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Sep 2025
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Home/Insights/Retailers/smartbottoms.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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12.2K
Revenue
Sep 25
8.3K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Smartbottoms.com is an online platform that offers a range of products related to cloth diapering. The website features various diaper styles, accessories, and related items. It provides customers with a convenient way to purchase eco-friendly and sustainable options for baby care, catering to a niche market within the parenting community.

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smartbottoms.com Annual Revenue and Growth

smartbottoms.com's annual sales on its online store amounted to $344.4K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$344.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
smartbottoms.com revenue by year

smartbottoms.com's monthly revenueOVER TIME
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Over the past three months, smartbottoms.com revenue has experienced decline of 31%, compared to the preceding three months.

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smartbottoms.com revenue decline for last six months
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OVERVIEW
In September 2025, smartbottoms.com generated $12,221 in online sales with a conversion rate of 2.00-2.50%, below the CHILDCARE average of 4.29%. Its average order value (AOV) ranged from $50-75, also below the high of $255 in the sector. The site had 8,312 sessions, significantly lower than the median of 19,629 in its category, and far from the 12,615,638 sessions of the leading store, babylist.com, which amassed an impressive revenue of $71,008,546, highlighting smartbottoms.com’s opportunities for growth in this competitive market.
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smartbottoms.com competitors

In September 2025, smartbottoms.com generated a revenue of $12,221 with 170 transactions and 8,312 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. In comparison, greenmountaindiapers.com led the pack with a revenue of $789,595 from 8,796 transactions and 56,480 sessions, having an AOV of $75-100 and a high conversion rate of 15.50-16.00%. esemblybaby.com followed with $72,906 in revenue, 1,029 transactions, and 43,941 sessions, similar AOV and conversion rate to smartbottoms.com. thirstiesbaby.com and nickisdiapers.com trailed behind in revenue but still maintained competitive AOV and conversion rates. grovia.com had a similar revenue to smartbottoms.com but lower conversion rates, highlighting an area for potential improvement. Overall, smartbottoms.com performed well in terms of AOV and conversion rate when compared to its competitors in September 2025.

greenmountaindiapers.com screenshot
#1 greenmountaindiapers.com
789.6K
Revenue
56.5K
Sessions
15.5-16.0%
Conv. rate
$75-100
AOV
esemblybaby.com screenshot
#2 esemblybaby.com
72.9K
Revenue
43.9K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
thirstiesbaby.com screenshot
#3 thirstiesbaby.com
26.7K
Revenue
18.7K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
nickisdiapers.com screenshot
#4 nickisdiapers.com
2.2K
Revenue
1.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
grovia.com screenshot
#5 grovia.com
25.5K
Revenue
26.2K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
smartbottoms.com vs top market performers
smartbottoms.com
top retailers
conversion rate vs average order value for smartbottoms.com and its competitors
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Revenue share by device at smartbottoms.com

In September large majority of sales on smartbottoms.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In September large majority of sales on smartbottoms.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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smartbottoms.com channels

Identify top traffic channels that drive growth for smartbottoms.comand discover how performance of traffic channels has changed over time.

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smartbottoms.com Google Ads spend

Evaluate smartbottoms.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smartbottoms.com devices

Review smartbottoms.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smartbottoms.com top markets

Explore smartbottoms.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smartbottoms.com country & global rank

Assess the ranking of smartbottoms.com among other retailers within its primary country and worldwide.

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