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Nov 2025
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Home/Insights/Retailers/waschbaer.de
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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50.2K
Revenue
Nov 25
75.1K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Waschbaer.de is an online platform that sells a variety of products. The website offers a wide range of eco-friendly and sustainable items, including household goods, clothing, personal care products, and accessories. The emphasis lies on ethical production methods, fair trade principles, and environmentally-responsible materials, catering to conscious consumers.

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waschbaer.de Annual Revenue and Growth

waschbaer.de's annual sales on its online store amounted to $17.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$17.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
waschbaer.de revenue by year

waschbaer.de's monthly revenueOVER TIME
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Over the past three months, waschbaer.de revenue has experienced decline of 75%, compared to the preceding three months.

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waschbaer.de revenue decline for last six months
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OVERVIEW
In November 2025, waschbaer.de generated $50,163 in online sales, significantly below the e-commerce median of $101,517, with a conversion rate between 0.50-1.00%, far from the high benchmark of 4.05%. Its average order value (AOV) ranged from $125-150, below the high of $337, while the site recorded 75,116 sessions, exceeding the median of 41,915 but trailing behind the industry leader, boots.com, with 43,745,699 sessions. Overall, these metrics indicate that waschbaer.de is performing below industry standards in revenue and conversion while maintaining competitive session numbers.
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waschbaer.de competitors

In November 2025, waschbaer.de generated a revenue of 50,163 with 380 transactions and 75,116 sessions, boasting an average order value (AOV) of 125-150 and a conversion rate of 0.50-1.00. In comparison, avocadostore.de stands out with a revenue of 1,749,452, 15,639 transactions, and 998,680 sessions, offering an AOV of 100-125 and a conversion rate of 1.50-2.00. hessnatur.com leads the pack with revenue reaching 8,970,130, 64,762 transactions, and 1,394,060 sessions, achieving an AOV of 125-150 and an impressive conversion rate of 4.50-5.00. On the other hand, smarticular.net, purenature.de, and allnatura.de have varying performance metrics in terms of revenue, transactions, sessions, AOV, and conversion rates, indicating diverse competitive landscapes within the sustainable lifestyle market.

avocadostore.de screenshot
#1 avocadostore.de
1.7M
Revenue
998.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
hessnatur.com screenshot
#2 hessnatur.com
9M
Revenue
1.4M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
smarticular.net screenshot
#3 smarticular.net
876.7K
Revenue
931.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
purenature.de screenshot
#4 purenature.de
193.9K
Revenue
63.8K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
allnatura.de screenshot
#5 allnatura.de
920.8K
Revenue
239.6K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
waschbaer.de vs top market performers
waschbaer.de
top retailers
conversion rate vs average order value for waschbaer.de and its competitors
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Revenue share by device at waschbaer.de

In November large majority of sales on waschbaer.de, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In November large majority of sales on waschbaer.de, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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waschbaer.de channels

Identify top traffic channels that drive growth for waschbaer.deand discover how performance of traffic channels has changed over time.

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waschbaer.de Google Ads spend

Evaluate waschbaer.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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waschbaer.de devices

Review waschbaer.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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waschbaer.de top markets

Explore waschbaer.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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waschbaer.de country & global rank

Assess the ranking of waschbaer.de among other retailers within its primary country and worldwide.

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