature.de Google Ads spend

Evaluate purenature.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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purenature.de devices

Review purenature.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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purenature.de top markets

Explore purenature.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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purenature.de country & global rank

Assess the ranking of purenature.de among other retailers within its primary country and worldwide.

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