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Jul 2026
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Home/Insights/Retailers/coolstuffinc.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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1.1M
Revenue
Jul 26
786.1K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Magic: the Gathering | Lorcana, Pokemon | Yu-Gi-Oh | One Piece

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coolstuffinc.com Annual Revenue and Growth

coolstuffinc.com's annual sales on its online store amounted to $9.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$9.2M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
coolstuffinc.com revenue by year

coolstuffinc.com's monthly revenueOVER TIME
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Over the past three months, coolstuffinc.com revenue has experienced growth of 5.4%, compared to the preceding three months.

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coolstuffinc.com revenue growth for last six months
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OVERVIEW
In July 2026, coolstuffinc.com generated $1.1 million in revenue from online sales, significantly higher than the typical marketplace store, which generates around $286,000 monthly. The site's conversion rate ranged from 0.50% to 1.00%, falling below the typical marketplace store range of 0.93% to 4.53%. With an average order value (AOV) of $150-175, coolstuffinc.com is within the typical marketplace category AOV range of $61 to $308. The site attracted 786,000 sessions, far exceeding the typical marketplace store's 134,000 sessions per month, while amazon.com leads the category with 2.7 billion sessions.
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coolstuffinc.com competitors

coolstuffinc.com trails its competitors significantly in key metrics, particularly in revenue, where it ranks 4 of 6 with $1.1 million, falling behind tcgplayer.com by $140.6 million. In July 2026, its transaction count of 6,320 also places it 3 of 6, trailing tcgplayer.com by 809,000 transactions. However, coolstuffinc.com achieves an average order value (AOV) between $150-175, comparable to its competitors like tcgplayer.com, which has an AOV of $150-175 as well. Its conversion rate, ranging from 0.50-1.00%, is lower than the higher-performing sites such as gamenerdz.com and trollandtoad.com, both achieving conversion rates of 1.00-1.50%. Additionally, coolstuffinc.com has 786,000 sessions, ranking 4 of 6 and lagging behind tcgplayer.com by 36.6 million sessions. In summary, while coolstuffinc.com performs well in AOV, it significantly trails in revenue, transactions, and sessions compared to its top competitors.

trollandtoad.com screenshot
#1 trollandtoad.com
220.5K
Revenue
176.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
coretcg.com screenshot
#2 coretcg.com
192.4K
Revenue
109.3K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
starcitygames.com screenshot
#3 starcitygames.com
1.2M
Revenue
1.3M
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
tcgplayer.com screenshot
#4 tcgplayer.com
141.7M
Revenue
37.4M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
gamenerdz.com screenshot
#5 gamenerdz.com
2.3M
Revenue
1.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
coolstuffinc.com vs top market performers
coolstuffinc.com
top retailers
conversion rate vs average order value for coolstuffinc.com and its competitors
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Revenue share by device at coolstuffinc.com

In July large majority of sales on coolstuffinc.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In July large majority of sales on coolstuffinc.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

Industries coolstuffinc.com operates in

coolstuffinc.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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coolstuffinc.com channels

Identify top traffic channels that drive growth for coolstuffinc.comand discover how performance of traffic channels has changed over time.

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coolstuffinc.com Google Ads spend

Evaluate coolstuffinc.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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coolstuffinc.com devices

Review coolstuffinc.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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coolstuffinc.com top markets

Explore coolstuffinc.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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coolstuffinc.com country & global rank

Assess the ranking of coolstuffinc.com among other retailers within its primary country and worldwide.

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