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Jan 2026
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Home/Insights/Retailers/st-dupont.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for st-dupont.comst-dupont.com

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93K
Revenue
Jan 26
300.4K
Sessions
Jan 26
0.0-0.5%
Conv. rate
Jan 26
$200-225
AOV
Jan 26
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Discover the world of S.T. Dupont, French luxury manufacturer of lighters, pens and leather goods.

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st-dupont.com Annual Revenue and Growth

st-dupont.com's annual sales on its online store amounted to $1.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
st-dupont.com revenue by year

st-dupont.com's monthly revenueOVER TIME
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Over the past three months, st-dupont.com revenue has experienced growth of 28%, compared to the preceding three months.

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st-dupont.com revenue growth for last six months
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OVERVIEW
In January 2026, st-dupont.com generated $93,034 in online sales, slightly below the LUXURY median of $104,222, with a conversion rate ranging from 0.00-0.50%, well below the category high of 2.76%. The average order value (AOV) stood at $200-225, significantly lower than the high of $983, while sessions reached 300,404, contrasting sharply with the leading site, pandora.net, which recorded 21,750,377 sessions and underscoring the challenges st-dupont.com faces in a competitive market where brilliantearth.com leads with substantial revenue of $90,675,530.
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st-dupont.com competitors

When comparing st-dupont.com to its competitors in January 2026, it is evident that st-dupont.com falls behind in terms of revenue generation. With a revenue of $93,034 from 463 transactions and 300,404 sessions, st-dupont.com has a conversion rate ranging from 0.00% to 0.50%. In contrast, competitors like cigars.com and zippo.com boast significantly higher revenues of $1,550,499 and $1,959,707, respectively. cigars.com, for example, achieved this revenue from 11,033 transactions and 185,512 sessions with a conversion rate of 5.50% to 6.00%. Similarly, zippo.com generated its revenue from 8,037 transactions and 632,720 sessions with a conversion rate of 1.00% to 1.50%. While st-dupont.com has a similar average order value (AOV) to its competitors, its lower conversion rate may be hindering its revenue potential when compared to the competition.

northwoodshumidors.com screenshot
#1 northwoodshumidors.com
156K
Revenue
29.2K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
zippo.com screenshot
#2 zippo.com
2M
Revenue
632.7K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
davidoffgeneva.com screenshot
#3 davidoffgeneva.com
507.9K
Revenue
65.8K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
cigars.com screenshot
#4 cigars.com
1.6M
Revenue
185.5K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
yourelegantbar.com screenshot
#5 yourelegantbar.com
219.6K
Revenue
32.9K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
st-dupont.com vs top market performers
st-dupont.com
top retailers
conversion rate vs average order value for st-dupont.com and its competitors
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Revenue share by device at st-dupont.com

In January large majority of sales on st-dupont.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In January large majority of sales on st-dupont.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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st-dupont.com channels

Identify top traffic channels that drive growth for st-dupont.comand discover how performance of traffic channels has changed over time.

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st-dupont.com Google Ads spend

Evaluate st-dupont.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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st-dupont.com devices

Review st-dupont.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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st-dupont.com top markets

Explore st-dupont.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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st-dupont.com country & global rank

Assess the ranking of st-dupont.com among other retailers within its primary country and worldwide.

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