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Oct 2025
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Home/Insights/Retailers/rmjtactical.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for rmjtactical.comrmjtactical.com

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42.7K
Revenue
Oct 25
14.7K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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rmjtactical.com is an online platform that offers customers various tactical equipment and high-quality gear designed for self-defense and outdoor enthusiasts. The website sells a range of products including knives, tomahawks, survival tools, and accessories, appealing to individuals seeking specialized equipment for their tactical needs and outdoor expeditions.

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rmjtactical.com Annual Revenue and Growth

rmjtactical.com's annual sales on its online store amounted to $665.1K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$665.1K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
rmjtactical.com revenue by year

rmjtactical.com's monthly revenueOVER TIME
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Over the past three months, rmjtactical.com revenue has experienced decline of 29%, compared to the preceding three months.

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rmjtactical.com revenue decline for last six months
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OVERVIEW
In October 2025, rmjtactical.com generated $42,668 in online sales with a conversion rate of 0.50-1.00%, below the SPORTS industry's median of $103,393 and high of 2.58%. The Average Order Value (AOV) ranged between $425-450, also lower than the industry's high of $652. The website attracted 14,684 sessions, significantly less than the median of 38,088 in its category and far from gunbroker.com's leading figure of 13,734,560 sessions. Overall, rmjtactical.com demonstrates potential for improvement in revenue, conversion rate, and customer engagement compared to industry benchmarks.
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rmjtactical.com competitors

In October 2025, when comparing rmjtactical.com to its competitors, rmjtactical.com stands out with a revenue of $42,668 from 98 transactions and 14,684 sessions. Their average order value (AOV) falls between $425-$450, with a conversion rate of 0.50-1.00%. On the other hand, competitors such as knifeart.com lead in revenue with $93,364 from 307 transactions and 29,348 sessions, boasting an AOV of $300-$325 and a conversion rate of 1.00-1.50%. nationalknives.com follows with a revenue of $30,722 from 159 transactions and 10,459 sessions, with an AOV of $175-$200 and a conversion rate of 1.50-2.00%. Despite the competitive landscape, rmjtactical.com's solid performance in terms of revenue, transactions, and AOV sets them apart from the crowd.

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#5 theknifeconnection.com
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rmjtactical.com vs top market performers
rmjtactical.com
top retailers
conversion rate vs average order value for rmjtactical.com and its competitors
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Revenue share by device at rmjtactical.com

In October large majority of sales on rmjtactical.com, 78% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 22% of sales coming from desktop devices.

In October large majority of sales on rmjtactical.com, 78% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 22% of sales coming from desktop devices.
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rmjtactical.com channels

Identify top traffic channels that drive growth for rmjtactical.comand discover how performance of traffic channels has changed over time.

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rmjtactical.com Google Ads spend

Evaluate rmjtactical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rmjtactical.com devices

Review rmjtactical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rmjtactical.com top markets

Explore rmjtactical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rmjtactical.com country & global rank

Assess the ranking of rmjtactical.com among other retailers within its primary country and worldwide.

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