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Nov 2025
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Home/Insights/Retailers/southmoonunder.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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264K
Revenue
Nov 25
64.4K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Southmoonunder.com is an e-commerce website that sells a wide range of clothing, footwear, and accessories for men and women. Their product selection includes trendy and stylish items, including dresses, jeans, shirts, shoes, bags, and jewelry. The website provides an easy-to-navigate platform for online shopping.

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southmoonunder.com Annual Revenue and Growth

southmoonunder.com's annual sales on its online store amounted to $3.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$3.5M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
southmoonunder.com revenue by year

southmoonunder.com's monthly revenueOVER TIME
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Over the past three months, southmoonunder.com revenue has experienced decline of 36%, compared to the preceding three months.

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southmoonunder.com revenue decline for last six months
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OVERVIEW
In November 2025, southmoonunder.com achieved online sales of $263,958, significantly surpassing the FASHION AND APPAREL median of $93,064, while its conversion rate of 2.50-3.00% is competitive but below the high benchmark of 3.37%. The average order value (AOV) ranged from $125-150, well below the industry high of $375. With 64,407 sessions, southmoonunder.com exceeds the median of 36,492 but falls short compared to the market leader, shein.com, which boasts over 342 million sessions, highlighting both strengths and areas for improvement in their performance metrics within the FASHION AND APPAREL sector.
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southmoonunder.com competitors

In November 2025, South Moon Under's revenue of $263,958 from 1,825 transactions and 64,407 sessions with an average order value (AOV) of $125-$150 and a conversion rate of 2.50-3.00% places it behind some of its competitors. For example, French Connection had a revenue of $3,505,737 from 25,490 transactions and 652,097 sessions with an AOV of $125-$150, but a higher conversion rate of 3.50-4.00%. Evereve outperformed South Moon Under with revenue of $4,725,479 from 18,134 transactions and 971,543 sessions, showcasing a higher AOV of $250-$275 but a similar conversion rate of 1.50-2.00%. Frankie's Bikinis also had impressive numbers with $1,968,695 revenue from 8,965 transactions and 553,553 sessions, featuring an AOV of $200-$225 and a conversion rate of 1.50-2.00%. These competitors demonstrate the room for growth and improvement for South Moon Under in various areas.

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193.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
agolde.com screenshot
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frankiesbikinis.com screenshot
#3 frankiesbikinis.com
2M
Revenue
553.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
evereve.com screenshot
#4 evereve.com
4.7M
Revenue
971.5K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
frenchconnection.com screenshot
#5 frenchconnection.com
3.5M
Revenue
652.1K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
southmoonunder.com vs top market performers
southmoonunder.com
top retailers
conversion rate vs average order value for southmoonunder.com and its competitors
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Revenue share by device at southmoonunder.com

In November large majority of sales on southmoonunder.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on southmoonunder.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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southmoonunder.com channels

Identify top traffic channels that drive growth for southmoonunder.comand discover how performance of traffic channels has changed over time.

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southmoonunder.com Google Ads spend

Evaluate southmoonunder.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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southmoonunder.com devices

Review southmoonunder.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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southmoonunder.com top markets

Explore southmoonunder.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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southmoonunder.com country & global rank

Assess the ranking of southmoonunder.com among other retailers within its primary country and worldwide.

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