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Mar 2026
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Home/Insights/Retailers/rmjtactical.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for rmjtactical.comrmjtactical.com

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160.4K
Revenue
Mar 26
42.5K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$400-500
AOV
Mar 26
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rmjtactical.com is an online platform that offers customers various tactical equipment and high-quality gear designed for self-defense and outdoor enthusiasts. The website sells a range of products including knives, tomahawks, survival tools, and accessories, appealing to individuals seeking specialized equipment for their tactical needs and outdoor expeditions.

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rmjtactical.com Annual Revenue and Growth

rmjtactical.com's annual sales on its online store amounted to $804.5K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$804.5K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
rmjtactical.com revenue by year

rmjtactical.com's monthly revenueOVER TIME
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Over the past three months, rmjtactical.com revenue has experienced growth of 75%, compared to the preceding three months.

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rmjtactical.com revenue growth for last six months
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OVERVIEW
In March 2026, rmjtactical.com generated $160,442 in online sales, outperforming the industry median of $109,018, with sessions totaling 42,524, slightly above the median of 40,251 in the SPORTS sector. The site's conversion rate ranged from 0.50% to 1.00%, trailing behind the high benchmark of 2.74%. With an Average Order Value (AOV) of $425-450, it remains competitive but below the high end of $588, while the largest competitor, gunbroker.com, dominates with substantial revenue and traffic, underscoring rmjtactical's potential for growth in this thriving market.
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rmjtactical.com competitors

In March 2026, rmjtactical.com generated a revenue of $160,442 with 374 transactions and 42,524 sessions, resulting in an average order value (AOV) range of $425-450 and a conversion rate of 0.50-1.00%. Comparing these metrics to its competitors, rmjtactical.com outperformed hatchetsandaxes.com in revenue, transactions, sessions, and AOV range, but had a lower conversion rate. nationalknives.com had higher revenue and sessions than rmjtactical.com, but a lower AOV range and a higher conversion rate. knifeart.com had a similar revenue and sessions but a higher AOV range and conversion rate. hbforge.com had the lowest revenue, transactions, and sessions among the competitors, while theknifeconnection.com had a comparable revenue and sessions but a slightly lower AOV range and a similar conversion rate to rmjtactical.com.

hatchetsandaxes.com screenshot
#1 hatchetsandaxes.com
11.5K
Revenue
5.6K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
nationalknives.com screenshot
#2 nationalknives.com
66.4K
Revenue
19.6K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
knifeart.com screenshot
#3 knifeart.com
111.7K
Revenue
24.9K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
hbforge.com screenshot
#4 hbforge.com
7.5K
Revenue
3.7K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
theknifeconnection.com screenshot
#5 theknifeconnection.com
62.1K
Revenue
40K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
rmjtactical.com vs top market performers
rmjtactical.com
top retailers
conversion rate vs average order value for rmjtactical.com and its competitors
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Revenue share by device at rmjtactical.com

In March large majority of sales on rmjtactical.com, 78% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 22% of sales coming from desktop devices.

In March large majority of sales on rmjtactical.com, 78% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 22% of sales coming from desktop devices.
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rmjtactical.com channels

Identify top traffic channels that drive growth for rmjtactical.comand discover how performance of traffic channels has changed over time.

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rmjtactical.com Google Ads spend

Evaluate rmjtactical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rmjtactical.com devices

Review rmjtactical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rmjtactical.com top markets

Explore rmjtactical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rmjtactical.com country & global rank

Assess the ranking of rmjtactical.com among other retailers within its primary country and worldwide.

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