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Dec 2025
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Home/Insights/Retailers/smartfox.co.nz
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for smartfox.co.nzsmartfox.co.nz

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51.6K
Revenue
Dec 25
25.1K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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  • Main country of store: NEW ZEALAND
  • Website category: E COMMERCE AND SHOPPING

Smartfox.co.nz is a website that offers a variety of products for sale. Their inventory includes electronics, stationary, homeware, clothing, and sports equipment. They cater to a wide range of customers with competitive pricing and a user-friendly website interface. Shipping is available nationwide within New Zealand.

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smartfox.co.nz Annual Revenue and Growth

smartfox.co.nz's annual sales on its online store amounted to $326.3K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$326.3K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
smartfox.co.nz revenue by year

smartfox.co.nz's monthly revenueOVER TIME
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Over the past three months, smartfox.co.nz revenue has experienced decline of 2.9%, compared to the preceding three months.

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smartfox.co.nz revenue decline for last six months
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OVERVIEW
In December 2025, smartfox.co.nz generated $51,592 in online sales, falling short of the e-commerce industry's median of $110,409, while its conversion rate of 2.00-2.50% remains below the high of 3.94%. The average order value (AOV) was between $100-125, significantly lower than the industry's high of $338. The site attracted 25,116 sessions, which is far below the median of 47,805 sessions in the e-commerce sector. This performance indicates room for improvement in revenue generation, conversion rates, and overall site traffic compared to industry standards and leading competitors like qvc.com and boots.com.
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smartfox.co.nz competitors

In December 2025, smartfox.co.nz generated $51,592 in revenue from 505 transactions and 25,116 sessions, with an Average Order Value (AOV) ranging from $100-$125 and a conversion rate of 2.00-2.50%. In comparison, protecdirect.co.uk outperformed smartfox.co.nz with revenue of $193,924 from 974 transactions and 50,434 sessions. protecdirect.co.uk had a higher AOV of $175-$200 but a slightly lower conversion rate of 1.50-2.00%. While smartfox.co.nz had a more competitive conversion rate, protecdirect.co.uk attracted more transactions and sessions, resulting in significantly higher revenue. smartfox.co.nz may need to explore strategies to increase its traffic and transaction volume to better compete with protecdirect.co.uk in the market.

protecdirect.co.uk screenshot
#1 protecdirect.co.uk
193.9K
Revenue
50.4K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
smartfox.co.nz vs top market performers
smartfox.co.nz
top retailers
conversion rate vs average order value for smartfox.co.nz and its competitors
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Revenue share by device at smartfox.co.nz

In December large majority of sales on smartfox.co.nz, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on smartfox.co.nz, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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smartfox.co.nz channels

Identify top traffic channels that drive growth for smartfox.co.nzand discover how performance of traffic channels has changed over time.

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smartfox.co.nz Google Ads spend

Evaluate smartfox.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smartfox.co.nz devices

Review smartfox.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smartfox.co.nz top markets

Explore smartfox.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smartfox.co.nz country & global rank

Assess the ranking of smartfox.co.nz among other retailers within its primary country and worldwide.

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