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Oct 2025
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Home/Insights/Retailers/splashwines.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for splashwines.comsplashwines.com

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652.2K
Revenue
Oct 25
70.1K
Sessions
Oct 25
4.5-5.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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Splashwines.com is a website dedicated to offering a selection of wines. The website provides customers with options to purchase various types of white, red, and sparkling wines. They feature a wide range of wines from different regions, encouraging users to explore and enjoy the world of wine from the comfort of their homes.

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splashwines.com Annual Revenue and Growth

splashwines.com's annual sales on its online store amounted to $17.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$17.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
splashwines.com revenue by year

splashwines.com's monthly revenueOVER TIME
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Over the past three months, splashwines.com revenue has experienced growth of 0.98%, compared to the preceding three months.

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splashwines.com revenue growth for last six months
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OVERVIEW
In October 2025, splashwines.com generated impressive online sales of $652,203, significantly exceeding the median of $43,384 in the FOOD AND DRINK sector. With a conversion rate of 4.50-5.00%, it nears the high benchmark of 5.49%. The average order value (AOV) ranges from $175-200, close to the sector's high of $181. Additionally, the website attracted 70,129 sessions, far above the median of 15,100, but notably lower than industry leader kroger.com, which boasted 41,924,642 sessions, highlighting splashwines.com’s strong performance relative to the industry.
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splashwines.com competitors

In October 2025, splashwines.com had a revenue of $652,203 from 3,295 transactions and 70,129 sessions, with an average order value (AOV) of $175-200 and a conversion rate of 4.50-5.00%. In comparison, wineonsale.com had lower revenue at $402,636 but a higher conversion rate of 9.00-9.50% from 2,487 transactions and 27,321 sessions. On the other hand, wsjwine.com had significantly higher revenue at $1,595,258 from 8,833 transactions and 133,230 sessions, with a similar AOV and a conversion rate of 6.50-7.00%. Meanwhile, ninetypluscellars.com lagged behind with revenue of $48,796 from 284 transactions and 5,151 sessions, with a lower conversion rate of 5.50-6.00%. Overall, splashwines.com fell in the middle in terms of revenue and conversion rate among its competitors.

wineonsale.com screenshot
#1 wineonsale.com
402.6K
Revenue
27.3K
Sessions
9.0-9.5%
Conv. rate
$150-175
AOV
wsjwine.com screenshot
#2 wsjwine.com
1.6M
Revenue
133.2K
Sessions
6.5-7.0%
Conv. rate
$175-200
AOV
ninetypluscellars.com screenshot
#3 ninetypluscellars.com
48.8K
Revenue
5.2K
Sessions
5.5-6.0%
Conv. rate
$150-175
AOV
splashwines.com vs top market performers
splashwines.com
top retailers
conversion rate vs average order value for splashwines.com and its competitors
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Revenue share by device at splashwines.com

In October large majority of sales on splashwines.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on splashwines.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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splashwines.com channels

Identify top traffic channels that drive growth for splashwines.comand discover how performance of traffic channels has changed over time.

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splashwines.com Google Ads spend

Evaluate splashwines.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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splashwines.com devices

Review splashwines.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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splashwines.com top markets

Explore splashwines.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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splashwines.com country & global rank

Assess the ranking of splashwines.com among other retailers within its primary country and worldwide.

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