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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for sklum.comsklum.com

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49.5M
Revenue
Jan 26
12.6M
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$325-350
AOV
Jan 26
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  • Main country of store: SPAIN
  • Website category: FURNITURE

Sklum.com is an online platform that sells a wide range of customizable furniture and home decor items. They offer an extensive selection of modern, vintage, and industrial-style products, including chairs, tables, lighting fixtures, and decorative accessories. The website aims to provide customers with diverse options to furnish and decorate their living spaces.

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sklum.com Annual Revenue and Growth

sklum.com's annual sales on its online store amounted to $437.9M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$437.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
sklum.com revenue by year

sklum.com's monthly revenueOVER TIME
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Over the past three months, sklum.com revenue has experienced growth of 16%, compared to the preceding three months.

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sklum.com revenue growth for last six months
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OVERVIEW
In January 2026, sklum.com, operating in the FURNITURE industry, achieved online sales revenue of $49,476,657, significantly higher than the median of $182,912, though far behind ikea.com's $892,676,681. The site recorded a conversion rate between 1.00-1.50%, slightly below the industry high of 2.05%, with an average order value (AOV) of $325-350, below the industry high of $1,213. sklum.com attracted 12,628,626 sessions, a stark contrast to ikea.com’s 286,062,444 and above the median sessions of 40,858, indicating strong traffic but potential room for improved conversion efficiency.
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sklum.com competitors

In January 2026, sklum.com reported a revenue of $49,476,657 with 151,874 transactions and 12,628,626 sessions. Their average order value (AOV) ranged from $325 to $350, with a conversion rate between 1.00% and 1.50%. Compared to its competitors, sklum.com falls slightly behind maisonsdumonde.com, which had a revenue of $47,392,718, 138,619 transactions, and 14,417,615 sessions. However, sklum.com outperformed ikea.com by a significant margin, with ikea.com reporting a revenue of $892,676,681, 2,641,323 transactions, and 286,062,444 sessions. While sklum.com and maisonsdumonde.com had similar AOV and conversion rates, ikea.com lagged behind in both metrics. Overall, sklum.com shows strong performance within its competitive landscape in terms of revenue and customer engagement.

maisonsdumonde.com screenshot
#1 maisonsdumonde.com
47.4M
Revenue
14.4M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
ikea.com screenshot
#2 ikea.com
892.7M
Revenue
286.1M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
sklum.com vs top market performers
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conversion rate vs average order value for sklum.com and its competitors
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Revenue share by device at sklum.com

In January large majority of sales on sklum.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on sklum.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sklum.com channels

Identify top traffic channels that drive growth for sklum.comand discover how performance of traffic channels has changed over time.

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sklum.com Google Ads spend

Evaluate sklum.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sklum.com devices

Review sklum.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sklum.com top markets

Explore sklum.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sklum.com country & global rank

Assess the ranking of sklum.com among other retailers within its primary country and worldwide.

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