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Sep 2025
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Home/Insights/Retailers/skullcandy.eu
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for skullcandy.euskullcandy.eu

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447.2K
Revenue
Sep 25
274.7K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Skullcandy.eu is an online platform offering a wide range of audio products and accessories for customers in Europe. They deliver headphones, earbuds, and speakers in various styles and colors. The website features detailed product descriptions, prices, and customer reviews, allowing users to make informed purchasing decisions.

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skullcandy.eu Annual Revenue and Growth

skullcandy.eu's annual sales on its online store amounted to $2.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$2.8M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
skullcandy.eu revenue by year

skullcandy.eu's monthly revenueOVER TIME
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Over the past three months, skullcandy.eu revenue has experienced growth of 59%, compared to the preceding three months.

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skullcandy.eu revenue growth for last six months
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OVERVIEW
In September 2025, skullcandy.eu generated $447,176 in online sales, significantly exceeding the median of $210,220 within the consumer electronics sector. Its conversion rate of 1.50-2.00% is below the industry's high of 3.85%, while its average order value (AOV) ranges from $100-125, notably lower than the top AOV of $893. The website attracted 274,679 sessions, considerably more than the median of 49,877 but dwarfed by apple.com's staggering 579,696,653 sessions, highlighting the competitive landscape of the computers, electronics, and technology industry. Overall, skullcandy.eu performs well, but there's room for growth in conversion and AOV metrics.
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skullcandy.eu competitors

In September 2025, skullcandy.eu lagged behind its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate. skullcandy.eu had a revenue of 447,176 with 4,160 transactions and 274,679 sessions, along with an AOV of 100-125 and a conversion rate of 1.50-2.00. In comparison, skullcandy.com outperformed with a revenue of 7,490,999, 35,266 transactions, and 1,640,464 sessions, with an AOV of 200-225 and a conversion rate of 2.00-2.50. bang-olufsen.com also surpassed skullcandy.eu with a revenue of 1,709,522, 1,851 transactions, and 929,625 sessions, boasting an AOV of 900-925. Even headphonesaddict.com fared better with a revenue of 198,649, 972 transactions, and 163,519 sessions, showing an AOV of 200-225. skullcandy.eu has room for improvement to compete effectively in the market.

skullcandy.com screenshot
#1 skullcandy.com
7.5M
Revenue
1.6M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
bang-olufsen.com screenshot
#2 bang-olufsen.com
1.7M
Revenue
929.6K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
headphonesaddict.com screenshot
#3 headphonesaddict.com
198.6K
Revenue
163.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
skullcandy.eu vs top market performers
skullcandy.eu
top retailers
conversion rate vs average order value for skullcandy.eu and its competitors
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Revenue share by device at skullcandy.eu

In September large majority of sales on skullcandy.eu, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In September large majority of sales on skullcandy.eu, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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skullcandy.eu channels

Identify top traffic channels that drive growth for skullcandy.euand discover how performance of traffic channels has changed over time.

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skullcandy.eu Google Ads spend

Evaluate skullcandy.eu's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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skullcandy.eu devices

Review skullcandy.eu's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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skullcandy.eu top markets

Explore skullcandy.eu's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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skullcandy.eu country & global rank

Assess the ranking of skullcandy.eu among other retailers within its primary country and worldwide.

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