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Jan 2026
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Home/Insights/Retailers/puritysoap.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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2.9K
Revenue
Jan 26
907
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Puritysoap.com is an online platform offering a variety of personal care products with a focus on purity and natural ingredients. The website offers a wide range of soap, skincare, and bath products, emphasizing a commitment to providing customers with quality, natural options for their personal hygiene needs.

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puritysoap.com Annual Revenue and Growth

puritysoap.com's annual sales on its online store amounted to $47.4K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$47.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
puritysoap.com revenue by year

puritysoap.com's monthly revenueOVER TIME
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Over the past three months, puritysoap.com revenue has experienced decline of 44%, compared to the preceding three months.

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puritysoap.com revenue decline for last six months
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OVERVIEW
In January 2026, puritysoap.com generated $2,912 in online sales, significantly below the industry median of $51,477 in the BEAUTY AND COSMETICS sector. The site achieved a conversion rate of 3.00-3.50%, slightly under the high benchmark of 4.7%. Its average order value (AOV) ranged between $75-100, well below the sector's high of $194. With 907 sessions, puritysoap.com trailed the median of 22,631 sessions in its category and was far behind ulta.com, which garnered an impressive 47,691,438 sessions, highlighting a substantial gap in online engagement and sales performance.
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puritysoap.com competitors

In January 2026, puritysoap.com reported a revenue of $2,912 with 31 transactions and 907 sessions, boasting an average order value (AOV) between $75-100 and a conversion rate of 3.00-3.50%. Comparing this to its competitors, ladione.com performed better in terms of revenue with $4,646, 66 transactions, and 1,766 sessions, while smallflower.com had significantly higher revenue at $179,137 with 2,778 transactions and 131,382 sessions. goatmilkstuff.com also outperformed puritysoap.com with $241,164 revenue, 1,864 transactions, and 99,604 sessions. In comparison, industry giants like Target and Walmart far exceeded puritysoap.com in revenue, transactions, and sessions, showcasing the vast difference in scale and market reach between these companies. While puritysoap.com holds its own in its niche market, it still has room for growth and improvement to compete with larger competitors.

ladione.com screenshot
#1 ladione.com
4.6K
Revenue
1.8K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
smallflower.com screenshot
#2 smallflower.com
179.1K
Revenue
131.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
goatmilkstuff.com screenshot
#3 goatmilkstuff.com
241.2K
Revenue
99.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
target.com screenshot
#4 target.com
995.9M
Revenue
201.2M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
walmart.com screenshot
#5 walmart.com
2.8B
Revenue
498.1M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
puritysoap.com vs top market performers
puritysoap.com
top retailers
conversion rate vs average order value for puritysoap.com and its competitors
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puritysoap.com channels

Identify top traffic channels that drive growth for puritysoap.comand discover how performance of traffic channels has changed over time.

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puritysoap.com Google Ads spend

Evaluate puritysoap.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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puritysoap.com devices

Review puritysoap.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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puritysoap.com top markets

Explore puritysoap.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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puritysoap.com country & global rank

Assess the ranking of puritysoap.com among other retailers within its primary country and worldwide.

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