simplicity.com
Simplicity.com is your source for pattern designer collections. Shop your favorite brands including Simplicity, McCalls, Know Me, Butterick & more.
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simplicity.com Annual Revenue and Growth
simplicity.com's annual sales on its online store amounted to $10.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
simplicity.com's monthly revenueOVER TIME
Over the past three months, simplicity.com revenue has experienced growth of 16%, compared to the preceding three months.
simplicity.com competitors
In March 2026, simplicity.com reported a revenue of $846,574 with 7,296 transactions and 592,934 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50%. Compared to its competitors, simplicity.com falls behind in revenue compared to patternreview.com which generated $2,723,093. However, simplicity.com has a higher conversion rate than sewdirect.com and jaycotts.co.uk, with a similar AOV range. simplicity.com also outperforms burdastyle.com in revenue and conversion rate, despite having a lower AOV. Overall, simplicity.com presents a strong balance of revenue, transactions, and conversion rate when compared to its competitors in the sewing and pattern industry, positioning itself as a competitive player in the market.
Revenue share by device at simplicity.com
In March large majority of sales on simplicity.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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simplicity.com channels
Identify top traffic channels that drive growth for simplicity.comand discover how performance of traffic channels has changed over time.
simplicity.com Google Ads spend
Evaluate simplicity.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
simplicity.com devices
Review simplicity.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
