Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jun 2026
All countries
Home/Insights/Retailers/refactortactical.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for refactortactical.comrefactortactical.com

Start benchmarking for free
Sign in with GoogleSign up with Google
25.4K
Revenue
Jun 26
34.2K
Sessions
Jun 26
0.5-1.0%
Conv. rate
Jun 26
$125-150
AOV
Jun 26
Loading...

Refactortactical.com is an online platform that sells tactical gear and apparel designed for military and law enforcement professionals. Their product range includes armor plates, backpacks, clothing, holsters, and accessories. With a focus on practicality and durability, they provide resources and equipment to enhance personal defense and readiness for individuals in high-stress situations.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

refactortactical.com Annual Revenue and Growth

refactortactical.com's annual sales on its online store amounted to $285.1K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$285.1K
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
refactortactical.com revenue by year

refactortactical.com's monthly revenueOVER TIME
View real-time data

Over the past three months, refactortactical.com revenue has experienced decline of 7%, compared to the preceding three months.

View real-time data
refactortactical.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In June 2026, refactortactical.com generated $25,363 in online sales, significantly lower than the SPORTS median of $97,033, with sessions totaling 34,237, compared to the median of 38,462. The site's conversion rate ranged from 0.50-1.00%, underperforming the high rate of 2.6% but above the low of 0.52%. Its average order value (AOV) was between $125-150, below the high of $642 and above the low of $112 in the industry. Overall, refactortactical.com remains a small player compared to leaders like gunbroker.com, which saw $300,771,785 in revenue and 11,545,567 sessions.
Read more

refactortactical.com competitors

In June 2026, refactortactical.com generated $25,363 in revenue from 200 transactions, attracting 34,237 sessions, resulting in a conversion rate of 0.50-1.00% and an average order value (AOV) of $125-150. In contrast, silencershop.com dominated the market with $15,033,891 in revenue from 24,012 transactions and an impressive conversion rate of 1.50-2.00%. wingtactical.com also performed well with $549,956 in revenue and a conversion rate of 1.00-1.50%. silencercentral.com showed a robust AOV of $325-350, contributing to its revenue of $4,416,321. Meanwhile, ammunitiontogo.com and ammoforsale.com lagged with revenues of $124,051 and $20,659, respectively, both experiencing lower conversion rates of 0.00-0.50%. Overall, refactortactical.com trails behind its competitors in revenue and traffic, indicating a potential need for strategic improvements.

silencershop.com screenshot
#1 silencershop.com
15M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
ammunitiontogo.com screenshot
#2 ammunitiontogo.com
124.1K
Revenue
147.1K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
ammoforsale.com screenshot
#3 ammoforsale.com
20.7K
Revenue
54.3K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
wingtactical.com screenshot
#4 wingtactical.com
550K
Revenue
231.3K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
silencercentral.com screenshot
#5 silencercentral.com
4.4M
Revenue
791.8K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
refactortactical.com vs top market performers
refactortactical.com
top retailers
conversion rate vs average order value for refactortactical.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at refactortactical.com

In June large majority of sales on refactortactical.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

In June large majority of sales on refactortactical.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

Industries refactortactical.com operates in

refactortactical.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

refactortactical.com channels

Identify top traffic channels that drive growth for refactortactical.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

refactortactical.com Google Ads spend

Evaluate refactortactical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

refactortactical.com devices

Review refactortactical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

refactortactical.com top markets

Explore refactortactical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

refactortactical.com country & global rank

Assess the ranking of refactortactical.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard