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Sep 2025
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Home/Insights/Retailers/shineon.co.nz
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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540.6K
Revenue
Sep 25
214.7K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Shineon.co.nz is an online platform offering a wide range of products across different categories. Their products include jewelry, accessories, home decor, clothing, and gift items. The website features easy navigation and a diverse selection that caters to various tastes and preferences.

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shineon.co.nz Annual Revenue and Growth

shineon.co.nz's annual sales on its online store amounted to $5.7M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$5.7M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
shineon.co.nz revenue by year

shineon.co.nz's monthly revenueOVER TIME
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Over the past three months, shineon.co.nz revenue has experienced growth of 7.5%, compared to the preceding three months.

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shineon.co.nz revenue growth for last six months
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OVERVIEW
In September 2025, shineon.co.nz generated $540,591 in online sales, significantly surpassing the FASHION AND APPAREL median of $74,931, though still far behind industry leader shein.com at $819,580,923. The store's conversion rate ranged from 2.00-2.50%, under the high benchmark of 3.2% but well above the low of 0.68%. With an average order value (AOV) between $100-125, shineon.co.nz is also below the sector's high AOV of $382, yet above the low of $73. The site attracted 214,750 sessions, far exceeding the median of 34,221, yet trailing the impressive 297,137,690 sessions of shein.com.
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shineon.co.nz competitors

When comparing shineon.co.nz to its competitors in September 2025, we see that shineon.co.nz generated a revenue of $540,591 with 4,810 transactions and 214,750 sessions. The average order value (AOV) ranged between $100-$125, with a conversion rate of 2.00-2.50%. In contrast, augustine.co.nz had lower revenue at $133,587, 1,654 transactions, and 61,953 sessions, with an AOV of $75-$100 and a higher conversion rate of 2.50-3.00%. On the other hand, showpo.com and glassons.com outperformed shineon.co.nz with significantly higher revenues, transactions, and sessions. converse.com also stood out with a revenue of $23,203,650 and a high conversion rate of 2.50-3.00%. However, shineon.co.nz remained competitive with zara.com in terms of AOV and conversion rate. Overall, shineon.co.nz held its own in the market, showing steady performance compared to its competitors.

augustine.co.nz screenshot
#1 augustine.co.nz
133.6K
Revenue
62K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
showpo.com screenshot
#2 showpo.com
3.8M
Revenue
1.5M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
glassons.com screenshot
#3 glassons.com
3M
Revenue
1.7M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
converse.com screenshot
#4 converse.com
23.2M
Revenue
8.1M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
zara.com screenshot
#5 zara.com
155.7M
Revenue
83M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
shineon.co.nz vs top market performers
shineon.co.nz
top retailers
conversion rate vs average order value for shineon.co.nz and its competitors
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Revenue share by device at shineon.co.nz

In September large majority of sales on shineon.co.nz, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In September large majority of sales on shineon.co.nz, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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shineon.co.nz channels

Identify top traffic channels that drive growth for shineon.co.nzand discover how performance of traffic channels has changed over time.

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shineon.co.nz Google Ads spend

Evaluate shineon.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shineon.co.nz devices

Review shineon.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shineon.co.nz top markets

Explore shineon.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shineon.co.nz country & global rank

Assess the ranking of shineon.co.nz among other retailers within its primary country and worldwide.

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