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May 2025
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Home/Insights/Retailers/splashwines.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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773.7K
Revenue
121.1K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
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Splashwines.com is a website dedicated to offering a selection of wines. The website provides customers with options to purchase various types of white, red, and sparkling wines. They feature a wide range of wines from different regions, encouraging users to explore and enjoy the world of wine from the comfort of their homes.

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splashwines.com's revenueOVER TIME
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Over the past three months, splashwines.com revenue has experienced decline of 13%, compared to the preceding three months.

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splashwines.com revenue decline for last six months
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OVERVIEW
In May 2025, splashwines.com in the FOOD AND DRINK industry had a revenue of $773,679, a conversion rate of 3.00-3.50%, and an average order value of $200-225. The website received 121,149 sessions, with kroger.com leading with 41,111,924 sessions. The median revenue in this category was $43,931, the highest revenue came from kroger.com at $363,978,512, the highest conversion rate was 5.52%, the lowest was 1.54%, the highest AOV was $188, and the lowest was $49.
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splashwines.com competitors

In May 2025, splashwines.com generated a revenue of $773,679 from 3,815 transactions with 121,149 sessions, boasting an average order value (AOV) of $200-225 and a conversion rate of 3.00-3.50%. In comparison, wineonsale.com recorded revenue of $186,562 from 1,116 transactions and 24,928 sessions, with an AOV of $150-175 and a higher conversion rate of 4.00-4.50%. On the other hand, wsjwine.com outperformed both, with revenue reaching $1,211,417 from 6,106 transactions and 111,635 sessions, AOV ranging from $175-200, and a conversion rate of 5.00-5.50%. Lastly, ninetypluscellars.com lagged behind with revenue of $72,487 from 395 transactions and 7,130 sessions, an AOV of $175-200, and the highest conversion rate among competitors at 5.50-6.00%. Despite its strong performance, splashwines.com faces tough competition in the wine e-commerce market.

wineonsale.com screenshot
#1 wineonsale.com
186.6K
Revenue
24.9K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
wsjwine.com screenshot
#2 wsjwine.com
1.2M
Revenue
111.6K
Sessions
5.0-5.5%
Conv. rate
$175-200
AOV
ninetypluscellars.com screenshot
#3 ninetypluscellars.com
72.5K
Revenue
7.1K
Sessions
5.5-6.0%
Conv. rate
$175-200
AOV
splashwines.com vs top market performers
splashwines.com
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conversion rate vs average order value for splashwines.com and its competitors
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Revenue share by device at splashwines.com

In May large majority of sales on splashwines.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.

In May large majority of sales on splashwines.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices.
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splashwines.com channels

Identify top traffic channels that drive growth for splashwines.comand discover how performance of traffic channels has changed over time.

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splashwines.com Google Ads spend

Evaluate splashwines.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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splashwines.com devices

Review splashwines.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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splashwines.com top markets

Explore splashwines.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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splashwines.com country & global rank

Assess the ranking of splashwines.com among other retailers within its primary country and worldwide.

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