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Dec 2025
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Home/Insights/Retailers/skullcandy.eu
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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803.6K
Revenue
Dec 25
467.6K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Skullcandy.eu is an online platform offering a wide range of audio products and accessories for customers in Europe. They deliver headphones, earbuds, and speakers in various styles and colors. The website features detailed product descriptions, prices, and customer reviews, allowing users to make informed purchasing decisions.

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skullcandy.eu Annual Revenue and Growth

skullcandy.eu's annual sales on its online store amounted to $2.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$2.8M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
skullcandy.eu revenue by year

skullcandy.eu's monthly revenueOVER TIME
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Over the past three months, skullcandy.eu revenue has experienced growth of 40%, compared to the preceding three months.

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skullcandy.eu revenue growth for last six months
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OVERVIEW
In December 2025, skullcandy.eu generated $803,588 in online sales, significantly surpassing the median revenue of $242,983 in the consumer electronics sector, though still far from the leading competitor apple.com at over $3.6 billion. With a conversion rate of 1.00-1.50%, skullcandy.eu remains below the high benchmark of 3.83%, while its average order value (AOV) of $100-125 sits within a narrow range, above the low of $114. The website attracted 467,568 sessions, considerably more than the sector median of 54,788, but well behind the 769 million sessions achieved by samsung.com.
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skullcandy.eu competitors

In December 2025, skullcandy.eu reported a revenue of $803,588 from 6,611 transactions and 467,568 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50%. Comparing skullcandy.eu to its competitors, skullcandy.com outperformed with a revenue of $15,499,783, 67,258 transactions, and 1,973,573 sessions. They had a higher AOV of $225-250 and a conversion rate of 3.00-3.50%. bang-olufsen.com generated $2,378,067 in revenue from 2,767 transactions and 1,236,778 sessions, with an AOV of $850-875 but a lower conversion rate of 0.00-0.50%. Lastly, headphonesaddict.com had a revenue of $200,403, 890 transactions, and 163,346 sessions, with an AOV of $225-250 and a conversion rate of 0.50-1.00%. skullcandy.eu falls in the mid-range in terms of revenue and performance metrics compared to its competitors.

skullcandy.com screenshot
#1 skullcandy.com
15.5M
Revenue
2M
Sessions
3.0-3.5%
Conv. rate
$225-250
AOV
bang-olufsen.com screenshot
#2 bang-olufsen.com
2.4M
Revenue
1.2M
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
headphonesaddict.com screenshot
#3 headphonesaddict.com
200.4K
Revenue
163.3K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
skullcandy.eu vs top market performers
skullcandy.eu
top retailers
conversion rate vs average order value for skullcandy.eu and its competitors
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Revenue share by device at skullcandy.eu

In December large majority of sales on skullcandy.eu, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In December large majority of sales on skullcandy.eu, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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skullcandy.eu channels

Identify top traffic channels that drive growth for skullcandy.euand discover how performance of traffic channels has changed over time.

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skullcandy.eu Google Ads spend

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skullcandy.eu devices

Review skullcandy.eu's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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skullcandy.eu top markets

Explore skullcandy.eu's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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skullcandy.eu country & global rank

Assess the ranking of skullcandy.eu among other retailers within its primary country and worldwide.

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