reef.com
Reef.com is a website that offers a wide range of products centered around aquatic environments. Their inventory includes items such as saltwater and freshwater aquariums, fish tanks, pumps, filters, lighting fixtures, and other essential accessories for setting up and maintaining aquariums.
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reef.com Annual Revenue and Growth
reef.com's annual sales on its online store amounted to $45.1M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.
reef.com's monthly revenueOVER TIME
Over the past three months, reef.com revenue has experienced decline of 33%, compared to the preceding three months.
reef.com competitors
In January 2026, reef.com generated $2,054,118 in revenue from 20,692 transactions and 617,260 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. Comparing reef.com to its competitors, absolute-snow.co.uk outperformed in revenue with $2,587,827, but had fewer transactions and sessions. surfworld.us, hansensurf.com, and seligashoes.com all had lower revenues, transactions, and sessions compared to reef.com. However, orthoticshop.com had a higher revenue of $529,534, with more transactions and sessions, as well as a higher AOV of $225-250, but a slightly lower conversion rate than reef.com. Overall, reef.com had a strong performance in revenue, transactions, and sessions, with a competitive AOV and conversion rate compared to its competitors in the online retail space.
Revenue share by device at reef.com
In January large majority of sales on reef.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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reef.com channels
Identify top traffic channels that drive growth for reef.comand discover how performance of traffic channels has changed over time.
reef.com Google Ads spend
Evaluate reef.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
reef.com devices
Review reef.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
