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Apr 2026
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Home/Insights/Retailers/squishable.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for squishable.comsquishable.com

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258.7K
Revenue
Apr 26
187.3K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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squishable.com Annual Revenue and Growth

squishable.com's annual sales on its online store amounted to $6.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$6.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
squishable.com revenue by year

squishable.com's monthly revenueOVER TIME
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Over the past three months, squishable.com revenue has experienced decline of 36%, compared to the preceding three months.

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squishable.com revenue decline for last six months
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OVERVIEW
In April 2026, squishable.com achieved online sales revenue of $258,666, significantly above the LIFESTYLE median of $116,452, while the industry's top performer, mueller.de, reported $7,195,326. The site's conversion rate ranged from 1.50-2.00%, lower than the LIFESTYLE high of 3.75%, but above the low of 0.74%. squishable.com's average order value (AOV) stood between $75-100, close to the low end of the LIFESTYLE range, whereas the high AOV reached $405. The website recorded 187,275 sessions, markedly higher than the median of 39,617, but far below mueller.de’s 4,570,563 sessions.
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squishable.com competitors

In April 2026, squishable.com generated a revenue of $258,666 from 2,933 transactions across 187,275 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 1.50-2.00%. In comparison, stuffedsafari.com led the competitors with a revenue of $483,042, achieving a higher transaction count of 4,718, despite a slightly lower AOV of $100-125 and a remarkable conversion rate of 3.50-4.00%. auroragift.com followed with $112,766 in revenue and an impressive conversion rate of 2.00-2.50%. shoptherocket.com, although generating lower revenue at $34,294, matched squishable.com's AOV and maintained a conversion rate of 2.00-2.50%. flyingpigtoys.com and jonhenrygeneralstore.com trailed significantly with revenues of $18,472 and $5,355, respectively, showing the vast competitive landscape squishable.com navigates. Overall, squishable.com performs well against these rivals, yet there's clear potential for growth and increased conversion efficiency.

flyingpigtoys.com screenshot
#1 flyingpigtoys.com
18.5K
Revenue
17K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
shoptherocket.com screenshot
#2 shoptherocket.com
34.3K
Revenue
16.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
jonhenrygeneralstore.com screenshot
#3 jonhenrygeneralstore.com
5.4K
Revenue
4.7K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
auroragift.com screenshot
#4 auroragift.com
112.8K
Revenue
99.5K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
stuffedsafari.com screenshot
#5 stuffedsafari.com
483K
Revenue
126.8K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
squishable.com vs top market performers
squishable.com
top retailers
conversion rate vs average order value for squishable.com and its competitors
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Revenue share by device at squishable.com

In April large majority of sales on squishable.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In April large majority of sales on squishable.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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squishable.com channels

Identify top traffic channels that drive growth for squishable.comand discover how performance of traffic channels has changed over time.

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squishable.com Google Ads spend

Evaluate squishable.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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squishable.com devices

Review squishable.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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squishable.com top markets

Explore squishable.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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squishable.com country & global rank

Assess the ranking of squishable.com among other retailers within its primary country and worldwide.

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