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Nov 2025
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Home/Insights/Retailers/st-dupont.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for st-dupont.comst-dupont.com

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122.5K
Revenue
Nov 25
234.3K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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Discover the world of S.T. Dupont, French luxury manufacturer of lighters, pens and leather goods.

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st-dupont.com's monthly revenueOVER TIME
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Over the past three months, st-dupont.com revenue has experienced growth of 34%, compared to the preceding three months.

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st-dupont.com revenue growth for last six months
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OVERVIEW
In November 2025, st-dupont.com generated $122,486 in online sales, outperforming the LUXURY median of $89,238, yet still significantly behind industry leader brilliantearth.com’s $98,845,396. With a conversion rate between 0.00-0.50%, it falls short of the category's high of 2.95% and slightly above the low of 0.42%. The Average Order Value (AOV) ranges from $175-200, notably lower than the high of $975, while it has 234,335 sessions, far below pandora.net’s leading 26,095,375 sessions and the category median of 27,171. Overall, performance indicates room for improvement in engagement and conversion.
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st-dupont.com competitors

When comparing st-dupont.com to its competitors in November 2025, some interesting insights emerge. In terms of revenue, st-dupont.com falls slightly behind northwoodshumidors.com but outperforms yourelegantbar.com. The number of transactions on st-dupont.com is in the middle of the pack, with davidoffgeneva.com leading in this category. However, st-dupont.com has a significantly higher number of sessions compared to its competitors, especially when compared to zippo.com. The Average Order Value (AOV) for st-dupont.com is similar to that of northwoodshumidors.com and yourelegantbar.com. In terms of conversion rate, st-dupont.com falls in the lower range when compared to davidoffgeneva.com and yourelegantbar.com, but is on par with northwoodshumidors.com. Overall, st-dupont.com holds its ground against its competitors, with strong session numbers and solid AOV.

northwoodshumidors.com screenshot
#1 northwoodshumidors.com
126.4K
Revenue
22.8K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
zippo.com screenshot
#2 zippo.com
2.3M
Revenue
736.8K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
davidoffgeneva.com screenshot
#3 davidoffgeneva.com
290.6K
Revenue
38K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
cigars.com screenshot
#4 cigars.com
1.6M
Revenue
170.1K
Sessions
6.5-7.0%
Conv. rate
$125-150
AOV
yourelegantbar.com screenshot
#5 yourelegantbar.com
140.5K
Revenue
20K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
st-dupont.com vs top market performers
st-dupont.com
top retailers
conversion rate vs average order value for st-dupont.com and its competitors
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Revenue share by device at st-dupont.com

In November large majority of sales on st-dupont.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In November large majority of sales on st-dupont.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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st-dupont.com channels

Identify top traffic channels that drive growth for st-dupont.comand discover how performance of traffic channels has changed over time.

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st-dupont.com Google Ads spend

Evaluate st-dupont.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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st-dupont.com devices

Review st-dupont.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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st-dupont.com top markets

Explore st-dupont.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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st-dupont.com country & global rank

Assess the ranking of st-dupont.com among other retailers within its primary country and worldwide.

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