warbyparker.com
warbyparker.com is an online platform offering eyeglasses, sunglasses, and prescription eyewear primarily. Their collection includes a variety of frames for both men and women, allowing customers to buy stylish and affordable eyewear from the comfort of their homes. The website also provides virtual try-on features and a home try-on program for added convenience.
GRIPS CUSTOMERS & RESEARCH PARTNERS
warbyparker.com Annual Revenue and Growth
warbyparker.com's annual sales on its online store amounted to $316.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
warbyparker.com's monthly revenueOVER TIME
Over the past three months, warbyparker.com revenue has experienced decline of 4.5%, compared to the preceding three months.
warbyparker.com competitors
In September 2025, Warby Parker's revenue of $26,161,540 from 130,065 transactions and 4,631,525 sessions gives them an average order value (AOV) range of $200-$225 and a conversion rate of 2.50-3.00%. Comparing this data to its competitors, eyebuydirect.com has a slightly lower revenue of $25,569,600 but a higher number of transactions at 202,148 and a higher conversion rate of 4.50-5.00%. zennioptical.com outperforms Warby Parker in revenue with $27,483,524, more transactions at 334,695, and a higher AOV of $75-$100, but with a similar conversion rate. lenscrafters.com has lower revenue than Warby Parker at $17,636,925, fewer transactions, and sessions, but a higher AOV of $150-$175 and conversion rate of 5.00-5.50%. glasses.com and framesdirect.com have significantly lower revenue, transactions, and sessions compared to Warby Parker and its competitors, with varying AOV and conversion rates.
Revenue share by device at warbyparker.com
In September large majority of sales on warbyparker.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
warbyparker.com channels
Identify top traffic channels that drive growth for warbyparker.comand discover how performance of traffic channels has changed over time.
warbyparker.com Google Ads spend
Evaluate warbyparker.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
warbyparker.com devices
Review warbyparker.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
