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May 2026
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Home/Insights/Retailers/purenature.de
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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111.4K
Revenue
May 26
45.1K
Sessions
May 26
3.0-3.5%
Conv. rate
May 26
$75-100
AOV
May 26
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Purenature.de is a website that focuses on selling environmentally-friendly products. Their extensive range includes organic food, home and cleaning supplies, natural cosmetics, and eco-friendly household items. With a commitment to sustainable living, they offer a diverse selection of ethically sourced products for customers seeking healthier and greener alternatives.

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purenature.de Annual Revenue and Growth

purenature.de's annual sales on its online store amounted to $2.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
purenature.de revenue by year

purenature.de's monthly revenueOVER TIME
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Over the past three months, purenature.de revenue has experienced decline of 33%, compared to the preceding three months.

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purenature.de revenue decline for last six months
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OVERVIEW
In May 2026, purenature.de generated $111,360 in online sales, outperforming the HEALTH median of $83,723, while its conversion rate of 3.00-3.50% remains below the high of 5.15% and above the low of 1.4%. The average order value (AOV) ranged between $75-100, significantly lower than the sector's high of $353, but above the low of $55. purenature.de attracted 45,072 sessions, notably higher than the HEALTH median of 22,535 but still less than the dominant walgreens.com, which garnered 62,619,521 sessions.
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purenature.de competitors

In May 2026, purenature.de reported a revenue of $111,360 with 1,473 transactions from 45,072 sessions, yielding an average order value (AOV) between $75 and $100 and a conversion rate of 3.00-3.50%. In contrast, hessnatur.com significantly outperformed with $6,092,331 in revenue and a higher conversion rate of 4.00-4.50%. Meanwhile, avocadostore.de generated $1,090,593 from 9,843 transactions but with a lower conversion rate of 0.50-1.00%. violey.com also surpassed purenature.de, achieving $639,925 with an AOV of $175-200 and a conversion rate of 3.50-4.00%. oeko-planet.com, while achieving $219,537 in revenue, maintained a conversion rate of 2.00-2.50%. Finally, waschbaer.de reported $305,215 with a conversion rate of 1.50-2.00%. Overall, purenature.de lags behind major competitors in terms of revenue and total transactions but maintains competitive conversion rates.

avocadostore.de screenshot
#1 avocadostore.de
1.1M
Revenue
1M
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
oeko-planet.com screenshot
#2 oeko-planet.com
219.5K
Revenue
37.7K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
violey.com screenshot
#3 violey.com
639.9K
Revenue
83.2K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
hessnatur.com screenshot
#4 hessnatur.com
6.1M
Revenue
1.1M
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
waschbaer.de screenshot
#5 waschbaer.de
305.2K
Revenue
138.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
purenature.de vs top market performers
purenature.de
top retailers
conversion rate vs average order value for purenature.de and its competitors
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Revenue share by device at purenature.de

In May large majority of sales on purenature.de, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In May large majority of sales on purenature.de, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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purenature.de channels

Identify top traffic channels that drive growth for purenature.deand discover how performance of traffic channels has changed over time.

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purenature.de Google Ads spend

Evaluate purenature.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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purenature.de devices

Review purenature.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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purenature.de top markets

Explore purenature.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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purenature.de country & global rank

Assess the ranking of purenature.de among other retailers within its primary country and worldwide.

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