reef.com
Reef.com is a website that offers a wide range of products centered around aquatic environments. Their inventory includes items such as saltwater and freshwater aquariums, fish tanks, pumps, filters, lighting fixtures, and other essential accessories for setting up and maintaining aquariums.
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reef.com Annual Revenue and Growth
reef.com's annual sales on its online store amounted to $45.1M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.
reef.com's monthly revenueOVER TIME
Over the past three months, reef.com revenue has experienced growth of 23%, compared to the preceding three months.
reef.com competitors
reef.com outshines its competitor absolute-snow.co.uk, achieving a revenue of $7.8 million compared to $777,000. In August 2026, reef.com also recorded 66,200 transactions versus absolute-snow.co.uk's 4,348 transactions, and saw 1.8 million sessions against 299,000 sessions. The average order value (AOV) for both sites falls within a similar range of $100-125 for reef.com and $175-200 for absolute-snow.co.uk, but reef.com’s conversion rate of 3.50-4.00% significantly surpasses the 1.00-1.50% seen at absolute-snow.co.uk. Similarly, when compared to surfworld.us, which generated $16,900 in revenue and processed 164 transactions, reef.com’s metrics are also superior, leading to a commanding presence in the market. reef.com consistently demonstrates its dominance with a robust performance across key metrics, making it the leading player in its category.
Revenue share by device at reef.com
In August large majority of sales on reef.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries reef.com operates in
reef.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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reef.com channels
Identify top traffic channels that drive growth for reef.comand discover how performance of traffic channels has changed over time.
reef.com Google Ads spend
Evaluate reef.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
reef.com devices
Review reef.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
