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Oct 2025
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Home/Insights/Retailers/converse.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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23.5M
Revenue
Oct 25
8M
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Converse.com is an online platform that sells a variety of footwear, apparel, and accessories. The website showcases a wide range of Converse products such as sneakers, clothing, bags, and collaborations, catering to diverse preferences and styles. Customers can explore and make purchases conveniently through the user-friendly interface.

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converse.com Annual Revenue and Growth

converse.com's annual sales on its online store amounted to $414M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$414M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
converse.com revenue by year

converse.com's monthly revenueOVER TIME
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Over the past three months, converse.com revenue has experienced decline of 8.6%, compared to the preceding three months.

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converse.com revenue decline for last six months
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OVERVIEW
In October 2025, converse.com, operating in the FASHION AND APPAREL sector, generated online sales of $23,508,902, significantly lower than the industry median of $80,524, with a conversion rate of 2.50-3.00%, trailing behind the high benchmark of 3.36%. The site's average order value (AOV) ranged from $100-125, below the high of $378, and total sessions reached 8,047,947, starkly contrasted by the leading store, shein.com, which garnered 321,650,758 sessions. These metrics indicate converse.com is performing below the industry standards in revenue and traffic but is maintaining a competitive conversion rate and AOV.
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converse.com competitors

When comparing converse.com to its competitors in October 2025, it is evident that converse.com outperforms some but falls behind others in certain metrics. converse.com generated a revenue of $23,508,902 from 231,476 transactions and 8,047,947 sessions, with an average order value (AOV) of $100-$125 and a conversion rate of 2.50-3.00%. In contrast, allsole.com had a lower revenue of $37,635 from 258 transactions and 54,321 sessions, with a higher AOV of $125-$150 but a lower conversion rate of 0.00-0.50%. However, converse.com surpassed journeys.com in revenue, transactions, and sessions, while having similar AOV and conversion rate. converse.com also performed better than rackroomshoes.com in terms of revenue and transactions but had fewer sessions. Overall, converse.com remains a strong competitor in the online footwear market, showing steady growth and performance.

journeys.com screenshot
#1 journeys.com
13.3M
Revenue
3.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
allsole.com screenshot
#2 allsole.com
37.6K
Revenue
54.3K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
rackroomshoes.com screenshot
#3 rackroomshoes.com
8.2M
Revenue
2.1M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
tillys.com screenshot
#4 tillys.com
12M
Revenue
4.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
famousfootwear.com screenshot
#5 famousfootwear.com
16.9M
Revenue
6.5M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
converse.com vs top market performers
converse.com
top retailers
conversion rate vs average order value for converse.com and its competitors
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Revenue share by device at converse.com

In October large majority of sales on converse.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In October large majority of sales on converse.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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converse.com channels

Identify top traffic channels that drive growth for converse.comand discover how performance of traffic channels has changed over time.

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converse.com Google Ads spend

Evaluate converse.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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converse.com devices

Review converse.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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converse.com top markets

Explore converse.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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converse.com country & global rank

Assess the ranking of converse.com among other retailers within its primary country and worldwide.

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