reef.com
Reef.com is a website that offers a wide range of products centered around aquatic environments. Their inventory includes items such as saltwater and freshwater aquariums, fish tanks, pumps, filters, lighting fixtures, and other essential accessories for setting up and maintaining aquariums.
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reef.com Annual Revenue and Growth
reef.com's annual sales on its online store amounted to $45.1M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.
reef.com's monthly revenueOVER TIME
Over the past three months, reef.com revenue has experienced growth of 155%, compared to the preceding three months.
reef.com competitors
The most significant gap is in revenue, where reef.com outperforms absolute-snow.co.uk by $10.7 million. In July 2026, reef.com generated $11.3 million from 95,400 transactions, with a conversion rate of 4.00-4.50%. In contrast, absolute-snow.co.uk only reached $613,000, recording just 3,420 transactions and a conversion rate of 1.00-1.50%. reef.com also boasts the highest traffic with 2.2 million sessions, leading absolute-snow.co.uk by 2 million sessions. surfworld.us, while having a similar AOV of $100-125, only made $16,000 from 153 transactions and recorded 6,748 sessions, which highlights its struggles in comparison. Similarly, hansensurf.com and seligashoes.com lag behind in revenue and transactions, with $116,000 and $199,000 respectively. Even orthoticshop.com, which has a higher AOV of $225-250, trails reef.com significantly in revenue and transactions. Overall, reef.com clearly dominates the competition across key performance metrics.
Revenue share by device at reef.com
In July large majority of sales on reef.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries reef.com operates in
reef.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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reef.com channels
Identify top traffic channels that drive growth for reef.comand discover how performance of traffic channels has changed over time.
reef.com Google Ads spend
Evaluate reef.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
reef.com devices
Review reef.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
