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Nov 2025
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Home/Insights/Retailers/silencershop.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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11.7M
Revenue
Nov 25
1.1M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$500-600
AOV
Nov 25
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SilencerShop.com is an online marketplace specializing in firearm suppressors, or silencers. They provide a wide range of approved and compliant products, offering various models and styles to meet individual preferences and firearm requirements. Customers can explore suppressor options, access relevant information, and navigate an extensive inventory on the website.

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silencershop.com Annual Revenue and Growth

silencershop.com's annual sales on its online store amounted to $212.7M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$212.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
silencershop.com revenue by year

silencershop.com's monthly revenueOVER TIME
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Over the past three months, silencershop.com revenue has experienced decline of 18%, compared to the preceding three months.

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silencershop.com revenue decline for last six months
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OVERVIEW
In November 2025, silencershop.com achieved remarkable online sales of $11,707,882, significantly surpassing the SPORTS median of $102,020, though still below industry leader gunbroker.com’s $315,148,670. The site recorded a conversion rate of 1.50-2.00%, slightly below the high benchmark of 2.59%, with an average order value (AOV) between $550-575, also trailing behind the top AOV of $634 in the industry. Additionally, it attracted 1,116,777 sessions, a stark contrast to gunbroker.com's 14,084,614 sessions and well above the median of 38,956 for its category.
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silencershop.com competitors

When comparing silencershop.com to its competitors in November 2025, it is evident that silencershop.com outperforms them in terms of revenue, transactions, and sessions. silencershop.com generated a revenue of $11,707,882 from 20,500 transactions and 1,116,777 sessions, with an average order value (AOV) ranging between $550-$575 and a conversion rate of 1.50-2.00%. In contrast, its closest competitor silencercentral.com had a revenue of $3,303,037 from 9,964 transactions and 563,464 sessions, with an AOV of $325-$350 and a similar conversion rate. silencerco.com, bauer-precision.com, nationalguntrusts.com, and refactortactical.com all lag behind in terms of revenue, transactions, and sessions compared to silencershop.com. Overall, silencershop.com stands out as the leader in the industry with impressive performance metrics.

silencercentral.com screenshot
#1 silencercentral.com
3.3M
Revenue
563.5K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
silencerco.com screenshot
#2 silencerco.com
1.2M
Revenue
332.8K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
bauer-precision.com screenshot
#3 bauer-precision.com
1.1M
Revenue
112.9K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
nationalguntrusts.com screenshot
#4 nationalguntrusts.com
121K
Revenue
27.6K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
refactortactical.com screenshot
#5 refactortactical.com
29.4K
Revenue
35.6K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
silencershop.com vs top market performers
silencershop.com
top retailers
conversion rate vs average order value for silencershop.com and its competitors
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Revenue share by device at silencershop.com

In November large majority of sales on silencershop.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on silencershop.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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silencershop.com channels

Identify top traffic channels that drive growth for silencershop.comand discover how performance of traffic channels has changed over time.

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silencershop.com Google Ads spend

Evaluate silencershop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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silencershop.com devices

Review silencershop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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silencershop.com top markets

Explore silencershop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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silencershop.com country & global rank

Assess the ranking of silencershop.com among other retailers within its primary country and worldwide.

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