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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for roka.comroka.com

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1.2M
Revenue
Sep 25
496.8K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$250-275
AOV
Sep 25
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Roka.com is an e-commerce platform that offers a variety of products. The website features a selection of apparel, including clothing and accessories. Additionally, Roka.com sells outdoor equipment such as bags and backpacks. The platform ensures convenient online shopping and delivery services to buyers.

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roka.com Annual Revenue and Growth

roka.com's annual sales on its online store amounted to $25.2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$25.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
roka.com revenue by year

roka.com's monthly revenueOVER TIME
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Over the past three months, roka.com revenue has experienced decline of 15%, compared to the preceding three months.

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roka.com revenue decline for last six months
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Top products on roka.comby revenue

#1 Barton 2.0 Prescription Sunglasses
$264.5
Price
$483K
Revenue
#2 Rory 2.0 Prescription Sunglasses
$280.4
Price
$455.7K
Revenue
#3 Barton 2.0 Sunglasses
$186.8
Price
$288.9K
Revenue
#4 Oslo 2.0 Prescription Sunglasses
$275
Price
Revenue
#5 Replacement Nose Pads
$10
Price
Revenue
#6 Oslo 1.0 Blue Light (Non-Prescription)
$145
Price
Revenue
#7 Rory 2.0 Sunglasses
$196.5
Price
Revenue
#8 Hunter 2.0 Prescription Sunglasses
$278.1
Price
Revenue
#9 Barton 2.0 Protective
$178
Price
Revenue
#10 Lens Color
$95.9
Price
Revenue
#1 Barton 2.0 Prescription Sunglasses
$264.5
Price
$483K
Revenue
#2 Rory 2.0 Prescription Sunglasses
$280.4
Price
$455.7K
Revenue
#3 Barton 2.0 Sunglasses
$186.8
Price
$288.9K
Revenue
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OVERVIEW
In September 2025, roka.com, operating in the sports industry, generated $1,223,906 in online sales, significantly surpassing the median of $77,565. Its conversion rate ranged between 0.50-1.00%, while the average order value (AOV) fell between $250-275. Although these metrics reflect a solid performance, the highest conversion rate in the industry stands at 3.05%, and the highest AOV is $539. roka.com recorded 496,771 sessions, a substantial figure compared to the industry median of 30,275, yet dwarfed by garmin.com’s 47,231,640 sessions, which is the leading online store in the sports category.
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roka.com competitors

In September 2025, roka.com outperformed its competitors in terms of revenue, with a total of $1,223,906 compared to the closest competitor, synergywetsuits.com, which had $80,522. roka.com also had the highest number of transactions at 4,703, followed by huubdesign.com with 870 transactions. Additionally, roka.com had the highest number of sessions at 496,771, surpassing ironmanstore.com, which had 115,311 sessions. In terms of Average Order Value (AOV), roka.com fell within the range of $250-$275, while blueseventy.com had the highest AOV at $275-$300. However, when it comes to conversion rate, roka.com was on par with huubdesign.com at 0.50-1.00%, while synergywetsuits.com had the highest conversion rate at 3.00-3.50%. Overall, roka.com demonstrated strong performance across multiple metrics compared to its competitors in the online triathlon industry.

synergywetsuits.com screenshot
#1 synergywetsuits.com
80.5K
Revenue
15.1K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
triathlonlab.com screenshot
#2 triathlonlab.com
22.2K
Revenue
5.7K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
huubdesign.com screenshot
#3 huubdesign.com
125.4K
Revenue
92.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
blueseventy.com screenshot
#4 blueseventy.com
72.9K
Revenue
25.4K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
ironmanstore.com screenshot
#5 ironmanstore.com
110.4K
Revenue
115.3K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
roka.com vs top market performers
roka.com
top retailers
conversion rate vs average order value for roka.com and its competitors
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Revenue share by device at roka.com

In September large majority of sales on roka.com, 94% was finalized on desktop devices, with 6.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on roka.com, 94% was finalized on desktop devices, with 6.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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roka.com channels

Identify top traffic channels that drive growth for roka.comand discover how performance of traffic channels has changed over time.

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roka.com Google Ads spend

Evaluate roka.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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roka.com devices

Review roka.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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roka.com top markets

Explore roka.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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roka.com country & global rank

Assess the ranking of roka.com among other retailers within its primary country and worldwide.

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