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Sep 2025
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Home/Insights/Retailers/specsavers.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for specsavers.co.ukspecsavers.co.uk

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1.6M
Revenue
Sep 25
3.9M
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

Specsavers.co.uk is an online platform offering various eye care services and products. They provide prescription eyeglasses and contact lenses of different styles, including bifocals and progressives. Additionally, they offer eye tests performed by certified optometrists and a wide range of accessories for eyewear maintenance, like cleaning solutions and cases.

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specsavers.co.uk Annual Revenue and Growth

specsavers.co.uk's annual sales on its online store amounted to $15.3M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$15.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
specsavers.co.uk revenue by year

specsavers.co.uk's monthly revenueOVER TIME
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Over the past three months, specsavers.co.uk revenue has experienced growth of 20%, compared to the preceding three months.

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specsavers.co.uk revenue growth for last six months
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OVERVIEW
In September 2025, specsavers.co.uk generated $1,564,347 in online sales, significantly outperforming the e-commerce industry median of $81,105. With a conversion rate of 0.50-1.00%, it remains below the high industry benchmark of 3.72%. The average order value (AOV) ranged between $50-75, contrasting with the top AOV of $351 in the sector. The site attracted 3,870,190 sessions, yet fell short of the leading store, michaels.com, which achieved 30,281,186 sessions, while the median sessions across the industry were only 37,786. Overall, specsavers.co.uk shows strong sales but room for improvement in conversion and traffic.
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specsavers.co.uk competitors

In September 2025, specsavers.co.uk generated a revenue of £1,564,347 from 22,720 transactions and 3,870,190 sessions, with an average order value (AOV) ranging between £50-75 and a conversion rate of 0.50-1.00%. In comparison, smartbuyglasses.co.uk had lower revenue (£310,525) but a higher AOV (£175-200) with 1,679 transactions and 293,214 sessions. specsavers.com.au outperformed all with revenue of £3,421,290 from 41,339 transactions and 1,614,934 sessions, boasting an AOV of £75-100 and a high conversion rate of 2.50-3.00%. warbyparker.com and ray-ban.com both had significantly higher revenues than specsavers.co.uk, with warbyparker.com leading in transactions and sessions, while ray-ban.com had the highest number of sessions. framesdirect.com fell in the middle, with revenue of £2,493,018 from 15,718 transactions and 642,774 sessions, and an AOV of £150-175.

smartbuyglasses.co.uk screenshot
#1 smartbuyglasses.co.uk
310.5K
Revenue
293.2K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
specsavers.com.au screenshot
#2 specsavers.com.au
3.4M
Revenue
1.6M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
warbyparker.com screenshot
#3 warbyparker.com
26.2M
Revenue
4.6M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
ray-ban.com screenshot
#4 ray-ban.com
24M
Revenue
11.3M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
framesdirect.com screenshot
#5 framesdirect.com
2.5M
Revenue
642.8K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
specsavers.co.uk vs top market performers
specsavers.co.uk
top retailers
conversion rate vs average order value for specsavers.co.uk and its competitors
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Revenue share by device at specsavers.co.uk

In September large majority of sales on specsavers.co.uk, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In September large majority of sales on specsavers.co.uk, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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specsavers.co.uk channels

Identify top traffic channels that drive growth for specsavers.co.ukand discover how performance of traffic channels has changed over time.

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specsavers.co.uk Google Ads spend

Evaluate specsavers.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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specsavers.co.uk devices

Review specsavers.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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specsavers.co.uk top markets

Explore specsavers.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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specsavers.co.uk country & global rank

Assess the ranking of specsavers.co.uk among other retailers within its primary country and worldwide.

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