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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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38.2M
Revenue
9.5M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
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  • Main country of store: SPAIN
  • Website category: FURNITURE

Sklum.com is an online platform that sells a wide range of customizable furniture and home decor items. They offer an extensive selection of modern, vintage, and industrial-style products, including chairs, tables, lighting fixtures, and decorative accessories. The website aims to provide customers with diverse options to furnish and decorate their living spaces.

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sklum.com's revenueOVER TIME
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Over the past three months, sklum.com revenue has experienced growth of 6.1%, compared to the preceding three months.

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sklum.com revenue growth for last six months
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OVERVIEW
sklum.com, an online store in the FURNITURE industry, generated $38,184,338 in revenue with a conversion rate of 1.00-1.50% and an average order value of $300-325 in July 2025. Compared to the median revenue of $157,301, sklum.com outperformed many competitors, although it falls short of ikea.com, the largest store in the category with $904,379,801 in revenue. Despite a high number of sessions at 9,493,921, sklum.com's performance is not as impressive as the store with the highest sessions at 243,283,438.
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sklum.com competitors

In July 2025, sklum.com faces tough competition from maisonsdumonde.com and ikea.com. While sklum.com generated $38,184,338 in revenue from 118,862 transactions and 9,493,921 sessions with an average order value (AOV) of $300-325 and a conversion rate of 1.00-1.50%, maisonsdumonde.com outperformed with $49,422,039 in revenue, 153,699 transactions, and 14,480,415 sessions. Both websites had similar AOV and conversion rates. On the other hand, ikea.com significantly surpassed sklum.com and maisonsdumonde.com with an impressive revenue of $904,379,801 from 2,622,359 transactions and 243,283,438 sessions. ikea.com also had a higher AOV of $325-350 while maintaining the same conversion rate range. sklum.com needs to focus on increasing its transactions and sessions to compete more effectively with these strong rivals in the online furniture market.

maisonsdumonde.com screenshot
#1 maisonsdumonde.com
49.4M
Revenue
14.5M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
ikea.com screenshot
#2 ikea.com
904.4M
Revenue
243.3M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
sklum.com vs top market performers
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conversion rate vs average order value for sklum.com and its competitors
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Revenue share by device at sklum.com

In July large majority of sales on sklum.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on sklum.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sklum.com channels

Identify top traffic channels that drive growth for sklum.comand discover how performance of traffic channels has changed over time.

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sklum.com Google Ads spend

Evaluate sklum.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sklum.com devices

Review sklum.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sklum.com top markets

Explore sklum.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sklum.com country & global rank

Assess the ranking of sklum.com among other retailers within its primary country and worldwide.

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