warbyparker.com
warbyparker.com is an online platform offering eyeglasses, sunglasses, and prescription eyewear primarily. Their collection includes a variety of frames for both men and women, allowing customers to buy stylish and affordable eyewear from the comfort of their homes. The website also provides virtual try-on features and a home try-on program for added convenience.
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warbyparker.com Annual Revenue and Growth
warbyparker.com's annual sales on its online store amounted to $331M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.
warbyparker.com's monthly revenueOVER TIME
Over the past three months, warbyparker.com revenue has experienced decline of 4.6%, compared to the preceding three months.
warbyparker.com competitors
In May 2026, warbyparker.com generated $32,539,683 in revenue from 174,012 transactions, achieving a conversion rate of 3.00-3.50% with an average order value (AOV) of $175-200 over 5,230,948 sessions. Comparatively, eyebuydirect.com earned $23,847,068 from 175,178 transactions, reflecting a lower conversion rate of 2.50-3.00% despite higher session numbers (6,224,931) and a lower AOV of $125-150. lenscrafters.com lagged behind with $12,748,230 in revenue and a similar conversion rate (2.50-3.00%) from 81,265 transactions and 2,810,732 sessions, boasting an AOV of $150-175. Smaller competitors like glasses.com and framesdirect.com reported significantly lower revenues ($2,944,920 and $2,825,418, respectively), along with lower transaction counts and AOVs. Warby Parker stands out for its strong revenue and conversion performance among its peers.
Revenue share by device at warbyparker.com
In May large majority of sales on warbyparker.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries warbyparker.com operates in
warbyparker.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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warbyparker.com channels
Identify top traffic channels that drive growth for warbyparker.comand discover how performance of traffic channels has changed over time.
warbyparker.com Google Ads spend
Evaluate warbyparker.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
warbyparker.com devices
Review warbyparker.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
