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Nov 2025
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Home/Insights/Retailers/rareform.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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115K
Revenue
Nov 25
61.9K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Rareform.com is an online platform specializing in the sale of unique and environmentally responsible products. They offer a diverse range of items made from billboards, emphasizing sustainable practices by giving discarded materials a second life. Their inventory includes backpacks, wallets, bags, and accessories, all repurposed from innovative materials.

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rareform.com Annual Revenue and Growth

rareform.com's annual sales on its online store amounted to $2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rareform.com revenue by year

rareform.com's monthly revenueOVER TIME
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Over the past three months, rareform.com revenue has experienced decline of 27%, compared to the preceding three months.

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rareform.com revenue decline for last six months
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OVERVIEW
In November 2025, rareform.com generated $114,964 in online sales, surpassing the FASHION AND APPAREL median of $93,064, with a conversion rate between 2.00-2.50%, below the sector's high of 3.37%. Their average order value (AOV) ranged from $75-100, slightly above the low end for the industry, while total sessions reached 61,853, significantly higher than the median of 36,492 but far below shein.com’s massive 342,497,064 sessions, indicating potential for growth in traffic and conversions.
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rareform.com competitors

In November 2025, rareform.com outperformed its competitors in terms of revenue, with $114,964 compared to Everyday Cycles at $2,517, Billboard Vinyls at $65,278, Immersion Research at $76,233, and Alchemy Goods at $7,011. rareform.com also had a higher number of transactions with 1,320, compared to competitors such as Everyday Cycles with 8, Billboard Vinyls with 280, Immersion Research with 375, and Alchemy Goods with 77. In terms of sessions, rareform.com had 61,853 sessions, while competitors like Everyday Cycles had 585, Billboard Vinyls had 68,897, Immersion Research had 30,829, and Alchemy Goods had 3,902. rareform.com also maintained a competitive Average Order Value (AOV) range of $75-$100 and a conversion rate of 2.00-2.50%, placing it ahead of most competitors in the industry.

everydaycycles.com screenshot
#1 everydaycycles.com
2.5K
Revenue
585
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
billboardvinyls.com screenshot
#2 billboardvinyls.com
65.3K
Revenue
68.9K
Sessions
0.0-0.5%
Conv. rate
$225-250
AOV
immersionresearch.com screenshot
#3 immersionresearch.com
76.2K
Revenue
30.8K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
alchemygoods.com screenshot
#4 alchemygoods.com
7K
Revenue
3.9K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
rareform.com vs top market performers
rareform.com
top retailers
conversion rate vs average order value for rareform.com and its competitors
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Revenue share by device at rareform.com

In November large majority of sales on rareform.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In November large majority of sales on rareform.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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rareform.com channels

Identify top traffic channels that drive growth for rareform.comand discover how performance of traffic channels has changed over time.

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rareform.com Google Ads spend

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rareform.com devices

Review rareform.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rareform.com top markets

Explore rareform.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rareform.com country & global rank

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