sightmark.com
Sightmark.com is an online platform that offers a wide range of optical products for outdoor enthusiasts and hunters. The website showcases an extensive selection of riflescopes, red dot sights, night vision monoculars, and rangefinders, providing customers with various tools and accessories to enhance shooting accuracy and target acquisition.
GRIPS CUSTOMERS & RESEARCH PARTNERS
sightmark.com Annual Revenue and Growth
sightmark.com's annual sales on its online store amounted to $2.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.
sightmark.com's monthly revenueOVER TIME
Over the past three months, sightmark.com revenue has experienced growth of 1.6%, compared to the preceding three months.
sightmark.com competitors
When comparing sightmark.com to its competitors in September 2025, it is evident that sightmark.com falls in between the two in terms of revenue. sightmark.com generated $84,138 with 328 transactions and 53,394 sessions. The average order value (AOV) for sightmark.com is in the range of $250-$275, and the conversion rate is between 0.50-1.00. In contrast, nightvisionguys.com outperformed sightmark.com with a revenue of $158,241, 176 transactions, and 17,971 sessions. Their AOV ranges from $900-$925, and their conversion rate is similar to sightmark.com. On the other hand, crimsontrace.com had lower revenue than sightmark.com at $57,252, but higher transactions at 377 and more sessions at 100,415. Their AOV is in the range of $150-$175, and their conversion rate is between 0.00-0.50.
Revenue share by device at sightmark.com
In September large majority of sales on sightmark.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
Gain even more insights with the Grips app
sightmark.com channels
Identify top traffic channels that drive growth for sightmark.comand discover how performance of traffic channels has changed over time.
sightmark.com Google Ads spend
Evaluate sightmark.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
sightmark.com devices
Review sightmark.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
