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Dec 2025
All countries
Home/Insights/Retailers/sewdirect.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for sewdirect.comsewdirect.com

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63.1K
Revenue
Dec 25
81.3K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$25-50
AOV
Dec 25
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

SewDirect.com is a website that offers a wide range of sewing-related products. Users can find a diverse variety of sewing patterns, fabrics, and haberdashery supplies easily accessible on the platform. It also provides information about workshops, magazines, and newsletters related to sewing.

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sewdirect.com Annual Revenue and Growth

sewdirect.com's annual sales on its online store amounted to $1.3M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sewdirect.com revenue by year

sewdirect.com's monthly revenueOVER TIME
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Over the past three months, sewdirect.com revenue has experienced decline of 31%, compared to the preceding three months.

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sewdirect.com revenue decline for last six months
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OVERVIEW
In December 2025, sewdirect.com, operating in the home and garden sector, generated $63,143 in online sales, below the median of $114,229, with sessions totaling 81,287, significantly higher than the median of 33,723. The conversion rate ranged from 3.00% to 3.50%, surpassing the low of 0.7% but falling short of the high of 3.32%. The average order value (AOV) stood between $25 and $50, considerably lower than the high AOV of $667 in the industry, while the top competitor, homedepot.com, reported overwhelming figures with revenues exceeding $1.5 billion.
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sewdirect.com competitors

When comparing sewdirect.com to its competitors in the sewing industry in December 2025, we see that sewdirect.com had a revenue of $63,143 with 2,451 transactions and 81,287 sessions, resulting in an AOV of $25-50 and a conversion rate of 3.00-3.50%. In contrast, simplicity.com had significantly higher revenue at $810,809 with 7,877 transactions and 529,137 sessions, boasting an AOV of $100-125 but a lower conversion rate of 1.00-1.50%. jaycotts.co.uk had a revenue of $89,796 with 949 transactions and 31,085 sessions, offering an AOV of $75-100 and a matching conversion rate of 3.00-3.50%. patternreview.com stood out with a revenue of $2,405,289 and 8,642 transactions from 660,329 sessions, with an impressive AOV of $275-300 but a conversion rate of 1.00-1.50%. Overall, sewdirect.com's performance falls within the range of its competitors, holding its own in terms of revenue, transactions, AOV, and conversion rate.

simplicity.com screenshot
#1 simplicity.com
810.8K
Revenue
529.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
jaycotts.co.uk screenshot
#2 jaycotts.co.uk
89.8K
Revenue
31.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
patternreview.com screenshot
#3 patternreview.com
2.4M
Revenue
660.3K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
sewing.com screenshot
#4 sewing.com
22.1K
Revenue
17.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
burdastyle.com screenshot
#5 burdastyle.com
157.9K
Revenue
93.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
sewdirect.com vs top market performers
sewdirect.com
top retailers
conversion rate vs average order value for sewdirect.com and its competitors
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Revenue share by device at sewdirect.com

In December large majority of sales on sewdirect.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In December large majority of sales on sewdirect.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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sewdirect.com channels

Identify top traffic channels that drive growth for sewdirect.comand discover how performance of traffic channels has changed over time.

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sewdirect.com Google Ads spend

Evaluate sewdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sewdirect.com devices

Review sewdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sewdirect.com top markets

Explore sewdirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sewdirect.com country & global rank

Assess the ranking of sewdirect.com among other retailers within its primary country and worldwide.

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