Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for roka.comroka.com

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1.5M
Revenue
587.5K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
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Roka.com is an e-commerce platform that offers a variety of products. The website features a selection of apparel, including clothing and accessories. Additionally, Roka.com sells outdoor equipment such as bags and backpacks. The platform ensures convenient online shopping and delivery services to buyers.

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roka.com's revenueOVER TIME
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Over the past three months, roka.com revenue has experienced growth of 7.7%, compared to the preceding three months.

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roka.com revenue growth for last six months
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Top products on roka.comby revenue

#1 Rory 2.0 Prescription Sunglasses
$283.6
Price
$522.7K
Revenue
#2 Barton 2.0 Prescription Sunglasses
$264.5
Price
$501K
Revenue
#3 Barton 2.0 Sunglasses
$185.4
Price
$352.4K
Revenue
#4 Oslo 2.0 Prescription Sunglasses
$276.9
Price
Revenue
#5 Replacement Nose Pads
$10
Price
Revenue
#6 Oslo 1.0 Blue Light (Non-Prescription)
$145
Price
Revenue
#7 Hunter 2.0 Prescription Sunglasses
$277.7
Price
Revenue
#8 Rory 2.0 Sunglasses
$197.7
Price
Revenue
#9 Barton 2.0 Wind Down™ (Non-prescription)
$176.1
Price
Revenue
#10 Barton 2.0 Protective
$178.2
Price
Revenue
#1 Rory 2.0 Prescription Sunglasses
$283.6
Price
$522.7K
Revenue
#2 Barton 2.0 Prescription Sunglasses
$264.5
Price
$501K
Revenue
#3 Barton 2.0 Sunglasses
$185.4
Price
$352.4K
Revenue
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OVERVIEW
In July 2025, roka.com, a SPORTS industry website, had a revenue of $1,510,902 with a conversion rate of 0.50-1.00% and an AOV of $250-275. This is significantly higher than the median revenue of $84,485 in the industry. The store also had 587,488 sessions, which is well above the median of 31,360. However, compared to the top performer garmin.com with $184,671,976 in revenue and 47,307,199 sessions, roka.com still has room for growth in its online sales performance metrics.
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roka.com competitors

In July 2025, roka.com outperformed its competitors in terms of revenue, with a total of $1,510,902 compared to the closest competitor synergywetsuits.com at $268,813. roka.com also had the highest number of transactions at 5,690, followed by huubdesign.com with 927 transactions. In terms of sessions, roka.com had 587,488 sessions, far exceeding its competitors, with triathlonlab.com having the closest number at 5,456 sessions. The average order value (AOV) for roka.com ranged between $250-$275, while blueseventy.com had the highest AOV range at $275-$300. Additionally, roka.com had a competitive conversion rate of 0.50-1.00%, matching huubdesign.com, while synergywetsuits.com had the highest conversion rate at 2.50-3.00%. Overall, roka.com demonstrated strong performance across all metrics compared to its competitors in July 2025.

synergywetsuits.com screenshot
#1 synergywetsuits.com
268.8K
Revenue
54.7K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
triathlonlab.com screenshot
#2 triathlonlab.com
23K
Revenue
5.5K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
huubdesign.com screenshot
#3 huubdesign.com
144.3K
Revenue
116.6K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
blueseventy.com screenshot
#4 blueseventy.com
81.3K
Revenue
33.8K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
ironmanstore.com screenshot
#5 ironmanstore.com
105.4K
Revenue
123.4K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
roka.com vs top market performers
roka.com
top retailers
conversion rate vs average order value for roka.com and its competitors
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Revenue share by device at roka.com

In July large majority of sales on roka.com, 93% was finalized on desktop devices, with 6.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on roka.com, 93% was finalized on desktop devices, with 6.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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roka.com channels

Identify top traffic channels that drive growth for roka.comand discover how performance of traffic channels has changed over time.

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roka.com Google Ads spend

Evaluate roka.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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roka.com devices

Review roka.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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roka.com top markets

Explore roka.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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roka.com country & global rank

Assess the ranking of roka.com among other retailers within its primary country and worldwide.

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