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Sep 2024
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Home/Insights/Retailers/serenaandlily.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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7.9M
Revenue
1.2M
Sessions
1.0-1.5%
Conversion rate
$600-700
Average order value
Online only revenue for serenaandlily.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

SerenaandLily.com is an online platform offering a wide range of products ranging from home decor, furniture, bedding, and accessories. Their products are known for their elevated and timeless designs, catering to various styles and tastes. The website provides a convenient platform for customers to browse and purchase items for their homes.

serenaandlily.com’s revenueOVER TIME
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Over the past three months, serenaandlily.com revenue has experienced decline of 8.9%, compared to the preceding three months.

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serenaandlily.com revenue decline for last six months
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OVERVIEW
In September 2024, serenaandlily.com in the home_and_garden industry had online sales revenue of $7,935,285, with a conversion rate of 1.00-1.50% and an AOV of $625-650. The store had 1,210,994 sessions, with homedepot.com being the largest store in the category with $1,448,485,203 in revenue and 152,323,099 sessions. The median revenue for home_and_garden is $143,955, while the highest and lowest conversion rates are 3.34% and 0.75%, respectively. Similarly, the highest and lowest AOVs are $713 and $93, with a median of 38,771 sessions.
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serenaandlily.com competitors

When comparing serenaandlily.com to its competitor rh.com, it is clear that rh.com outperforms serenaandlily.com in terms of revenue, with $18,263,537 compared to $7,935,285. The number of transactions is also higher for rh.com at 15,800, while serenaandlily.com has 12,332 transactions. In terms of sessions, rh.com sees 2,201,350 sessions compared to 1,210,994 sessions for serenaandlily.com. Additionally, the average order value (AOV) is higher for rh.com at $1150-$1175, while serenaandlily.com has an AOV of $625-$650. However, serenaandlily.com has a higher conversion rate of 1.00-1.50%, compared to the 0.50-1.00% conversion rate of rh.com. Overall, while rh.com leads in revenue and sessions, serenaandlily.com has a higher average order value and conversion rate.

#1 rh.com
18.3M
Revenue
2.2M
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
serenaandlily.com vs top market performers
serenaandlily.com
top retailers
conversion rate vs average order value for serenaandlily.com and its competitors
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serenaandlily.com brandsby revenue

1
Logo for serena&lilySerena&lily
2
Logo for balboa deskBalboa Desk
3
Logo for quick shipQuick Ship
Top retailers:advanced.gg

serenaandlily.com categoriesby revenue

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brands overtime comparison

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serenaandlily.com channels

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serenaandlily.com Google Ads spend

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serenaandlily.com devices

Review serenaandlily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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serenaandlily.com top markets

Explore serenaandlily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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serenaandlily.com country & global rank

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