simplicity.com
Simplicity.com is your source for pattern designer collections. Shop your favorite brands including Simplicity, McCalls, Know Me, Butterick & more.
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simplicity.com Annual Revenue and Growth
simplicity.com's annual sales on its online store amounted to $10.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
simplicity.com's monthly revenueOVER TIME
Over the past three months, simplicity.com revenue has experienced growth of 17%, compared to the preceding three months.
simplicity.com competitors
In January 2026, simplicity.com stands out among its competitors in terms of revenue, with $1,069,721. This puts it ahead of sewdirect.com ($90,545), jaycotts.co.uk ($128,016), peekaboopatternshop.com ($173,025), and burdastyle.com ($239,609). In the number of transactions, simplicity.com also excels with 9,747 transactions, outperforming sewdirect.com (3,004), jaycotts.co.uk (1,307), peekaboopatternshop.com (1,876), and burdastyle.com (1,662). Additionally, simplicity.com boasts a high number of sessions at 629,989, surpassing sewdirect.com (101,066), jaycotts.co.uk (36,557), peekaboopatternshop.com (91,565), and burdastyle.com (143,764). While simplicity.com has a lower average order value (AOV) compared to some competitors, its solid conversion rate of 1.50-2.00% showcases its ability to convert sessions into transactions effectively.
Revenue share by device at simplicity.com
In January large majority of sales on simplicity.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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simplicity.com channels
Identify top traffic channels that drive growth for simplicity.comand discover how performance of traffic channels has changed over time.
simplicity.com Google Ads spend
Evaluate simplicity.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
simplicity.com devices
Review simplicity.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
