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Sep 2026
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Home/Insights/Retailers/rmjtactical.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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77.4K
Revenue
Sep 26
24.8K
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$400-500
AOV
Sep 26
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rmjtactical.com is an online platform that offers customers various tactical equipment and high-quality gear designed for self-defense and outdoor enthusiasts. The website sells a range of products including knives, tomahawks, survival tools, and accessories, appealing to individuals seeking specialized equipment for their tactical needs and outdoor expeditions.

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rmjtactical.com Annual Revenue and Growth

rmjtactical.com's annual sales on its online store amounted to $804.5K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$804.5K
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
rmjtactical.com revenue by year

rmjtactical.com's monthly revenueOVER TIME
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Over the past three months, rmjtactical.com revenue has experienced decline of 8.4%, compared to the preceding three months.

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rmjtactical.com revenue decline for last six months
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OVERVIEW
rmjtactical.com operates within the hunting and shooting category and holds a competitive position. In September 2026, it generated $77,400 in revenue from online sales, which is below the typical hunting and shooting retailer's revenue of around $94,600. The site's conversion rate ranged from 0.50-1.00%, which is within the typical range of 0.45% to 2.59%. Additionally, its average order value (AOV) of $425-450 falls within the typical range of $109 to $691. With 24,800 sessions, rmjtactical.com attracted fewer visitors than the typical hunting and shooting retailer, which sees around 36,300 sessions monthly.
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rmjtactical.com competitors

rmjtactical.com significantly surpasses hatchetsandaxes.com in revenue, generating $77,400 compared to hatchetsandaxes.com's $19,700. In September 2026, rmjtactical.com reported 176 transactions, which is notably lower than nationalknives.com, the leader with 275 transactions, while rmjtactical.com ranks 4 of 6 in that metric. Despite this, rmjtactical.com maintains a solid session count of 24,800, only trailing theknifeconnection.com, which leads with 29,700 sessions. The average order value (AOV) for rmjtactical.com is impressive, ranging from $425 to $450, far exceeding hatchetsandaxes.com’s AOV of $150 to $175. In terms of conversion rates, rmjtactical.com falls within a competitive range of 0.50-1.00%, comparable to theknifeconnection.com's similar rate. Overall, while rmjtactical.com excels in revenue and AOV, it trails in transaction count and conversion rate against some competitors, showcasing a varied performance landscape in the tactical gear market.

hatchetsandaxes.com screenshot
#1 hatchetsandaxes.com
19.7K
Revenue
10.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
nationalknives.com screenshot
#2 nationalknives.com
60.6K
Revenue
15.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
knifeart.com screenshot
#3 knifeart.com
69.7K
Revenue
18.4K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
hbforge.com screenshot
#4 hbforge.com
17K
Revenue
8.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
theknifeconnection.com screenshot
#5 theknifeconnection.com
51.3K
Revenue
29.7K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
rmjtactical.com vs top market performers
rmjtactical.com
top retailers
conversion rate vs average order value for rmjtactical.com and its competitors
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Revenue share by device at rmjtactical.com

In September large majority of sales on rmjtactical.com, 78% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 22% of sales coming from desktop devices.

In September large majority of sales on rmjtactical.com, 78% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 22% of sales coming from desktop devices.

Industries rmjtactical.com operates in

rmjtactical.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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rmjtactical.com channels

Identify top traffic channels that drive growth for rmjtactical.comand discover how performance of traffic channels has changed over time.

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rmjtactical.com Google Ads spend

Evaluate rmjtactical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rmjtactical.com devices

Review rmjtactical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rmjtactical.com top markets

Explore rmjtactical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rmjtactical.com country & global rank

Assess the ranking of rmjtactical.com among other retailers within its primary country and worldwide.

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