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Dec 2025
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Home/Insights/Retailers/puritysoap.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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3.5K
Revenue
Dec 25
1.1K
Sessions
Dec 25
3.5-4.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Puritysoap.com is an online platform offering a variety of personal care products with a focus on purity and natural ingredients. The website offers a wide range of soap, skincare, and bath products, emphasizing a commitment to providing customers with quality, natural options for their personal hygiene needs.

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puritysoap.com's monthly revenueOVER TIME
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Over the past three months, puritysoap.com revenue has experienced decline of 0.85%, compared to the preceding three months.

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puritysoap.com revenue decline for last six months
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OVERVIEW
In December 2025, puritysoap.com generated $3,515 in online sales, significantly below the BEAUTY AND COSMETICS median of $53,444, with a conversion rate of 3.50-4.00%, just shy of the sector's high of 4.87%. Its average order value (AOV) ranged from $75 to $100, underperforming against the industry's top AOV of $191. The site recorded 1,137 sessions, far lower than the median of 23,270, contrasting sharply with the highest session leader, sephora.com, at 76,213,109. Overall, puritysoap.com shows potential for improvement in key performance areas compared to industry standards.
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puritysoap.com competitors

In December 2025, puritysoap.com generated a revenue of $3,515 from 40 transactions and 1,137 sessions, with an Average Order Value (AOV) ranging from $75 to $100 and a conversion rate of 3.50-4.00%. Comparing this data to its competitors, ladione.com had a higher revenue of $6,063 from 95 transactions and 2,620 sessions, with an AOV of $50-75 and the same conversion rate as puritysoap.com. smallflower.com and goatmilkstuff.com both outperformed puritysoap.com in terms of revenue, transactions, sessions, and AOV, but had slightly lower conversion rates. On the other hand, target.com and walmart.com were major players in the market with significantly higher revenue, transactions, sessions, and AOV, along with higher conversion rates than puritysoap.com. Overall, puritysoap.com falls behind its competitors in terms of revenue and sessions but remains competitive in terms of AOV and conversion rate.

ladione.com screenshot
#1 ladione.com
6.1K
Revenue
2.6K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
smallflower.com screenshot
#2 smallflower.com
201.2K
Revenue
150.5K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
goatmilkstuff.com screenshot
#3 goatmilkstuff.com
198.5K
Revenue
73.9K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
target.com screenshot
#4 target.com
1.5B
Revenue
313.7M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
walmart.com screenshot
#5 walmart.com
4.3B
Revenue
623.9M
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
puritysoap.com vs top market performers
puritysoap.com
top retailers
conversion rate vs average order value for puritysoap.com and its competitors
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puritysoap.com channels

Identify top traffic channels that drive growth for puritysoap.comand discover how performance of traffic channels has changed over time.

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puritysoap.com Google Ads spend

Evaluate puritysoap.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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puritysoap.com devices

Review puritysoap.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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puritysoap.com top markets

Explore puritysoap.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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puritysoap.com country & global rank

Assess the ranking of puritysoap.com among other retailers within its primary country and worldwide.

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