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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for olukai.comolukai.com

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1.8M
Revenue
Sep 25
791K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Olukai.com is a website that offers a range of products related to footwear and accessories. These items are produced using high-quality materials and craftsmanship. The website provides customers with easy access to various types of shoes, sandals, boots, and other related accessories, suitable for various occasions and preferences.

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olukai.com Annual Revenue and Growth

olukai.com's annual sales on its online store amounted to $26.2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$26.2M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
olukai.com revenue by year

olukai.com's monthly revenueOVER TIME
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Over the past three months, olukai.com revenue has experienced decline of 13%, compared to the preceding three months.

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olukai.com revenue decline for last six months
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OVERVIEW
In September 2025, olukai.com, a lifestyle/fashion and apparel website, generated $1,779,674 in online sales, significantly surpassing the median industry revenue of $74,931. With a conversion rate of 1.50-2.00%, it remains below the industry high of 3.2%. The average order value (AOV) ranged from $125-150, under the industry high of $382, while total sessions reached 791,007, a stark contrast to the leading store shein.com, which boasted 297,137,690 sessions. Overall, olukai.com demonstrates robust performance relative to industry standards, albeit with room for improvement in conversion and AOV metrics.
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olukai.com competitors

In September 2025, olukai.com outperformed its competitors in terms of revenue, with a total of $1,779,674. The website also had the highest number of transactions at 13,685 and the highest number of sessions at 791,007. However, when comparing the Average Order Value (AOV) and conversion rates, olukai.com falls slightly behind some of its competitors. For example, orthoticshop.com had a higher AOV of $225-250 and a similar conversion rate of 1.50-2.00, despite lower revenue and fewer transactions and sessions. vionicshoes.com also stood out with a significantly higher revenue of $1,859,150, a larger number of transactions at 17,650, and more sessions at 1,392,043, but with a slightly lower AOV and conversion rate compared to olukai.com. Overall, while olukai.com leads in revenue and site traffic, it could focus on increasing its AOV and conversion rate to further compete with its counterparts.

orthoticshop.com screenshot
#1 orthoticshop.com
414.9K
Revenue
98.4K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
scotthawaii.com screenshot
#2 scotthawaii.com
13.3K
Revenue
5.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
theshoemart.com screenshot
#3 theshoemart.com
64.4K
Revenue
51.4K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
vionicshoes.com screenshot
#4 vionicshoes.com
1.9M
Revenue
1.4M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
hansensurf.com screenshot
#5 hansensurf.com
74K
Revenue
39K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
olukai.com vs top market performers
olukai.com
top retailers
conversion rate vs average order value for olukai.com and its competitors
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Revenue share by device at olukai.com

In September large majority of sales on olukai.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on olukai.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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olukai.com channels

Identify top traffic channels that drive growth for olukai.comand discover how performance of traffic channels has changed over time.

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olukai.com Google Ads spend

Evaluate olukai.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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olukai.com devices

Review olukai.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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olukai.com top markets

Explore olukai.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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olukai.com country & global rank

Assess the ranking of olukai.com among other retailers within its primary country and worldwide.

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