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Jul 2025
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Home/Insights/Retailers/starcitygames.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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884.1K
Revenue
1.4M
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
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Magic: The Gathering, MTG, mtg singles, edh, magic cards, lorcana, flesh and blood, sell magic the gathering, wizard of the coast... all the MTG cards you need at Star City Games.

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starcitygames.com's revenueOVER TIME
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Over the past three months, starcitygames.com revenue has experienced decline of 17%, compared to the preceding three months.

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starcitygames.com revenue decline for last six months
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OVERVIEW
starcitygames.com's performance metrics for July 2025 in the GAMES industry: Revenue - $884,121 (median $65,146), Conversion Rate - 0.00-0.50% (high 3.81%, low 0.52%), AOV - $150-175 (high $432, low $68), Sessions - 1,351,402 (median 28,713). Leading in revenue but behind in conversion rate compared to tcgplayer.com, starcitygames.com shows strong AOV and high session numbers.
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starcitygames.com competitors

In July 2025, starcitygames.com generated a revenue of $884,121 from 5,291 transactions and 1,351,402 sessions, with an average order value (AOV) ranging between $150-175 and a conversion rate of 0.00-0.50%. In comparison, tcgplayer.com outperformed starcitygames.com significantly with a revenue of $68,011,359 from 484,926 transactions and 26,172,397 sessions. tcgplayer.com also had a higher AOV of $125-150 and a conversion rate of 1.50-2.00%. coolstuffinc.com was closer in performance to starcitygames.com with a revenue of $785,012 from 5,907 transactions and 734,626 sessions, along with an AOV of $125-150 and a conversion rate of 0.50-1.00%. On the other hand, mothershipatx.com lagged behind starcitygames.com with a revenue of $86,812 from 1,075 transactions and 31,849 sessions, a lower AOV of $75-100, and a higher conversion rate of 3.00-3.50%.

tcgplayer.com screenshot
#1 tcgplayer.com
68M
Revenue
26.2M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
coolstuffinc.com screenshot
#2 coolstuffinc.com
785K
Revenue
734.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
mothershipatx.com screenshot
#3 mothershipatx.com
86.8K
Revenue
31.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
starcitygames.com vs top market performers
starcitygames.com
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conversion rate vs average order value for starcitygames.com and its competitors
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Revenue share by device at starcitygames.com

In July large majority of sales on starcitygames.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In July large majority of sales on starcitygames.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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starcitygames.com channels

Identify top traffic channels that drive growth for starcitygames.comand discover how performance of traffic channels has changed over time.

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starcitygames.com Google Ads spend

Evaluate starcitygames.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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starcitygames.com devices

Review starcitygames.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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starcitygames.com top markets

Explore starcitygames.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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starcitygames.com country & global rank

Assess the ranking of starcitygames.com among other retailers within its primary country and worldwide.

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