reef.com
Reef.com is a website that offers a wide range of products centered around aquatic environments. Their inventory includes items such as saltwater and freshwater aquariums, fish tanks, pumps, filters, lighting fixtures, and other essential accessories for setting up and maintaining aquariums.
GRIPS CUSTOMERS & RESEARCH PARTNERS
reef.com Annual Revenue and Growth
reef.com's annual sales on its online store amounted to $45.1M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.
reef.com's monthly revenueOVER TIME
Over the past three months, reef.com revenue has experienced growth of 217%, compared to the preceding three months.
reef.com competitors
In June 2026, reef.com significantly outperformed its competitors in terms of revenue and transactions. While reef.com generated $12,552,089 from 109,252 transactions across 2,563,768 sessions, competitors like absolute-snow.co.uk and surfworld.us lagged with revenues of $396,277 and $13,765, respectively. Notably, reef.com's average order value (AOV) of $100-125 is comparable to surfworld.us but less than absolute-snow.co.uk's $150-175. However, its conversion rate of 4.00-4.50% clearly surpasses absolute-snow.co.uk’s 1.00-1.50% and others, establishing reef.com as a leader in e-commerce performance within this niche. Meanwhile, orthoticshop.com led in AOV at $225-250 but fell short in overall transactions and sessions, making reef.com the standout player for June 2026.
Revenue share by device at reef.com
In June large majority of sales on reef.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries reef.com operates in
reef.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
reef.com channels
Identify top traffic channels that drive growth for reef.comand discover how performance of traffic channels has changed over time.
reef.com Google Ads spend
Evaluate reef.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
reef.com devices
Review reef.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
