sightmark.com
Sightmark.com is an online platform that offers a wide range of optical products for outdoor enthusiasts and hunters. The website showcases an extensive selection of riflescopes, red dot sights, night vision monoculars, and rangefinders, providing customers with various tools and accessories to enhance shooting accuracy and target acquisition.
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sightmark.com Annual Revenue and Growth
sightmark.com's annual sales on its online store amounted to $2.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.
sightmark.com's monthly revenueOVER TIME
Over the past three months, sightmark.com revenue has experienced growth of 11%, compared to the preceding three months.
sightmark.com competitors
In November 2025, sightmark.com had a revenue of $88,985 from 357 transactions and 49,703 sessions, with an average order value (AOV) of $225-250 and a conversion rate of 0.50-1.00%. Comparing this to its competitors, nightvisionguys.com generated a higher revenue of $198,036 from 213 transactions and 23,521 sessions, with an AOV of $925-950 and a similar conversion rate of 0.50-1.00%. On the other hand, crimsontrace.com had a lower revenue of $69,777 from 446 transactions and 100,415 sessions, with a lower AOV of $150-175 and a conversion rate ranging from 0.00-0.50%. Overall, sightmark.com falls between its competitors in terms of revenue, with a lower revenue than nightvisionguys.com but higher than crimsontrace.com, while maintaining a similar conversion rate and AOV compared to its competitors.
Revenue share by device at sightmark.com
In November large majority of sales on sightmark.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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sightmark.com channels
Identify top traffic channels that drive growth for sightmark.comand discover how performance of traffic channels has changed over time.
sightmark.com Google Ads spend
Evaluate sightmark.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
sightmark.com devices
Review sightmark.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
